The Shit No One Tells You About Writing

With Carly still on vacation, CeCe is getting herself into a little mischief! This week CeCe trades her cup of coffee and pours herself a glass of wine with friend and literary agent Ashley Lopez of MMQA Literary Agency. CeCe and Ashley talk about the rise of AI-narrated audiobooks and AI-generated rejection letters to the struggles facing nonfiction and the case for paperback originals. They also discuss why the agency behind your literary agent matters, the best times to query, and what Ashley is currently looking for in her inbox.About Ashley Lopez:Ashley Lopez is an agent with Massie McQuilkin & Altman Literary Agents. She received her MFA in Fiction from Sarah Lawrence College and has over a decade of publishing experience. Formerly the Director of Foreign Rights and an agent at WLA Books, she has worked on international and New York Times bestsellers, bringing a global perspective to her authors. An active member of the AALA, she represents literary and book club fiction, grounded speculative, horror, thrillers, narrative and practical nonfiction, as well as select poetry and YA.As discussed on the podcast:https://lunch.publishersmarketplace.com/2026/10/fbf-the-future-of-audio-frankfurt/https://lunch.publishersmarketplace.com/2026/10/publishers-use-ai-for-marketing-copy-rejection-letters/https://thewalrus.ca/nonfiction-is-struggling-publishers-are-making-it-worse/https://leighstein.substack.com/p/losers-v-victimsNote: CeCe Lyra is a literary agent at Wendy Sherman Associates. If you’d like to query CeCe, please refer to the submission guidelines at www.wsherman.com. Carly Watters is a literary agent at P.S. Literary Agency, but her work on this podcast is not affiliated with the agency, and the views expressed by Carly on this podcast are solely that of her as a podcast co-host ​and do not necessarily reflect the views, opinions, policies, or position of P.S. Literary Agency.Find us on our socials:Threads: https://www.threads.net/@the_shit_about_writinghttps://www.threads.net/@biancamarais_authorhttps://www.threads.net/@carlywatters https://www.threads.net/@cece_lyra_agentInstagram: https://www.instagram.com/the_shit_about_writing/https://www.instagram.com/biancamarais_author/ https://www.instagram.com/carlywatters/ https://www.instagram.com/cece_lyra_agent/Facebook: https://www.facebook.com/TSNOTYAWWebsites: www.theshitaboutwriting.com, www.biancamarais.com, www.carlywatters.com and www.cecilialyra.comBookshop.org affiliate page: https://bookshop.org/shop/theshitnoonetellsyouaboutwritingTo sign up for our Substack newsletter, head to https://theshitaboutwriting.substack.comSign up for CeCe's course: https://learn-with-cece.thinkific.com/products/courses/cecescoachingcornerOur Sponsors:* Check out Quince and use my code TSNOTYAW for a great deal: https://www.quince.com* Check out Rosetta Stone and use my code RosettaStone.com/TODAY for a great deal: https://www.rosettastone.com* Check out The Comprehensive Copywriting Academy and use my code thecca.co/tspodcast for a great deal: https://thecca.co* Check out Wayfair: https://www.wayfair.comAdvertising Inquiries: https://redcircle.com/brands

Will Carly have a serious case of FOMO after this Monday’s Shooting the Shit episode?! In this special episode, CeCe was supposed to fly solo—but instead, she twisted the arms of her former colleagues turned besties, literary agents Eric Smith, Nour Sallam, Adria Goetz, and Claire Harris, to join her for a publishing industry catch-up. This fireside chat amongst besties, covers everything from printing delays and a new children's imprint to the resurgence of bookstores and the latest buzz from the Frankfurt Book Fair. AI…the agents go there. Diving into the increasingly complicated world of AI in publishing, discussing author protections, AI-generated submissions, and the controversy surrounding AI detection tools like Pangram. This episode is packed with loads of laughs, strong opinions, and publishing industry hot takes. Sorry, Carly. You definitely missed a good one!As mentioned on this episode:Sign up for Coaching Corner for access to