
A Peek Inside the My Favorite Metric Summit
From The Experienced Entrepreneur by Marissa Lawton | Business Coach for Seasoned Entrepreneurs
February 23, 2026 · 35 min · Season 2 · Episode 23
About this episode
Marissa Lawton provides an in-depth look at the My Favorite Metric Summit, designed for growth-stage entrepreneurs.
This week on The Experienced Entrepreneur, we're doing something a little different. The My Favorite Metric summit kicked off this week, and if you've been curious about what it's all about, this episode gives you a full look inside. Marissa walks you through the structure of the five-day event, who it's designed for (spoiler: growth-stage entrepreneurs, not newbies), and why she built it without the typical summit pressure tactics like disappearing content or forced upsells. You'll hear about the four themed days covering lead acquisition, engagement, sales and profit, and lifestyle metrics, plus the live panel happening Friday where 25 experienced entrepreneurs will answer your real-time questions. If you've been on the fence about signing up or you're already registered and want to know how to get the most out of the week, this episode is your orientation guide. And if you're a regular listener who just wants to know what Marissa's been building for the last few months, this is your behind-the-scenes peek. What You'll Learn Discover the difference between build-stage and growth-stage entrepreneurs and why metrics matter so much more once you've hit the growth stage Learn why…
People in this episode
Host: Marissa Lawton
Topics covered
- metrics
- entrepreneurship
- growth-stage
- summit
- business strategy
Keywords
- My Favorite Metric Summit
- growth-stage entrepreneurs
- metrics
- business growth
- lead acquisition
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