Fire Footwear: Sneakers Talk (with Matt Frates)
by Matt Frates | Matt Frates Creations, LLC
Is this your podcast?Insights from recent episode analysis
Audience Interest
Podcast Focus
Publishing Consistency
Platform Reach
Insights are generated by CastFox AI using publicly available data, episode content, and proprietary models.
Most discussed topics
Brands & references
Total monthly reach
Estimated from 3 chart positions in 3 markets.
By chart position
- 🇦🇺AU · Fashion & Beauty#1355K to 30K
- 🇨🇦CA · Fashion & Beauty#1815K to 30K
- 🇲🇽MX · Fashion & Beauty#1121K to 10K
- Per-Episode Audience
Est. listeners per new episode within ~30 days
3.3K to 21K🎙 Daily cadence·171 episodes·Last published today - Monthly Reach
Unique listeners across all episodes (30 days)
11K to 70K🇦🇺43%🇨🇦43%🇲🇽14% - Active Followers
Loyal subscribers who consistently listen
4.4K to 28K
Market Insights
Platform Distribution
Reach across major podcast platforms, updated hourly
Total Followers
—
Total Plays
—
Total Reviews
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* Data sourced directly from platform APIs and aggregated hourly across all major podcast directories.
On the show
From 14 epsHost
Recent guests
Recent episodes
Jordan Design Studio
Jul 9, 2026
Unknown duration
Why is Nike So Disconnected?
Jul 1, 2026
Unknown duration
Sneakers are Thriving in 2026
Jun 17, 2026
Unknown duration
Culture Vultures in Sneakers
Jun 3, 2026
16m 36s
Unresolved Debates in Sneakers
May 27, 2026
18m 17s
Social Links & Contact
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Official Website
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| Date | Episode | Topics | Guests | Brands | Places | Keywords | Sponsor | Length | |
|---|---|---|---|---|---|---|---|---|---|
| 7/9/26 | Jordan Design Studio | Jordan Design Studio is the latest announcement by the brand. Focusing on eight cities around the world, and putting names like Chris Gibbs in association with this, Nike hopes to find the next great idea. On the surface it feels like a true means of connection. Is it?---New episodes released weekly.---Subscribe to Fire Footwear on YouTube: https://www.youtube.com/@firefootwearsneakersSubscribe to Matt Frates on YouTube: https://www.youtube.com/@mattfrates---Follow Matt Frates on Instagram: https://www.instagram.com/mattfratescreates/Follow Matt Frates on TikTok: https://www.tiktok.com/@mattfratescreatesReach out to me with questions or thoughts: mattfratescreations@gmail.comThis podcast uses the following third-party services for analysis: OP3 - https://op3.dev/privacyPodcorn - https://podcorn.com/privacy | — | ||||||
| 7/1/26 | Why is Nike So Disconnected? | In what feels like a thriving era for sneakers, Nike seems a bit out touch. Sure, they lead in terms of sales and money on a global level, but where are they on the streets? Where are they with the culture? Matt discusses.---New episodes released weekly.---Subscribe to Fire Footwear on YouTube: https://www.youtube.com/@firefootwearsneakersSubscribe to Matt Frates on YouTube: https://www.youtube.com/@mattfrates---Follow Matt Frates on Instagram: https://www.instagram.com/mattfratescreates/Follow Matt Frates on TikTok: https://www.tiktok.com/@mattfratescreatesReach out to me with questions or thoughts: mattfratescreations@gmail.comThis podcast uses the following third-party services for analysis: OP3 - https://op3.dev/privacyPodcorn - https://podcorn.com/privacy | — | ||||||
| 6/17/26 | Sneakers are Thriving in 2026 | We are halfway through 2026, and sneakers are thriving. Yes you can make the argument that retros are down, resale is gone, and others. In the end, sneakers is thriving and growing for the future because of one element. People like us.---New episodes released weekly.---Subscribe to Fire Footwear on YouTube: https://www.youtube.com/@firefootwearsneakersSubscribe to Matt Frates on YouTube: https://www.youtube.com/@mattfrates---Follow Matt Frates on Instagram: https://www.instagram.com/mattfratescreates/Follow Matt Frates on TikTok: https://www.tiktok.com/@mattfratescreatesReach out to me with questions or thoughts: mattfratescreations@gmail.comThis podcast uses the following third-party services for analysis: OP3 - https://op3.dev/privacyPodcorn - https://podcorn.com/privacy | — | ||||||
| 6/3/26 | Culture Vultures in Sneakers✨ | sneaker culturecontent creation+3 | — | Matt Frates Creations, LLCYouTube+4 | — | sneakersculture vultures+3 | — | 16m 36s | |
| 5/27/26 | Unresolved Debates in Sneakers✨ | sneakersdebates+3 | — | Matt Frates Creations, LLCYouTube+4 | — | sneakersdebates+5 | — | 18m 17s | |