the editorial library with agents' feedback — including feedback from Eric, Claire, Adria, and Nour!https://learn-with-cece.thinkific.com/products/courses/cecescoachingcornerThe first publisher to issue AI guidelines to authors and illustrators: https://www.bloomsbury.com/us/connect/contact-us/ai-policy-for-authors-and-illustrators/Supply Chain Issues Threaten Book Sales:https://lunch.publishersmarketplace.com/2026/10/as-supply-chain-problems-increase-some-books-miss-on-sale-dates/What's Hot at the Frankfurt Book Fair: https://www.publishersweekly.com/pw/by-topic/industry-news/trade-shows-events/article/101287-frankfurt-book-fair-2026-what-s-hot-according-to-agents.htmlNote: CeCe Lyra is a literary agent at Wendy Sherman Associates. If you’d like to query CeCe, please refer to the submission guidelines at www.wsherman.com. Carly Watters is a literary agent at P.S. Literary Agency, but her work on this podcast is not affiliated with the agency, and the views expressed by Carly on this podcast are solely that of her as a podcast co-host ​and do not necessarily reflect the views, opinions, policies, or position of P.S. Literary Agency.Find us on our socials:Threads: https://www.threads.net/@the_shit_about_writinghttps://www.threads.net/@biancamarais_authorhttps://www.threads.net/@carlywatters https://www.threads.net/@cece_lyra_agentInstagram: https://www.instagram.com/the_shit_about_writing/https://www.instagram.com/biancamarais_author/ https://www.instagram.com/carlywatters/ https://www.instagram.com/cece_lyra_agent/Facebook: https://www.facebook.com/TSNOTYAWWebsites: www.theshitaboutwriting.com, www.biancamarais.com, www.carlywatters.com and www.cecilialyra.comBookshop.org affiliate page: https://bookshop.org/shop/theshitnoonetellsyouaboutwritingTo sign up for our Substack newsletter, head to https://theshitaboutwriting.substack.comOur Sponsors:* Check out Quince and use my code TSNOTYAW for a great deal: https://www.quince.com* Check out Rosetta Stone and use my code RosettaStone.com/TODAY for a great deal: https://www.rosettastone.com* Check out The Comprehensive Copywriting Academy and use my code thecca.co/tspodcast for a great deal: https://thecca.co* Check out Wayfair: https://www.wayfair.comAdvertising Inquiries: https://redcircle.com/brands

It’s the first Monday of the month, which means Carly and CeCe are back for another Shooting the Shit! This week, Carly and CeCe unpack the latest from the People of Publishing Conference, from shifting reader habits and publishing trends to what’s happening behind the bestseller lists. CeCe shares what she learned about the return of historical fiction, the pressure on authors to promote their own books, why some books find success long after pub week, and the industry’s ongoing—and complicated—conversation around AI. Plus, Carly and CeCe talk about the power of long-term relationships in publishing and why sometimes it takes 20 years for the right agent-editor-book combination to come together.Note: CeCe Lyra is a literary agent at Wendy Sherman Associates. If you’d like to query CeCe, please refer to the submission guidelines at www.wsherman.com. Carly Watters is a literary agent at P.S. Literary Agency, but her work on this podcast is not affiliated with the agency, and the views expressed by Carly on this podcast are solely that of her as a podcast co-host ​and do not necessarily reflect the views, opinions, policies, or position of P.S. Literary Agency.Find us on our socials:Threads: https://www.threads.net/@the_shit_about_writinghttps://www.threads.net/@biancamarais_authorhttps://www.threads.net/@carlywatters https://www.threads.net/@cece_lyra_agentInstagram: https://www.instagram.com/the_shit_about_writing/https://www.instagram.com/biancamarais_author/ https://www.instagram.com/carlywatters/ https://www.instagram.com/cece_lyra_agent/Facebook: https://www.facebook.com/TSNOTYAWWebsites: www.theshitaboutwriting.com, www.biancamarais.com, www.carlywatters.com and www.cecilialyra.comBookshop.org affiliate page: https://bookshop.org/shop/theshitnoonetellsyouaboutwritingTo sign up for our Substack newsletter, head to https://theshitaboutwriting.substack.comOur Sponsors:* Check out Quince and use my code TSNOTYAW for a great deal: https://www.quince.com* Check out Rosetta Stone and use my code RosettaStone.com/TODAY for a great deal: https://www.rosettastone.com* Check out The Comprehensive Copywriting Academy and use my code thecca.co/tspodcast for a great deal: https://thecca.co* Check out Wayfair: https://www.wayfair.comAdvertising Inquiries: https://redcircle.com/brands

