The Yogipreneur: Business and Marketing for Yoga Teachers
by The Yogipreneur: Business and Marketing for Yoga Teachers
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From 15 epsHosts
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Recent episodes
228: The One Thing Six Figure Yoga Online Business Owners Know
Aug 12, 2026
15m 46s
227: Why Yoga Teachers Burn Out
Jul 18, 2026
15m 14s
226: The Fastest Way to Get Visible Teaching Yoga Online
Jun 29, 2026
10m 12s
225: Why Your Yoga Online Business Isn’t Making Sales
Jun 19, 2026
13m 23s
224: 5 Ways to Make Your First $1,000 Online as a Yoga Teacher
Jun 10, 2026
9m 46s
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| Date | Episode | Topics | Guests | Brands | Places | Keywords | Sponsor | Length | |
|---|---|---|---|---|---|---|---|---|---|
| 8/12/26 | 228: The One Thing Six Figure Yoga Online Business Owners Know | What do six figure online yoga business owners know that you don't? IN THIS EPISODE, I'm going to show you the difference between struggling to get students and having a waitlist for your online offerings.I've helped over 20,000 yoga teachers build online businesses and generated over $2 million in sales. After working with hundreds of six figure yoga business owners, I can tell you the gap isn't about working harder or creating more content.They all do one specific thing that most struggling yoga teachers refuse to do: They niche down. Key Takeaways: Most yoga teachers think they have a niche, but they actually have a broad idea that doesn't create recognition. Without deep niche clarity, you get weak marketing, inconsistent sales, and a passion project that drains you. Six figure teachers claim a specific person, solve one clear problem, and own their story as authority. Niching isn't about eliminating people. It's about becoming recognisable to the people you are meant to serve. Links:Riches in the Niches Mini-Course: digitalyogaacademy.lpages.co/riches-in-the-niches-or/Digital Yoga Academy: digitalyogaacademy.com | 15m 46s | ||||||
| 7/18/26 | yoga teacher burnoutbusiness model+3 | — | — | — | yogaburnout+5 | — | 15m 14s | ||
| 6/29/26 | visibility strategyInstagram marketing+3 | — | Digital Yoga Academy | — | visibilityyoga teachers+5 | — | 10m 12s | ||
| 6/19/26 | online businessyoga marketing+3 | — | Your $10k IdeaDigital Yoga Academy+3 | — | yoga businesssales+5 | — | 13m 23s | ||
| 6/10/26 | online incomeyoga teaching+3 | — | — | — | yoga teacheronline earnings+3 | — | 9m 46s | ||
| 6/4/26 | financial challengesyoga teaching+3 | — | — | — | financially stuckyoga teachers+3 | — | 14m 50s | ||
| 3/9/26 | pricing strategyyoga business+4 | — | Digital Yoga Academy | — | online yoga teacherspricing courses+5 | — | 21m 18s | ||
| 2/25/26 | yoga marketingemail marketing+3 | — | Digital Yoga Academy | — | yoga marketing strategiesemail subscribers+3 | — | 13m 42s | ||
| 2/13/26 | course creationyoga business+4 | — | Digital Yoga Academy | — | yoga courseonline business+5 | — | 20m 30s | ||
| 1/30/26 | online course launchyoga teaching+4 | — | digitalyogaacademy | — | yoga courselaunching online course+5 | YogiPro AI | 11m 58s | ||
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| 1/13/26 | yoga businessfinancial stability+3 | — | — | — | yoga teacherprofitable yoga business+3 | — | 29m 48s | ||
| 12/15/25 | yoga businesssustainable income+3 | Kelly McHugh | Digital Yoga Academy | — | yoga classesincome+3 | — | 31m 19s | ||
| 12/12/25 | niching downyoga business+3 | Kelly McHugh | Digital Yoga Academy | — | niche downyoga teachers+3 | — | 28m 54s | ||
| 12/7/25 | online yoga coursesstudent engagement+4 | Kelly McHugh | Digital Yoga Academy | — | online coursestransformation+5 | — | 31m 23s | ||
| 11/5/25 | Black Fridayyoga business+3 | — | DYA | — | Black Friday offersyoga marketing+3 | — | 31m 48s | ||
| 10/23/25 | AI in yogaprofitability+3 | Kelly McHugh | Digital Yoga Academy | — | yoga teachersAI era+3 | YogiPro AI | 27m 36s | ||
