YouTube Strategies for Personal Injury Attorneys

About this episode

In this episode, Keith Dyer interviews attorney Jeff Hampton about leveraging YouTube to enhance law firm growth and revenue.

Episode 33 In this episode of the Circle of Trust podcast hosted by law firm CMO Keith Dyer and sponsored by LEXGRO, Keith interviews attorney Jeff Hampton about using YouTube to grow a law firm. Jeff shares his background from prosecutor to criminal defense and personal injury work, and explains how starting search-based YouTube videos during the 2020 pandemic expanded into a channel with about 545,000 subscribers and 18–20 million monthly views, generating roughly $3 million a year in additional law firm revenue. He also discusses a nationwide asset protection firm for Airbnb owners (STR Law Guys) supported by a second channel producing $50,000–$60,000 a month. Jeff explains why YouTube boosts trust and conversions, outlines a three-step hook formula, and emphasizes creating binge-worthy video sequences and repurposing content across platforms.

People in this episode

Hosts: Keith Dyer, Keith

Guest: Jeff Hampton

Topics covered

• YouTube strategies
• personal injury law
• law firm marketing

Keywords

• YouTube
• law firm growth
• video marketing
• trust
• conversions

Sponsors

LEXGRO

Mentioned in this episode

Products: YouTube, STR Law Guys

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