In part one of this month’s bonus episode, Emily St. John Mandel joins Bianca Marais to talk about Exit Party, the interconnected Mandelverse, and her unconventional writing process. She shares why she writes without a plan, treats first drafts as raw material, and relies on meticulous revision to shape the story. They also dig into complex characters, POV, keeping exposition moving, working with editors, and Emily’s best tip for stronger prose: read your novel aloud.In the second part of this month’s bonus episode, Bianca welcomes bestselling author Chloe Benjamin back to the podcast to discuss her ambitious new novel, Understory. Chloe shares how real-life science inspired the story, the five-year journey of writing her first draft, and how she balanced extensive research with creative discovery. She also dives into crafting complex timelines, maintaining tension across a sprawling novel, working with a new editor, and why even an ambiguous ending should always be an intentional choice.Note: CeCe Lyra is a literary agent at Wendy Sherman Associates. If you’d like to query CeCe, please refer to the submission guidelines at www.wsherman.com. Carly Watters is a literary agent at P.S. Literary Agency, but her work on this podcast is not affiliated with the agency, and the views expressed by Carly on this podcast are solely that of her as a podcast co-host ​and do not necessarily reflect the views, opinions, policies, or position of P.S. Literary Agency.Find us on our socials:Threads: https://www.threads.net/@the_shit_about_writinghttps://www.threads.net/@biancamarais_authorhttps://www.threads.net/@carlywatters https://www.threads.net/@cece_lyra_agentInstagram: https://www.instagram.com/the_shit_about_writing/https://www.instagram.com/biancamarais_author/ https://www.instagram.com/carlywatters/ https://www.instagram.com/cece_lyra_agent/Facebook: https://www.facebook.com/TSNOTYAWWebsites: www.theshitaboutwriting.com, www.biancamarais.com, www.carlywatters.com and www.cecilialyra.comBookshop.org affiliate page: https://bookshop.org/shop/theshitnoonetellsyouaboutwritingTo sign up for our Substack newsletter, head to https://theshitaboutwriting.substack.comOur Sponsors:* Check out Quince and use my code TSNOTYAW for a great deal: https://www.quince.com* Check out Rosetta Stone and use my code RosettaStone.com/TODAY for a great deal: https://www.rosettastone.com* Check out The Comprehensive Copywriting Academy and use my code thecca.co/tspodcast for a great deal: https://thecca.co* Check out Wayfair: https://www.wayfair.comAdvertising Inquiries: https://redcircle.com/brands

Carly and CeCe are back for another Shooting the Shit. This week they are talking about the unexpected work literary agents do behind the scenes—from tracking book availability and rights reversions to using sales data to advocate for authors. They also dig into Spotify opening AI-powered audiobook narration to all authors and what increasing automation could mean for writers, narrators, readers, and the human side of storytelling. Plus, Carly shares the book she can’t stop talking about, while CeCe reveals the manuscript that already has her plotting the perfect pitch.As mentioned on the podcast:https://authors.spotify.com/blog/creationtools?mc_cid=8d36cc232e&mc_eid=f61c809461Note: CeCe Lyra is a literary agent at Wendy Sherman Associates. If you’d like to query CeCe, please refer to the submission guidelines at www.wsherman.com. Carly Watters is a literary agent at P.S. Literary Agency, but her work on this podcast is not affiliated with the agency, and the views expressed by Carly on this podcast are solely that of her as a podcast co-host ​and do not