| 4/25/25 | 212: Why most yoga teachers are losing sales on Instagram and what to do instead | ABOUT DIGITAL YOGA ACADEMY Digital Yoga Academy is an Online Yoga Business School, teaching yoga teachers essential business and marketing skills. Powerful business skills that you're not taught in yoga teacher training! You’ll get all the support you need to turn your passion and expertise as a yoga teacher into a successful yoga business. Join over 20k yoga teachers worldwide on the same journey as you! 🌟 Get started by discovering what type of Yogipreneur you are! Take the Yogipreneur Quiz to find out: https://digitalyogaacademy.lpages.co/yogipreneur-quiz/CONNECT WITH US🌟 Instagram: https://www.instagram.com/digitalyogaacademy/🌟 Private Facebook Community: https://www.facebook.com/groups/digitalyogaacademy | 27m 26s | ||||||
| 4/17/25 | 211: What every yoga teacher should do before creating an online yoga course | ABOUT DIGITAL YOGA ACADEMY Digital Yoga Academy is an Online Yoga Business School, teaching yoga teachers essential business and marketing skills. Powerful business skills that you're not taught in yoga teacher training! You’ll get all the support you need to turn your passion and expertise as a yoga teacher into a successful yoga business. Join over 20k yoga teachers worldwide on the same journey as you! 🌟 Get started by discovering what type of Yogipreneur you are! Take the Yogipreneur Quiz to find out: https://digitalyogaacademy.lpages.co/yogipreneur-quiz/CONNECT WITH US🌟 Instagram: https://www.instagram.com/digitalyogaacademy/🌟 Private Facebook Community: https://www.facebook.com/groups/digitalyogaacademy | 34m 55s | ||||||
| 4/14/25 | 210: The Essential Email Marketing Strategy For Online Yoga Biz Growth | ABOUT DIGITAL YOGA ACADEMY Digital Yoga Academy is an Online Yoga Business School, teaching yoga teachers essential business and marketing skills. Powerful business skills that you're not taught in yoga teacher training! You’ll get all the support you need to turn your passion and expertise as a yoga teacher into a successful yoga business. Join over 20k yoga teachers worldwide on the same journey as you! 🌟 Get started by discovering what type of Yogipreneur you are! Take the Yogipreneur Quiz to find out: https://digitalyogaacademy.lpages.co/yogipreneur-quiz/CONNECT WITH US🌟 Instagram: https://www.instagram.com/digitalyogaacademy/🌟 Private Facebook Community: https://www.facebook.com/groups/digitalyogaacademy | 27m 20s | ||||||
| 4/5/25 | 209: The Messaging Upgrade to Amplify Your Leadership and Impact | You need to speak to the problem your audience is trying to solve at the exact moment they’re searching for a solution and in a way that makes them say...“How are they inside my head?”😳 That’s the difference between content that gets ignored…and messaging that converts.If you’re ready to fix this, I’ve created something powerful for you:‼️Fix Your Messaging — my free micro-masterclass for yoga business owners who are ready to make three essential shifts that will immediately change the way you talk about your online offering AND create sales!→ Instant access.→ No fluff. Just clarity that converts.ABOUT DIGITAL YOGA ACADEMY Digital Yoga Academy is an Online Yoga Business School, teaching yoga teachers essential business and marketing skills. Powerful business skills that you're not taught in yoga teacher training! You’ll get all the support you need to turn your passion and expertise as a yoga teacher into a successful yoga business. Join over 20k yoga teachers worldwide on the same journey as you! 🌟 Get started by discovering what type of Yogipreneur you are! Take the Yogipreneur Quiz to find out: https://digitalyogaacademy.lpages.co/yogipreneur-quiz/CONNECT WITH US🌟 Instagram: https://www.instagram.com/digitalyogaacademy/🌟 Private Facebook Community: https://www.facebook.com/groups/digitalyogaacademy | 27m 13s | ||||||
