
From Loss to Legacy: Faith, Resilience & Purpose-Driven Marketing w/ Kim Decena
From Unleash Your Light w/ Luz by Luz Plasencia
February 6, 2026 · 38 min · Season 2 · Episode 13
About this episode
Kim Decena shares her journey of resilience and purpose-driven marketing after experiencing loss at a young age.
In this conversation with Luz, Kim Decena shares her inspiring journey as an entrepreneur and mother, detailing her experiences growing up as the daughter of immigrants and the impact of losing her mother at a young age. She discusses how these challenges shaped her resilience and approach to business, emphasizing the importance of effective communication in marketing. Kim also highlights her passion for helping women service providers succeed in their businesses by connecting their purpose with their marketing strategies. Chapters 00:00 Introduction to Kim Decena's Journey 04:11 Overcoming Adversity: The Impact of Loss 09:20 Building Resilience Through Trauma 16:50 The Role of Faith in Business 17:10 The Evolution of Kim's Business 22:32 The Importance of Effective Communication 28:09 Marketing with Purpose and Authenticity Connect with Kim: https://www.instagram.com/kimdecenaofficial/ Check out her website: https://kimdecena.com/ Connect with Luz on Instagram: https://instagram.com/fitreporter Join my email list to get info on future episodes, wellness & life coaching tips, and more: JOIN NEWSLETTER HERE Need help achieving your goals this year? 🔗 Check out my CLARITY…
People in this episode
Host: Luz Plasencia
Guest: Kim Decena
Topics covered
- entrepreneurship
- resilience
- marketing
- personal growth
- women in business
- faith-driven success
Keywords
- entrepreneurship
- women in business
- marketing
- communication
- personal growth
- Latina leaders
- overcoming challenges
- faith-driven success
Mentioned in this episode
Organizations: Instagram, kimdecena.com
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