13. Feelings First: How Emotion Shapes Our Communication, Decisions, and Experiences

About this episode

This episode explores how emotions influence our communication and decision-making processes.

“Something like 90 to 95% of our decisions and behaviors are constantly being shaped the non-consciously by emotional brain system.” In this episode of Think Fast, Talk Smart, Professor of Marketing Baba Shiv sits down with lecturer and host Matt Abrahams to share his research on how emotions affect our, and our audience’s, decision making. “You’ve got to pay careful attention to the audience that you’re talking to and allow the person to talk,” Shiv says. “Allow the person to talk because then, the person has ownership of the idea.” Think Fast, Talk Smart is a podcast produced by Stanford Graduate School of Business. Each episode provides concrete, easy-to-implement tools and techniques to help you hone and enhance your communication skills.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info . “हमारे लगभग 90 से 95% फ़ैसले और व्यवहार बिना हमारी जानकारी के, भावनात्मक दिमाग़ (emotional brain system) से प्रभावित होते रहते हैं।” Think Fast, Talk Smart के इस एपिसोड में, Stanford GSB के Professor of Marketing बाबा शिव, होस्ट और लेक्चरर मैट अब्राहम्स के साथ बैठकर बताते हैं कि भावनाएँ हमारे और हमारे श्रोताओं के…

People in this episode

Host: Matt Abrahams

Guest: Baba Shiv

Topics covered

• emotions
• decision making
• communication
• audience engagement
• behavioral science

Keywords

• emotional brain
• decision making
• communication skills
• audience
• ownership of ideas

Mentioned in this episode

Organizations: Stanford Graduate School of Business

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