| 4/1/25 | 208: What is a holistic marketing strategy and why your yoga business can’t survive in 2025 without it! | What you’re calling a “marketing strategy”…No funnel.No repurposing system.No clear buyer journey.Just… “vibes” and Canva.And that’s not on you.That’s what the online space taught you to do.👀 But if you’re here to actually make consistent sales from your online offerings, grow your yoga community, and stop relying on just one platform to run your entire business, then your marketing needs to become an “ecosystem”. 🫶🏼One that works with you, even when you’re offline and enjoying life.Your dream students don’t need more yoga teachers in their feed.They need to see you everywhere.In their inbox.In their podcast app.In their DMs.On their feed.Again and again until trust becomes action.This is the strategy I teach 💁🏻♀️If you’ve been stuck in one-dimensional marketing…Let’s change that.ABOUT DIGITAL YOGA ACADEMY Digital Yoga Academy is an Online Yoga Business School, teaching yoga teachers essential business and marketing skills. Powerful business skills that you're not taught in yoga teacher training! You’ll get all the support you need to turn your passion and expertise as a yoga teacher into a successful yoga business. Join over 20k yoga teachers worldwide on the same journey as you! 🌟 Get started by discovering what type of Yogipreneur you are! Take the Yogipreneur Quiz to find out: https://digitalyogaacademy.lpages.co/yogipreneur-quiz/CONNECT WITH US🌟 Instagram: https://www.instagram.com/digitalyogaacademy/🌟 Private Facebook Community: https://www.facebook.com/groups/digitalyogaacademy | 32m 20s | ||||||
| 3/21/25 | 207: Live launches are dead? The 6-fig launch strategy that converted at 38%. | “Live launches are dead.”“People aren’t showing up anymore.”“Sales aren’t what they used to be.” 🙄The reality is that some online course creators and coaches are feeling frustrated.Their show-up rates are dropping, engagement feels like a battle, and they’re struggling to generate excitement around their offers.And so they start spreading the rumour that live launching no longer works 🙃What’s really happening? The online space is evolving.The strategies that worked a few years ago (or even a few months ago) are losing their edge.Your audience is savvier, more selective, and engaging in new ways. If you’re using outdated methods, it’s no surprise that results are slipping.This is exactly why I stay ahead of the curve. 💁🏻♀️💥 Eight years. Countless launches. Relentless testing and refining. I’ve built a system that works, even in a changing market.Whilst others are stuck saying, “It’s not working,” I’m here to show you exactly how it does work when you have the right strategy.In fact, last year, I too had to evolve our live launch strategy and we made $120k in a week converting 40% of students from a low-ticket offer into a high-ticket group coaching program.We’ve done it again inside our most recent live launch with a 38% conversion rate.Live launches certainly are not dead. They’ve just evolved.So what if I told you there’s a strategy that could turn nearly half of your leads into paying students?Would you also be ready to evolve? 🤔ABOUT DIGITAL YOGA ACADEMY Digital Yoga Academy is an Online Yoga Business School, teaching yoga teachers essential business and marketing skills. Powerful business skills that you're not taught in yoga teacher training! You’ll get all the support you need to turn your passion and expertise as a yoga teacher into a successful yoga business. Join over 20k yoga teachers worldwide on the same journey as you! 🌟 Get started by discovering what type of Yogipreneur you are! Take the Yogipreneur Quiz to find out: https://digitalyogaacademy.lpages.co/yogipreneur-quiz/CONNECT WITH US🌟 Instagram: https://www.instagram.com/digitalyogaacademy/🌟 Private Facebook Community: https://www.facebook.com/groups/digitalyogaacademy | 27m 01s | ||||||
