Episode 7: From Data to Deals — How "Jack & Jill" Built a Land Empire from the Back of a Boat with Jack Butala & Jill DeWit

Episode 7: From Data to Deals — How "Jack & Jill" Built a Land Empire from the Back of a Boat with Jack Butala & Jill DeWit

From The Potentializer Podcast by Lance Edwards

October 9, 2025 · 37 min

About this episode

Lance Edwards interviews Jack Butala and Jill DeWit about their success in land investing and how they built a thriving business from data-driven strategies.

What if you could flip land from anywhere in the world — even from the back of a boat? In this episode, Lance talks with Jack and Jill, the powerhouse couple behind Land Academy, who've completed over 16,000 land transactions and built a thriving community of data-driven investors. They share how they turned recession setbacks into opportunity, what makes land the simplest and most overlooked niche in real estate, and why their business model thrives on partnerships, precision, and a little bit of humor.

People in this episode

Host: Lance

Guests: Jack Butala, Jill DeWit

Topics covered

  • land investing
  • real estate
  • data-driven investing
  • business partnerships

Keywords

  • land transactions
  • Land Academy
  • recession opportunities
  • business model

Mentioned in this episode

Products: Land Academy

Books & works: From Data to Deals

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