Freelancing Stories ft. Lucy Smith | THISTL FOUNDER

Freelancing Stories ft. Lucy Smith | THISTL FOUNDER

From Your Marketing Big Sister by ANA ROGERSON

July 19, 2025 · 43 min · Season 1 · Episode 25

About this episode

The episode features a conversation with Lucy Smith about her freelancing journey and the launch of her tool, Thistl, for personal branding.

This conversation explores the freelancing journey of a marketing professional turned entrepreneur - Lucy Smith. The discussion covers the challenges and opportunities of this career path, the importance of defining services and pricing, building a reputation through testimonials, and strategies for finding clients. It emphasises collaboration over competition, shares lessons learned from mistakes, and highlights the significance of setting boundaries for work-life balance. Additionally, Lucy introduces her new tool, Thistl, designed to help individuals grow their personal brands online - https://thistl.io/ https://lucy-smith.com/

People in this episode

Host: ANA ROGERSON

Guest: Lucy Smith

Topics covered

  • freelancing
  • entrepreneurship
  • marketing
  • client acquisition
  • work-life balance
  • personal branding

Keywords

  • freelancing
  • entrepreneur
  • marketing professional
  • client strategies
  • work-life balance
  • Thistl
  • personal branding

Mentioned in this episode

Organizations: THISTL, lucy-smith.com

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