Ep2 - The 2026 Marketing Shift Every Business Owner Must Prepare For

About this episode

This episode discusses the upcoming marketing shift in 2026 due to advancements in AI and automation, emphasizing the need for businesses to adapt.

In today’s episode of The Sarah Cordiner Show , we’re diving deep into one of the biggest changes business owners will experience in their lifetime: The tectonic shifts in tech, AI, and automation that are going to completely redefine how you run your business, how you get seen, and how you get paid in 2026. If you’ve been feeling behind, overwhelmed, or like you’re trying to shovel water with a fork while everyone else magically surges ahead, this episode is going to give you a huge sigh of relief. You’re not behind. You’re actually ahead of 91% of the world right now. But things are about to change at lightning pace, and how you prepare over the next 12 months is what will determine whether your business grows… or disappears. Let’s get you ready. In This Episode, We Cover: 1. The Big Shift: Early Adopters to Mass Adoption We explore the real meaning behind the numbers: Only 800 million people currently use ChatGPT, which is just 9 percent of the world. In 2026, everything changes as we hit mass adoption. This isn’t fear mongering. It’s commercial reality. Businesses who embrace AI now will surge ahead. Those who don’t will struggle to compete. 2. The Death of Traditional SEO…

People in this episode

Host: Sarah Cordiner

Topics covered

• marketing shift
• AI and automation
• business strategy
• SEO changes
• Generative Engine Optimization

Keywords

• marketing
• AI
• automation
• SEO
• business growth
• Generative Engine Optimization
• ChatGPT

Mentioned in this episode

Products: ChatGPT, Claude, Gemini, Perplexity