
Freelancing Stories ft. Lucy Smith | THISTL FOUNDER
From Your Marketing Big Sister by ANA ROGERSON
July 19, 2025 · 43 min · Season 1 · Episode 25
About this episode
The episode features a conversation with Lucy Smith about her freelancing journey and the launch of her tool, Thistl, for personal branding.
This conversation explores the freelancing journey of a marketing professional turned entrepreneur - Lucy Smith. The discussion covers the challenges and opportunities of this career path, the importance of defining services and pricing, building a reputation through testimonials, and strategies for finding clients. It emphasises collaboration over competition, shares lessons learned from mistakes, and highlights the significance of setting boundaries for work-life balance. Additionally, Lucy introduces her new tool, Thistl, designed to help individuals grow their personal brands online - https://thistl.io/ https://lucy-smith.com/
People in this episode
Host: ANA ROGERSON
Guest: Lucy Smith
Topics covered
- freelancing
- entrepreneurship
- marketing
- client acquisition
- work-life balance
- personal branding
Keywords
- freelancing
- entrepreneur
- marketing professional
- client strategies
- work-life balance
- Thistl
- personal branding
Mentioned in this episode
Organizations: THISTL, lucy-smith.com
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