Found in AI: AI Search Visibility, SEO, & GEO
Found in AI is a podcast for marketers, founders, and content strategists who want to understand—and win—AI search visibility in the new era of search.Hosted by Cassie Clark, fractional content strategist and AI search v...
AI overview.Cassie Clark is a fractional content strategist and an expert in AI search optimization, known for her work with both startups and enterprise brands. With a foc…
Insights from recent episode analysis
On the show
- Daniel Horowitz1 ep
- Ryan Doser1 ep
- Rose Ann Mullet1 ep
Audience Interest
- AI search visibility strategies
- SEO best practices
Podcast Focus
- AI search optimization
- real-world SEO experiments
Publishing Consistency
- 51 episodes released
- active for 1 year
Insights are generated by CastFox AI using publicly available data, episode content, and proprietary models.
Most discussed topics
Brands & references
Total monthly reach
Based on 2 signals.
Built from
By chart position
- 🇨🇦Canada · Marketing#16776 to 405
- 🇸🇪Sweden · Marketing#8771 to 378
- 🇩🇰DK · Marketing#12222 to 114
- 🇧🇪BE · Marketing#15416 to 85
- 🇮🇱IL · Marketing#13814 to 73
- Per-Episode Audience
Est. listeners per new episode within ~30 days
220 to 1.2K🎙 Daily cadence·91 episodes·Last published 3d ago - Monthly Reach
Unique listeners across all episodes (30 days)
733 to 3.9K🇺🇸71%🇨🇦10%🇸🇪9%+5 more - Active Followers
Loyal subscribers who consistently listen
403 to 2.1K18 real followers tracked across platforms
Market Insights
Platform Distribution
Reach across major podcast platforms, updated hourly
Total Followers
—
Total Plays
—
Total Reviews
—
* Data sourced directly from platform APIs and aggregated hourly across all major podcast directories.
| Date | Episode | Topics | Guests | Brands | Places | Keywords | Sponsor | Length | |
|---|---|---|---|---|---|---|---|---|---|
| 10/19/26 | Are AI Visibility Tools Measuring the Wrong Things? | Send us Fan Mail 📬 You like this podcast? You’ll love the newsletter. Join the weekly The Visibility Report: subscribe In this episode of Found in AI, Cassie Clark talks with Peter Rota, an SEO professional with 15 years of experience, about the rapidly growing market for AI visibility tools — and where those platforms still have room to improve. Cassie and Peter discuss why actionability remains one of the biggest challenges with AI visibility software, what teams should look for when evalua... | 17m 12s | ||||||
| 10/19/26 | SEOYouTube+3 | Ryan Doser | YouTubeChatGPT+2 | — | SEOYouTube+6 | — | 18m 58s | ||
| 10/15/26 | Bing's New AI Visibility Data, ChatGPT Citation Shifts & the Attribution Problem | Send us Fan Mail 📬 You like this podcast? You’ll love the newsletter. Join the weekly The Visibility Report: subscribe AI search measurement is getting more sophisticated, but is the data becoming more reliable? In this week's Found in AI news update, Cassie Clark covers Bing's new Topics Portfolio beta, Ahrefs research showing shifts in ChatGPT citations toward primary sources, and Nozzle's findings about misleading Google results served to rank trackers. She also explores why missing ChatGP... | 22m 44s | ||||||
| 10/13/26 | Writing for Humans vs. LLMs: What Actually Needs to Change? | Send us Fan Mail 📬 You like this podcast? You’ll love the newsletter. Join the weekly The Visibility Report: subscribe In this episode of Found in AI, Cassie Clark talks with content marketer Ben Hale about what actually changes when you start creating content for AI search — and what doesn't. Cassie and Ben talk about how audience behavior should determine which AI engines you prioritize, why distribution is becoming an increasingly important part of content strategy, and how content needs t... | 28m 25s | ||||||
| 10/8/26 | Google Updates Content Guidance as AI Agents Reshape Search | Send us Fan Mail 📬 You like this podcast? You’ll love the newsletter. Join the weekly The Visibility Report: subscribe AI search is moving beyond citations and recommendations. As consumers use AI to discover businesses (and personal agents begin browsing the web on their behalf), brands need to think about the entire information environment surrounding them. In this episode of Found in AI, Cassie Clark breaks down Google’s updated guidance on main content and fake authors, new data showing r... | 17m 43s | ||||||