necessarily reflect the views, opinions, policies, or position of P.S. Literary Agency.Find us on our socials:Threads: https://www.threads.net/@the_shit_about_writinghttps://www.threads.net/@biancamarais_authorhttps://www.threads.net/@carlywatters https://www.threads.net/@cece_lyra_agentInstagram: https://www.instagram.com/the_shit_about_writing/https://www.instagram.com/biancamarais_author/ https://www.instagram.com/carlywatters/ https://www.instagram.com/cece_lyra_agent/Facebook: https://www.facebook.com/TSNOTYAWWebsites: www.theshitaboutwriting.com, www.biancamarais.com, www.carlywatters.com and www.cecilialyra.comBookshop.org affiliate page: https://bookshop.org/shop/theshitnoonetellsyouaboutwritingTo sign up for our Substack newsletter, head to https://theshitaboutwriting.substack.comOur Sponsors:* Check out Quince and use my code TSNOTYAW for a great deal: https://www.quince.com* Check out Rosetta Stone and use my code RosettaStone.com/TODAY for a great deal: https://www.rosettastone.com* Check out The Comprehensive Copywriting Academy and use my code thecca.co/tspodcast for a great deal: https://thecca.co* Check out Wayfair: https://www.wayfair.comAdvertising Inquiries: https://redcircle.com/brands

Carly and CeCe are back! This week they tackle what’s shifting in the book world—from immersive audiobooks becoming a “movie between your ears” to bookstores proving that reading and community are very much alive. They also discuss the decline of nonfiction, why readers may be turning to other ways to learn, and what it means for authors and publishing.As mentioned on this episode:https://defector.com/what-do-booksellers-make-of-the-end-of-reading?giftLink=73a5c6e0b00https://dearheadofmine.substack.com/p/the-nonfiction-book-market-is-collapsing?r=h5j0&utm_campaign=post-expanded-share&utm_medium=post%20viewerNote: CeCe Lyra is a literary agent at Wendy Sherman Associates. If you’d like to query CeCe, please refer to the submission guidelines at www.wsherman.com. Carly Watters is a literary agent at P.S. Literary Agency, but her work on this podcast is not affiliated with the agency, and the views expressed by Carly on this podcast are solely that of her as a podcast co-host ​and do not necessarily reflect the views, opinions, policies, or position of P.S. Literary Agency.Find us on our socials:Threads: https://www.threads.net/@the_shit_about_writinghttps://www.threads.net/@biancamarais_authorhttps://www.threads.net/@carlywatters https://www.threads.net/@cece_lyra_agentInstagram: https://www.instagram.com/the_shit_about_writing/https://www.instagram.com/biancamarais_author/ https://www.instagram.com/carlywatters/ https://www.instagram.com/cece_lyra_agent/Facebook: https://www.facebook.com/TSNOTYAWWebsites: www.theshitaboutwriting.com, www.biancamarais.com, www.carlywatters.com and www.cecilialyra.com\Bookshop.org affiliate page: https://bookshop.org/shop/theshitnoonetellsyouaboutwritingTo sign up for our Substack newsletter, head to https://theshitaboutwriting.substack.comOur Sponsors:* Check out Quince and use my code TSNOTYAW for a great deal: https://www.quince.com* Check out Rosetta Stone and use my code RosettaStone.com/TODAY for a great deal: https://www.rosettastone.com* Check out The Comprehensive Copywriting Academy and use my code thecca.co/tspodcast for a great deal: https://thecca.co* Check out Wayfair: https://www.wayfair.comAdvertising Inquiries: https://redcircle.com/brands

They are back! On this week’s episode of Shooting the Shit, Carly and CeCe tackle some of the biggest conversations in publishing, from the rise of AI detection controversies to the ethics of literary agent services. They discuss the recent ‘Atlantic’ article accusing a bestselling author of using AI, why unreliable detection tools can have serious consequences, and what transparency should look like in publishing. They also unpack major changes to the AALA Canon of Ethics, including editorial services, referral fees, and what these updates could mean for authors. Plus, they answer a listener's question about the pros and cons of signing with a literary agent who’s also an author, and share