
#398: Why Paid Ads Aren’t Working For You (7 Fixes for Creative Freelancers)
From 6 Figure Creative by Brian Hood
January 20, 2026 · 38 min · Season 2 · Episode 398
About this episode
This episode discusses common pitfalls freelancers face with paid ads and offers solutions to improve their effectiveness.
If you’re a freelancer and you’re NOT running paid ads, chances are you fall into one of two types: Type 1: Never tried paid ads because they were too intimidated, too overwhelmed, or convinced they won't work. Type 2: Tried ads and for whatever reason, they didn’t work Most freelancers don't even know they're doing it wrong. Common scenario: You spent $100 on ads. Nothing happens. You shrug and say, "paid ads don't work for me." But you have no idea WHICH part didn't work. Was it your hook? Your offer? Your landing page? Your inquiry form? Your sales process? All of the above? But most freelancers won’t take the time to figure out what went wrong. They just know "it didn't work." That's like saying "my car doesn't work" without knowing if it's the battery, the engine, or if you just forgot to put gas in it. If you're Type 1, this episode could save you from wasting thousands. If you're Type 2, this episode will show you exactly what went wrong. For full show notes, visit https://6figurecreative.com/398
Topics covered
- paid ads
- freelancing
- marketing
- business strategy
Keywords
- freelancer
- advertising
- marketing mistakes
- business growth
More episodes of 6 Figure Creative
- #400: The FINAL Episode · February 3, 2026 · 22 min
- #399: The Freelance Industries Where Ads Are a Waste of Money · January 27, 2026 · 25 min
- #397: The $500 Ad Budget Challenge Every Freelancer Needs to Take · January 13, 2026 · 29 min
- #396: How to Promote Yourself Without Destroying Your Premium Brand · January 6, 2026 · 22 min
- #395: She Made $60k In 2 Months… After She FINALLY Faced This Fear · December 30, 2025 · 15 min
- #394: How to Increase Referrals by Fixing These 7 Referral Killers · December 23, 2025 · 29 min
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