The Find Your STRONG Podcast

What happens when a coach stops trying to do everything — and finally gets clear? In today’s episode, I’m sitting down with Lisa, a mom and online coach who went from feeling stuck, scattered, and unsure how to grow… to signing 24 online clients after simplifying her business. We talk about what her coaching business looked like before, why trying to figure it out alone was keeping her stuck, and how starting with her own body transformation helped her step into a new level of confidence and identity as a coach.

In this powerhouse episode, Coach JVB — President of STRONG Fitness Magazine and mentor to hundreds of online trainers — breaks down the four disruptive shifts that will redefine the coaching industry in 2026. This isn’t a prediction. It’s a warning. AI is accelerating. Client expectations are evolving. Health data is becoming mainstream. And the coaches who adapt will dominate — while everyone else gets left behind. Whether you’re a new trainer or a seasoned coach, this episode gives you the roadmap to stay competitive, innovative, and in demand.

If you’re in your 40s and feeling “off” — low energy, disrupted sleep, mood swings, or weight changes — your first thought might be“Do I need hormones?” But before you jump into HRT or bio-identicals, there’s groundwork to be done. In this episode, Coach JVB breaks down what every woman should do before considering hormones in perimenopause — so your body is primed to respond when (and if) you decide it’s time.

In this episode Coach JVB sits down with StrongFormula student Julie, who joined the program in June 2025 and in just four months has completely transformed her coaching business. Julie went from working long hours on the gym floor to building a thriving online coaching business with 27 clients and hitting her first $10K month — all without sacrificing her freedom or sanity.

In this episode, Coach Jac takes over the show to interview Strong Girls Client, fitness model, and Dry Eye Advocate, Angela Jenkins. What started as advocating for herself and her own eye health issues has evolved into a powerful movement for women, in whom dry-eye is more prevalent. Discover the symptoms to look out for and how dry-eye could be affecting your overall health. As an optometry professional, Angela talks about how our lifestyles and environments impact our eye health and the real-life adjustments we can make to address the symptoms.

In this episode, Team Strong Girls coach and longtime fitness competitor Virginia Bain shares her decade-long journey through competitive fitness—from a local gym challenge to the global stage. She opens up about the mindset shifts, sustainable prep strategies, and family dynamics that shaped her return to the sport. Virginia also discusses how her experiences now fuel her coaching philosophy, helping everyday women—especially former athletes—reclaim their strength through realistic, balanced approaches. Tune in for insights on muscle building, navigating plateaus, redefining progress beyond the scale, and maintaining harmony at home while chasing big goals. Plus, get a behind-the-scenes look at Virginia’s prep for the upcoming World Championships and how she’s using mindset, metabolism, and muscle to fuel her next personal best.

In this episode, Aubrielle shares her journey from attorney and FBI agent to devoted mom and fitness coach. After overcoming back surgery, postpartum struggles, and identity loss, she found strength through Team Strong Girls and the Strong Formula system. Aubrielle now coaches moms to rebuild their bodies and confidence post-baby—not by shrinking, but by getting stronger. She breaks down her unique postpartum recovery methodology, nutrition shifts, and why “common doesn’t mean normal” for maternal health. Her program Rebuilt by Motherhood empowers women to embrace their new identity, train like athletes, and become the strongest version of themselves—physically and mentally.

In this episode, Coach JVB sits down with TSG Head Coach Jaclyn Phillips—freshly certified as a CSCS (Certified Strength and Conditioning Specialist)—to dive deep into the new Strength System being implemented at Team STRONG Girls. They talk about why measuring strength metrics (not scale weight) is the future of transformation, how strength training is the key to thriving through aging, and why performance-based goals help women unlock unstoppable confidence. Plus, they reveal the relaunch of the Strong Formula Certification—designed for trainers, health coaches, and women who want to level up and coach with real impact. If you’re serious about longevity, muscle, and leaving a legacy of strength, this one’s for you.

In this episode, Jenny is joined by nurse practitioner and TSG Assistant Coach Nadine, to dive into the rising use of GLP-1 medications in the health and fitness world and what it really takes to make them effective. While these medications can reduce appetite and support weight loss by mimicking natural hormones, they’re not a magic solution. This discussion emphasizes the critical role of lifestyle—highlighting the need for resistance training, high-protein nutrition, and ongoing coaching support. Jenny and Nadine explore the challenges that come with GLP-1 use, from side effects like nausea to difficulties with protein intake and emotional eating. You'll hear why coaches and healthcare providers must work together to guide clients safely and effectively, and how education, community, and strategy are key to success.

In this quick and powerful episode, Coach JVB breaks down why belly fat is so stubborn—especially for women in their 30s, 40s, and 50s—and how Team Strong Girls helps clients get rid of it for good without crash diets or endless cardio. Learn about the Muscle for Life Protocol, our Hypertrophy Blueprint, and the No Confusion Nutrition Method that’s helped thousands of women build lean muscle, balance hormones, and finally feel confident in their bodies. Ready to ditch the belly fat battle? Hit play.

In this empowering solo episode, Coach JVB pulls back the curtain on the Strong Girls Code—the proven system that’s helped thousands of women build muscle, boost confidence, and stay fit for life. Motivation fades, but this personal operating system ensures lasting success. Jennifer breaks down the 6 core principles that guide every Strong Girl: building muscle, staying relentless, avoiding comparison, planning with intention, correcting and continuing after setbacks, and trusting the process. If you're tired of starting over and ready to lead yourself to lasting change, this episode is your new playbook.

In this powerful episode, we sit down with Laura to explore the importance of understanding individual health journeys—especially for women navigating hormonal and immune challenges. Laura shares her own transformation story and how personalized coaching and sustainable strategies helped her achieve lasting results. With insights like “Health is a long-term game,” she emphasizes the value of consistency over quick fixes. We dive into the misconception that fat loss is impossible for women with hormonal issues, and Laura reassures listeners: “Never let hormones or any conditions be a barrier to fat loss.” Her experience with the Strong Girls methodology showcases how the right programming can be a game-changer. This episode is all about empowerment, support, and redefining what’s possible for women in their health and fitness journeys.