Is social media dead (...and should it be on my plate)? — with JT Martin

About this episode

Brittany Downey discusses the evolving landscape of social media with JT Martin, focusing on its relevance and effective strategies for businesses.

In this episode, I sat down in person with JT Martin at Hurrdat Media’s studio in Omaha, Nebraska. JT is the creator of The Corn Belt, a Nebraska-focused social media account with over 60 million views, the host of the Social Media Is Dead podcast, and the founder of Loudr, where he works with businesses on social media strategy and content. We talk about how social media has changed, what JT is seeing work right now, and why many businesses feel stuck when social becomes a box to check instead of a long-term channel. JT doesn’t sugarcoat the work it takes to build real momentum on social platforms. He shares what drives engagement today. We chat about when social media is worth your time, when it’s not, and when it might make more sense to hand it off. If you’ve been feeling confused, tired, or skeptical about social media, this conversation offers clarity without hype. And (...spoiler) a reminder that connection still matters more than chasing trends. Social Media is Dead Podcast: https://podcasts.apple.com/us/podcast/social-media-is-dead/id1808499844 Loudr: https://weareloudr.com/ The Corn Belt: https://www.instagram.com/thecornbelt/ Brittany’s Website…

People in this episode

Guest: JT Martin

Topics covered

• social media
• business strategy
• engagement
• content creation

Keywords

• social media strategy
• business growth
• engagement tactics
• content marketing

Mentioned in this episode

Products: The Corn Belt, Loudr

Books & works: Social Media Is Dead

Places: Omaha, Nebraska

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