| 2/1/25 | 206: Stop Hiding! Overcoming the Fears Of Being Visible Online | You can create the most amazing yoga business but if no one knows about it there is really no point. One of the keys to a profitable yoga business is to have a plan for being visible and be found by those that need the solution that you provide.The reality is, if you’re not visible online, you essentially have no business. But there is one problem when it comes to visibility. And it’s called fear. ABOUT DIGITAL YOGA ACADEMY Digital Yoga Academy is an Online Yoga Business School, teaching yoga teachers essential business and marketing skills. Powerful business skills that you're not taught in yoga teacher training! You’ll get all the support you need to turn your passion and expertise as a yoga teacher into a successful yoga business. Join over 20k yoga teachers worldwide on the same journey as you! 🌟 Get started by discovering what type of Yogipreneur you are! Take the Yogipreneur Quiz to find out: https://digitalyogaacademy.lpages.co/yogipreneur-quiz/CONNECT WITH US🌟 Instagram: https://www.instagram.com/digitalyogaacademy/🌟 Private Facebook Community: https://www.facebook.com/groups/digitalyogaacademy | 16m 37s | ||||||
| 1/21/25 | 205: Why Most Online Yoga Course Creators Don't Hit Their Sales Goals | I know that if you're considering creating an online course you may be doubting your ability to actually make money from it. You hear the successes of others but wonder if it's actually possible for you.Or perhaps you know someone who has created and launched an online course and they didn't get the results they wanted and so you start to believe that the space is now saturated or that people aren't buying online course.Not hitting your goals in the beginning is very common and today I'm sharing the reasons why it happens, so that you don't make these mistakes.ABOUT DIGITAL YOGA ACADEMY Digital Yoga Academy is an Online Yoga Business School, teaching yoga teachers essential business and marketing skills. Powerful business skills that you're not taught in yoga teacher training! You’ll get all the support you need to turn your passion and expertise as a yoga teacher into a successful yoga business. Join over 20k yoga teachers worldwide on the same journey as you! 🌟 Get started by discovering what type of Yogipreneur you are! Take the Yogipreneur Quiz to find out: https://digitalyogaacademy.lpages.co/yogipreneur-quiz/CONNECT WITH US🌟 Instagram: https://www.instagram.com/digitalyogaacademy/🌟 Private Facebook Community: https://www.facebook.com/groups/digitalyogaacademy | 40m 37s | ||||||
| 1/14/25 | 204: The Profit-Making Blueprint Yoga Teachers Need for 2025 | What if I told you that everything you’ve been taught about making money as a yoga teacher might be holding you back?This isn’t about working harder or following outdated advice. It’s about transforming how you approach your business, shifting your mindset around money, and taking actionable steps that work in today’s online world.Here’s why you can’t afford to miss this:You’ll discover why some of the most common strategies are keeping you stuck—and the alternative that simplifies everything.We’ll unpack the mindset blocks that stop so many yoga teachers from embracing their full earning potential—and how to overcome them.I’ll show you how to reprogram your mind to attract wealth, believe in your ability to succeed, and embrace abundance without fear or self-doubt.This training isn’t just theory; it’s a wake-up call. If you’ve ever felt like you’re working so hard but still not seeing the income you deserve, you need to hear this.By the end of this podcast, you’ll have the tools and confidence to approach 2025 with a completely new strategy—one that finally gives you the results you’ve been searching for!ABOUT DIGITAL YOGA ACADEMY Digital Yoga Academy is an Online Yoga Business School, teaching yoga teachers essential business and marketing skills. Powerful business skills that you're not taught in yoga teacher training! You’ll get all the support you need to turn your passion and expertise as a yoga teacher into a successful yoga business. Join over 20k yoga teachers worldwide on the same journey as you! 🌟 Get started by discovering what type of Yogipreneur you are! Take the Yogipreneur Quiz to find out: https://digitalyogaacademy.lpages.co/yogipreneur-quiz/CONNECT WITH US🌟 Instagram: https://www.instagram.com/digitalyogaacademy/🌟 Private Facebook Community: https://www.facebook.com/groups/digitalyogaacademy | 33m 38s | ||||||
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