| 5/20/26 | I'm Not a Sneakerhead (and that's okay)✨ | sneaker culturepersonal growth+3 | — | Matt Frates Creations, LLC | — | sneakerheadsneakers+3 | — | 18m 13s | |
| 5/12/26 | A New Direction for SNKRS✨ | NikeSNKRS app+3 | — | NikeSNKRS | — | NikeSNKRS+3 | — | 16m 39s | |
| 4/14/26 | The Book of Eastbay - Interviewing Art Juedes and Rick Gering✨ | sneaker historymemoir+3 | Art JuedesRick Gering | EastbayThe Little Warrior Foundation+1 | — | Eastbaysneaker culture+7 | — | 53m 24s | |
| 4/7/26 | Jae Tips Goes to Nike✨ | sneakersfashion+3 | Jae Tips | NikeSaucony | — | Jae TipsNike+5 | — | 18m 45s | |
| 3/24/26 | Changing Tastes in Sneakers✨ | sneakerschanging tastes+4 | — | HomeGrownKicksMatt Frates Creations, LLC+3 | — | sneakerstastes+5 | — | 17m 40s | |
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| 3/17/26 |  Air Max 95: Nike's Inflection Point✨ | Nike historyAir Max 95+3 | — | Air Max 95Nike+1 | — | Air Max 95Nike+4 | — | 16m 54s | |
| 3/10/26 | The Nike Air Max: Stylish and Innovative✨ | Nike Air Maxsneaker history+3 | — | Nike Air MaxNike | — | NikeAir Max+5 | — | 19m 45s | |
| 3/3/26 | Community in Sneakers is Important✨ | sneaker culturecommunity+4 | — | Matt Frates Creations, LLC | — | sneakersculture+4 | — | 18m 42s | |
| 2/10/26 | Jerry Lorenzo and Costco SB Dunks: Icons of a Different Color✨ | sneakersfashion+3 | — | Costco Nike SB DunkAdidas | — | Jerry LorenzoAdidas+5 | — | 18m 24s | |
| 1/6/26 | Sneaker Releases in 2026✨ | sneaker releases2026 expectations+3 | — | Matt Frates Creations, LLCYouTube+4 | — | sneakers2026+4 | — | 17m 52s | |
| 12/30/25 | An Authentic Look at My 2025✨ | sneakerspersonal growth+3 | — | Matt Frates Creations, LLC | — | sneakers2025+3 | — | 21m 37s | |
| 12/24/25 | My Favorite Sneakers of 2025✨ | sneakersfashion+3 | — | Sneaker of the YearMatt Frates Creations, LLC | — | sneakersfavorite sneakers+3 | — | 20m 18s | |
| 12/16/25 | Jeff Staple Makes Headlines (the bad kind) | Jeff Staple is a renowned figure in sneaker lore. His work speaks for itself. Recently he stirred up quite a controversy by making a pair of pigeon SB Dunks available for one lucky sneaker lover. Except this pair was fake. Matt chimes in.---New episodes released weekly.---Subscribe to Fire Footwear on YouTube: https://www.youtube.com/@firefootwearsneakersSubscribe to Matt Frates on YouTube: https://www.youtube.com/@mattfrates---Follow Matt Frates on Instagram: https://www.instagram.com/mattfratescreates/Follow Matt Frates on TikTok: https://www.tiktok.com/@mattfratescreatesReach out to me with questions or thoughts: mattfratescreations@gmail.comThis podcast uses the following third-party services for analysis: OP3 - https://op3.dev/privacyPodcorn - https://podcorn.com/privacy | — | ||||||
| 12/9/25 | Is Sneaker Culture Bored, or Spoiled? | As the sneaker year ends, not only do we debate whether 2025 is a great sneaker year, but Nike announces the new SNKRS Code program. Matt talks about who this program is for, and whether companies are trying to get sneaker culture outside, because boredom has set in with sneakers.---New episodes released weekly.---Subscribe to Fire Footwear on YouTube: https://www.youtube.com/@firefootwearsneakersSubscribe to Matt Frates on YouTube: https://www.youtube.com/@mattfrates---Follow Matt Frates on Instagram: https://www.instagram.com/mattfratescreates/Follow Matt Frates on TikTok: https://www.tiktok.com/@mattfratescreatesReach out to me with questions or thoughts: mattfratescreations@gmail.comThis podcast uses the following third-party services for analysis: OP3 - https://op3.dev/privacyPodcorn - https://podcorn.com/privacy | — | ||||||
| 11/25/25 | Steph Curry Leaves Under Armor: What's Next? | Big news broke that Steph Curry and Under Armor had ended their long-standing partnership. Speculation is running wild as to where Steph will end up. There is a brand out there that excites Matt more than others. Wherever he ends up, his legacy will be defined by long into retirement.---New episodes released weekly.---Subscribe to Fire Footwear on YouTube: https://www.youtube.com/@firefootwearsneakersSubscribe to Matt Frates on YouTube: https://www.youtube.com/@mattfrates---Follow Matt Frates on Instagram: https://www.instagram.com/mattfratescreates/Follow Matt Frates on TikTok: https://www.tiktok.com/@mattfratescreatesReach out to me with questions or thoughts: mattfratescreations@gmail.comThis podcast uses the following third-party services for analysis: OP3 - https://op3.dev/privacyPodcorn - https://podcorn.com/privacy | — | ||||||
