Dispatch developer: We were told comedy games don’t sell

Dispatch developer: We were told comedy games don’t sell

From The Game Business Show by Hosted by Christopher Dring

March 31, 2026 · 51 min

About this episode

The episode features a discussion with the leaders of AdHoc Studio about their experiences developing and self-publishing the comedy game Dispatch.

This week, we speak to the leaders of AdHoc Studio, the developer behind the smash hit superhero workplace comedy game Dispatch. In this edition, we discuss the team's 'hell' of trying to find a publisher, why the game was viewed as being high risk, and their experiences of self-publishing the title. Plus, we chat comedy games, their relationship with Critical Role, the episodic model, and what the team is planning to do next. This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit www.thegamebusiness.com/subscribe

People in this episode

Host: Christopher Dring

Topics covered

  • comedy games
  • self-publishing
  • game development
  • publisher challenges
  • Critical Role
  • episodic model

Keywords

  • Dispatch
  • AdHoc Studio
  • comedy games
  • self-publishing
  • game development
  • Critical Role

Mentioned in this episode

Organizations: AdHoc Studio

Products: Dispatch

More episodes of The Game Business Show

Explore listener stats, chart rankings, contacts and more on the The Game Business Show podcast page.