About this episode

Karl Kleinschmidt discusses the overrated SEO tactics and how enterprise clients are adapting their content strategies for LLM optimization.

80% of AI-cited sources don't appear in Google's top results. Karl Kleinschmidt, founder at Data Marketing Group and 18-year SEO veteran, shares how his enterprise clients are adapting content strategies for LLM optimization across local and national campaigns. The discussion covers fan out analysis for mapping user intent beyond keywords, cluster-based content frameworks for enterprise-scale implementations, and custom data collection systems that integrate Search Console with LLM performance tracking. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info .

People in this episode

Guest: Karl Kleinschmidt

Topics covered

• SEO tactics
• AI in SEO
• content strategies
• LLM optimization
• user intent
• data collection systems

Keywords

• SEO
• AI
• content strategy
• user intent
• Search Console
• LLM performance tracking

Mentioned in this episode

Organizations: Data Marketing Group

More episodes of Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast

• This should be redesigned immediately with AI · June 12, 2026 · 3 min
• The most important leadership skill you can master in AI Marketing? · June 11, 2026 · 1 min
• One thing marketers still misunderstand about AI · June 10, 2026 · 2 min
• The most important human connection with customers and prospects · June 9, 2026 · 1 min
• The Evolution from SEO to GEO for Modern Marketers · June 8, 2026 · 46 min
• If you had to focus on one thing for AI visibility, what would it be? · June 5, 2026 · 2 min

Explore listener stats, chart rankings, contacts and more on the Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast podcast page.