an important reminder about publishing scams targeting writers.As referenced on the podcast - make sure to copy and paste the url:https://www.theatlantic.com/technology/2026/07/daggermouth-novel-bestseller-ai/688067/?gift=w7ky0MD12Y05SCUcPahfUBHDioyBO10g22mAx9Yf4fINote: CeCe Lyra is a literary agent at Wendy Sherman Associates. If you’d like to query CeCe, please refer to the submission guidelines at www.wsherman.com. Carly Watters is a literary agent at P.S. Literary Agency, but her work on this podcast is not affiliated with the agency, and the views expressed by Carly on this podcast are solely that of her as a podcast co-host ​and do not necessarily reflect the views, opinions, policies, or position of P.S. Literary Agency.Find us on our socials:Threads: https://www.threads.net/@the_shit_about_writinghttps://www.threads.net/@biancamarais_authorhttps://www.threads.net/@carlywatters https://www.threads.net/@cece_lyra_agentInstagram: https://www.instagram.com/the_shit_about_writing/https://www.instagram.com/biancamarais_author/ https://www.instagram.com/carlywatters/ https://www.instagram.com/cece_lyra_agent/Facebook: https://www.facebook.com/TSNOTYAWWebsites: www.theshitaboutwriting.com, www.biancamarais.com, www.carlywatters.com and www.cecilialyra.comBookshop.org affiliate page: https://bookshop.org/shop/theshitnoonetellsyouaboutwritingTo sign up for our Substack newsletter, head to https://theshitaboutwriting.substack.comOur Sponsors:* Check out Quince and use my code TSNOTYAW for a great deal: https://www.quince.com* Check out Rosetta Stone and use my code RosettaStone.com/TODAY for a great deal: https://www.rosettastone.com* Check out The Comprehensive Copywriting Academy and use my code thecca.co/tspodcast for a great deal: https://thecca.co* Check out Wayfair: https://www.wayfair.comAdvertising Inquiries: https://redcircle.com/brands

In this month’s bonus episode, Rachel Hochhauser joins CeCe Lyra to discuss her debut, Lady Tremaine, an untelling of Cinderella from the infamous stepmother's perspective. Rachel shares how personal tragedy reignited her writing career, why she believes there are no hard rules in storytelling, and how she blended pantsing with plotting to create a layered, emotionally resonant novel. She also dives into the craft behind her unforgettable opening and ending, the surprising inspiration for the book's falconry, and the lessons she learned on the long road to publication—including why critiquing other writers' work may be the best writing education of all.Note: CeCe Lyra is a literary agent at Wendy Sherman Associates. If you’d like to query CeCe, please refer to the submission guidelines at www.wsherman.com. Carly Watters is a literary agent at P.S. Literary Agency, but her work on this podcast is not affiliated with the agency, and the views expressed by Carly on this podcast are solely that of her as a podcast co-host ​and do not necessarily reflect the views, opinions, policies, or position of P.S. Literary Agency.Find us on our socials:Threads: https://www.threads.net/@the_shit_about_writinghttps://www.threads.net/@biancamarais_authorhttps://www.threads.net/@carlywatters https://www.threads.net/@cece_lyra_agentInstagram: https://www.instagram.com/the_shit_about_writing/https://www.instagram.com/biancamarais_author/ https://www.instagram.com/carlywatters/ https://www.instagram.com/cece_lyra_agent/Facebook: https://www.facebook.com/TSNOTYAWWebsites: www.theshitaboutwriting.com, www.biancamarais.com, www.carlywatters.com and www.cecilialyra.comBookshop.org affiliate page: https://bookshop.org/shop/theshitnoonetellsyouaboutwritingTo sign up for our Substack newsletter, head to https://theshitaboutwriting.substack.comOur Sponsors:* Check out Quince and use my code TSNOTYAW for a great deal: https://www.quince.com* Check out Rosetta Stone and use my code RosettaStone.com/TODAY for a great deal: https://www.rosettastone.com* Check out The Comprehensive Copywriting Academy and use my code thecca.co/tspodcast for a great deal: https://thecca.co* Check out Wayfair: https://www.wayfair.comAdvertising Inquiries: https://redcircle.com/brands