The Business of Football

In this episode of The Business of Football, we unpack why the World Cup is capturing attention in a way the domestic game often struggles to, from standout performances by Lionel Messi, Kylian Mbappé and Erling Haaland to the wider debate around entertainment, business and football’s future. We also dig into the frustration surrounding VAR in the Premier League, asking why the technology still slows the game down and what that means for the viewing experience. Alongside the footballing discussion, we share an exciting update on our own journey as we head to the UEFA Under-19 Euros in Wales with media accreditation, ready to capture behind-the-scenes content, interviews and on-the-ground insights. This episode is also a reflection on content, patience and growth, as we continue expanding what The Business of Football can offer across podcast, video and live event coverage. A few alternative title options: Messi, Mbappé, Haaland and the Business of the World Cup VAR Is Killing the Product: Football, Business & Entertainment Inside the World Cup Hype and the Future of Football Content Why Football Needs Better Content, Better Events and Better VAR BREAKING IN BOOK: https://amzn.eu/d/0ifGoYmo ACCESS OUR FREE FOOTBALL NETWORKING GUIDE: https://docs.google.com/forms/d/e/1FAIpQLSffMip0TFkgJOoo9ptbH9uZ67fTWvFai57QPBOy07J7D80J8A/viewform OUR SOCIAL MEDIA LINKS: LinkedIn: https://www.linkedin.com/in/david-chimbaza-/ Instagram: https://www.instagram.com/thebusinessoffootballpodcast/ Tik Tok : https://www.tiktok.com/ HOST BIO Right out of the block, David Chimbaza took his International Football Business degree to do exactly what it says on the tin: Launching his own International Football Business, DTCMEDIAUK. His company works with professional leaders & business owners in the football industry to create, monetise & scale their brands for their business & professional gains. Having created and managed multiple of his own sports social media accounts from the age of 15, many of which have scaled thousands of pounds & millions of views across 3 different platforms, David has constantly found ways to bring new and engaging entertainment to his audience. Now documenting his story of managing his Global business, his experiences in Stewarding, digital management & many more, David will bring you a fresh insight into how anyone can conquer the industry.

In this week’s episode of The Business of Football Podcast, David Chimbaza explores one of the biggest questions in the game and asks whether the World Cup really benefits the countries that take part in it. With the tournament in full swing, and England playing on the same day, David breaks down the economics, the culture, and the long term impact of football’s biggest stage. From FIFA prize money and commercial exposure to tourism, grassroots development, and national pride, this episode looks beyond the headlines to examine what the World Cup actually means for the countries involved, both on and off the pitch. David also reflects on the wider debate around the 48 team format, the impact of major tournaments on smaller nations, and the way football can inspire the next generation through visibility, representation, and success. He considers how countries such as Morocco, Croatia, South Korea, Iceland, and others have used major tournaments to build recognition, momentum, and footballing progress, while also questioning whether the financial and sporting benefits are always as significant as they are made out to be. This is a thoughtful, opinion led episode that blends football culture, business, economics, and personal perspective in a way that speaks directly to fans and industry followers alike. Hosted by entrepreneur David Chimbaza, founder of The Business of Football Network, the podcast continues to grow as a platform dedicated to exploring the people, ideas, and forces shaping the modern game. David has built the network from the ground up with a clear mission to bring insight into the football industry through weekly podcasts, daily articles, interviews, and wider content that covers both the business side of the game and the human stories behind it. As someone who has sat down with some of the most established voices in sport and continues to develop his own leadership journey through student consultancy, the FA’s Leadership Academy, and his work across football media, David brings a unique and ambitious perspective to every episode. The Business of Football Podcast is where football conversation meets business insight, and where the game is examined with honesty, curiosity, and depth.

Join us as we sit down with Malcolm Buick, Chief Creative Officer at Athletics, for an insightful conversation on the power of design, community, and culture in modern football branding. Growing up in Scotland, Malcolm’s journey took him through London’s music scene and into the US creative industry, shaping legendary sports brands from Burton Snowboards to Major League Soccer (MLS) and clubs like Seattle Sounders. In this episode, Malcolm reveals: How authentic storytelling and fan engagement fuel the growth of football clubs and leagues. Why community identity and local roots are at the heart of effective sports branding. The impact of design on MLS’s rise, and how initiatives like MLS Go are making football accessible to a new generation. The potential (and pitfalls) of AI and globalization in football, from personalized fan experiences to global matches. Personal anecdotes from a lifetime supporting Arbroath, Celtic, and Liverpool, and what makes football brands truly lasting. Perfect for anyone interested in sports business, creative strategy, and the intersection of brand, culture, and football. Don’t miss Malcolm’s expert take on where football is headed next! 👉 Like, comment, and subscribe for more episodes on the business of football. #FootballBusiness #SportsBranding #Athletics #MLS #Podcast