| 11/11/25 | Get Inspired! | Matt uses the Bull Airs "The Scarecrow" shoe, and the processing of video making with it, as a means of inspiration recently. Even in the darkest of times, the smallest of things can light that fire of inspiration. Go out and get it.---New episodes released weekly.---Subscribe to Fire Footwear on YouTube: https://www.youtube.com/@firefootwearsneakersSubscribe to Matt Frates on YouTube: https://www.youtube.com/@mattfrates---Follow Matt Frates on Instagram: https://www.instagram.com/mattfratescreates/Follow Matt Frates on TikTok: https://www.tiktok.com/@mattfratescreatesReach out to me with questions or thoughts: mattfratescreations@gmail.comThis podcast uses the following third-party services for analysis: OP3 - https://op3.dev/privacyPodcorn - https://podcorn.com/privacy | — | ||||||
| 10/28/25 | FTK? - Talking Doernbecher Freestyle Criticism | Every year the Doernbecher Freestyle Series is unveiled as a vessel to raise money for a children's hospital. As sneakers have grown over the the years, so has the negative criticism of the shoes within the series. Matt talks about showing a bit more grace with these.---New episodes released weekly.---Subscribe to Fire Footwear on YouTube: https://www.youtube.com/@firefootwearsneakersSubscribe to Matt Frates on YouTube: https://www.youtube.com/@mattfrates---Follow Matt Frates on Instagram: https://www.instagram.com/mattfratescreates/Follow Matt Frates on TikTok: https://www.tiktok.com/@mattfratescreatesReach out to me with questions or thoughts: mattfratescreations@gmail.comThis podcast uses the following third-party services for analysis: OP3 - https://op3.dev/privacyPodcorn - https://podcorn.com/privacy | — | ||||||
| 10/21/25 | Salehe Bembury: Betting on Himself | Most designers chase Nike. Salehe Bembury went a different direction — and it worked. This episode breaks down how Bembury built one of the most respected creative portfolios in sneakers across New Balance, Versace, Crocs, and beyond, including signature silhouettes that stand on their own. A conversation about betting on yourself and redefining what sneaker success actually looks like.---New episodes released weekly.---Subscribe to Fire Footwear on YouTube: https://www.youtube.com/@firefootwearsneakersSubscribe to Matt Frates on YouTube: https://www.youtube.com/@mattfrates---Follow Matt Frates on Instagram: https://www.instagram.com/mattfratescreates/Follow Matt Frates on TikTok: https://www.tiktok.com/@mattfratescreatesReach out to me with questions or thoughts: mattfratescreations@gmail.comThis podcast uses the following third-party services for analysis: OP3 - https://op3.dev/privacyPodcorn - https://podcorn.com/privacy | — | ||||||
| 10/14/25 | Cool Kicks (and other topics) | After a three week break from sneaker content, Matt is back to catch up on the topics that were over the last month or. From his opinions on the Cool Kicks scandal, to Tom Sachs and the concept of a sneaker participation award, it was good to be back with you all again.---New episodes released weekly.---Subscribe to Fire Footwear on YouTube: https://www.youtube.com/@firefootwearsneakersSubscribe to Matt Frates on YouTube: https://www.youtube.com/@mattfrates---Follow Matt Frates on Instagram: https://www.instagram.com/mattfratescreates/Follow Matt Frates on TikTok: https://www.tiktok.com/@mattfratescreatesReach out to me with questions or thoughts: mattfratescreations@gmail.comThis podcast uses the following third-party services for analysis: OP3 - https://op3.dev/privacyPodcorn - https://podcorn.com/privacy | — | ||||||
| 9/22/25 | Being a Sneaker Dad | Creative ruts happen for all creators. At times we get burned out and need new inspiration. As Matt was struggling in what to talk about in coming back to Fire Footwear, inspiration came in a small form: his son.---New episodes released weekly.---Subscribe to Fire Footwear on YouTube: https://www.youtube.com/@firefootwearsneakersSubscribe to Matt Frates on YouTube: https://www.youtube.com/@mattfrates---Follow Matt Frates on Instagram: https://www.instagram.com/mattfratescreates/Follow Matt Frates on TikTok: https://www.tiktok.com/@mattfratescreatesReach out to me with questions or thoughts: mattfratescreations@gmail.comThis podcast uses the following third-party services for analysis: OP3 - https://op3.dev/privacyPodcorn - https://podcorn.com/privacy | — | ||||||
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Chart Positions
3 placements across 3 markets.
Chart Positions
3 placements across 3 markets.