How to Be a Thought Leader in Non Cringey Ways

How to Be a Thought Leader in Non Cringey Ways

From The Exit Interview with Kim Rittberg by PodcastOne

March 25, 2026 · 6 min

About this episode

Kim Rittberg discusses how to build thought leadership without feeling awkward, emphasizing the importance of sharing professional perspectives over personal branding.

Building thought leadership doesn’t have to feel awkward. In this episode, Kim Rittberg shares insights from her recent workshop at the Fast Company Innovation Festival, including why you should stop stressing about your “personal brand” and instead focus on sharing your professional perspective. You will learn: ✨ Why hiding from the camera is actually hiding from clients and opportunities ✨ How video helps you connect with people and get promoted by social media algorithms ✨ The big mindset shift: Stop worrying about your “personal brand” and focus on sharing your  professional perspective ✨ What kinds of content actually engage people: industry trends, insights, and what excites you most ✨ Why real people and authentic perspectives always beat faceless corporate updates FREE DOWNLOAD: 10 Tips to Make Better Video In Less Time (To Grow Your Revenue)  click here Follow host Kim Rittberg on  Instagram  &  Subscribe to Kim's YouTube Channel  to Make Better Videos that Convert Please spread the word to your friends and leave us a rating and review on Apple Podcasts! See Privacy Policy at https://art19.com/privacy and California…

People in this episode

Host: Kim Rittberg

Topics covered

  • thought leadership
  • personal brand
  • video content
  • professional perspective
  • authenticity
  • social media

Keywords

  • thought leadership
  • video marketing
  • personal brand
  • social media algorithms
  • content engagement

Mentioned in this episode

Organizations: Fast Company

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