In the final episode of the Business Football Podcast for 2025, David reflects on a transformative year filled with ups and downs, personal growth, and meaningful connections within the football industry. Despite battling illness, the host shares heartfelt insights about the podcast's journey, including the incredible opportunity to provide real-life experiences for young people aspiring to work in football. Join us for this introspective and motivational wrap-up of the year! KEY TAKEAWAYS Community Impact: The podcast has successfully provided insider access and real-life career opportunities for young people interested in the football industry. Value of Conversations: Engaging in deep conversations with guests has been a core focus, allowing for meaningful exchanges that not only educate listeners but also enrich the host's understanding of the industry. Resilience in Adversity: The journey has included setbacks and numerous rejections, but the importance of perseverance and continuing to pursue opportunities is emphasized as a crucial lesson learned throughout the year. Appreciation of Small Wins: Recognizing and celebrating small achievements has been vital for maintaining motivation and progress, as significant victories are often rare in the early stages of a career. Future Aspirations: There is a strong commitment to continue evolving the podcast and the associated network in 2026, with a focus on showcasing new talent and sharing more stories from the football industry. BEST MOMENTS "If you had told me 12 months ago, that's what we'd have been able to do, I wouldn't have thought it would have been possible." "Every single guest that's come on has been amazing... they came on because they wanted to help. And for that, I have so much respect." "If I'd stopped at that moment, I would regret it so much. I'm so glad... we still get to talk. I still get to do what I love." "The speed at which things happen for you varies... it takes one job to turn around. And honestly, that's so encouraging." "I've had so many rejection letters... if it doesn't work out the first time or the 50th time, just keep doing what you need to do.” OUR SOCIAL MEDIA LINKS: LinkedIn: https://www.linkedin.com/in/david-chimbaza-/ Instagram: https://www.instagram.com/thebusinessoffootballpodcast/ Tik Tok : https://www.tiktok.com/@businessoffootball HOST BIO Right out of the block, David Chimbaza took his International Football Business degree to do exactly what it says on the tin: Launch his own International Football Business, DTCMEDIAUK. His company works with professional leaders & business owners in the football industry to create, monetise & scale their brands for their business & professional gains. Having created and managed multiple of his own sports social media accounts from the age of 15, many of which have scaled thousands of pounds & millions of views across 3 different platforms, David has constantly found ways to bring new and engaging entertainment to his audience. Now documenting his story of managing his Global business, his experiences in Stewarding, digital management & many more, David will bring you a fresh insight into how anyone can conquer the industry. This Podcast has been brought to you by Disruptive Media. https://disruptivemedia.co.uk/

In this episode, David invites Chris Samson for an insightful conversation about who has successfully navigated the challenging journey from university straight into the Premier League, with a focus on analysis and scouting. Chris shares their experience of leveraging every opportunity, from academic coursework and volunteering to securing a full-time role. KEY TAKEAWAYS Adaptability is crucial: Having a skillset to adapt during the change and evolution of technology plays a key role in handling changes at big organisations Proactive Networking is Essential: The guest demonstrated the power of proactive networking, using university projectss, his own blog & work within Scotland as platforms to meet and impress key decision-makers within clubs. The Non-Negotiable of a Personal Brand: Building a consistent and professional personal brand (online and offline) is necessary to stand out in a saturated market and clearly communicate one's unique value proposition. Value Consistency Over Perfection: Consistently demonstrating reliability, a strong work ethic, and a thirst for learning is more valuable in the early stages than waiting for a project to be "perfect" before sharing it. TO CONNECT WITH CHRIS https://www.linkedin.com/in/chris-samson/ OUR SOCIAL MEDIA LINKS: LinkedIn: https://www.linkedin.com/in/david-chimbaza-/ Instagram: https://www.instagram.com/thebusinessoffootballpodcast/ Tik Tok : https://www.tiktok.com/@businessoffootball HOST BIO Right out of the block, David Chimbaza took his International Football Business degree to do exactly what it says on the tin: Launch his own International Football Business, DTCMEDIAUK. His company works with professional leaders & business owners in the football industry to create, monetise & scale their brands for their business & professional gains. Having created and managed multiple of his own sports social media accounts from the age of 15, many of which have scaled thousands of pounds & millions of views across 3 different platforms, David has constantly found ways to bring new and engaging entertainment to his audience. Now documenting his story of managing his Global business, his experiences in Stewarding, digital management & many more, David will bring you a fresh insight into how anyone can conquer the industry. This Podcast has been brought to you by Disruptive Media. https://disruptivemedia.co.uk/