| 10/1/26 | Google AI Mode Monitoring + Why AI Citations Don’t Equal Recommendations | Send us Fan Mail 📬 You like this podcast? You’ll love the newsletter. Join the weekly The Visibility Report: subscribe Google is expanding AI Mode’s monitoring capabilities, letting users have Google continuously watch the web for new information instead of repeatedly running the same search. In this episode of Found in AI, Cassie Clark looks at what persistent search could mean for content freshness and AI search visibility. Cassie also breaks down new research from Graphite analyzing nearly... | 12m 59s | ||||||
| 9/29/26 | Who’s Responsible for What AI Says About Your Brand? | Send us Fan Mail 📬 You like this podcast? You’ll love the newsletter. Join the weekly The Visibility Report: subscribe In this episode of Found in AI, Cassie Clark welcomes back Tommy Landry, founder of Return On Now and author of The Signal and the Source, for a conversation about the connection between AI governance and AI search visibility. Internally, companies are connecting AI to CRMs, reporting systems, content workflows, sales data, and other sources of business information. Externall... | 20m 39s | ||||||
| 9/24/26 | AI Agents Are Taking Over. Yahoo Wants to Keep the Links. | Send us Fan Mail 📬 You like this podcast? You’ll love the newsletter. Join the weekly The Visibility Report: subscribe AI is moving beyond answering questions and toward taking action on our behalf. But as agents handle more of the customer journey, what happens to the websites and publishers that make AI-powered discovery possible? In this episode of Found in AI, Cassie Clark breaks down two developments that reveal different sides of the future of search. First, Meta introduces Muse, a pers... | 21m 09s | ||||||
| 9/22/26 | Does ChatGPT Recommend the Same Brands to Everyone? [NEW RESEARCH] | Send us Fan Mail 📬 You like this podcast? You’ll love the newsletter. Join the weekly The Visibility Report: subscribe Does ChatGPT recommend the same brands to everyone? In this episode of Found in AI, Cassie Clark talks with Joao from Friction AI about new research examining how personalization changes the brands recommended by ChatGPT, Gemini, Claude, and Perplexity. The study compared responses collected through APIs, anonymous AI accounts, and accounts that had been primed with specific ... | 26m 39s | ||||||
| 9/17/26 | OpenAI Is Turning ChatGPT Ads Into Conversations | Send us Fan Mail 📬 You like this podcast? You’ll love the newsletter. Join the weekly The Visibility Report: subscribe OpenAI is testing a new kind of ChatGPT ad that doesn't just send users to a landing page. It starts a conversation. In this Found in AI news update, Cassie Clark breaks down OpenAI's new Sponsored Agents, Google's latest agentic commerce tools, and a new publisher licensing program that raises some interesting questions about how much Google can actually measure inside AI se... | 11m 52s | ||||||
Want analysis for the episodes below?Free for Pro Submit a request, we'll have your selected episodes analyzed within an hour. Free, at no cost to you, for Pro users. | |||||||||
| 9/15/26 | AI Search Visibility Is a Brand Problem | Send us Fan Mail 📬 You like this podcast? You’ll love the newsletter. Join the weekly The Visibility Report: subscribe In this episode of Found in AI, Cassie Clark talks with Leah Nurik, CEO and co-founder of Brandi AI, about why brands need to think much more broadly about what influences their visibility in AI-generated answers. Cassie and Leah discuss why GEO is becoming a brand marketing and communications problem, not simply an extension of traditional SEO. They also dig into the role PR... | 22m 18s | ||||||
| 9/10/26 | AI SearchSEO+4 | — | OpenAIPeec AI+1 | — | ChatGPTSearch Index+5 | — | 16m 11s | ||
| 9/3/26 | AI searchAI agents+3 | — | GeminiGoogle+1 | — | AI searchGoogle+5 | — | 11m 05s | ||
| 8/31/26 | SEOAI search+3 | Daniel Horowitz | SalesforceInformatica | — | AI searchSEO+3 | — | 27m 52s | ||
| 8/27/26 | AI searchGoogle updates+3 | — | AI ModeGoogle+2 | — | Google AIYahoo Scout+3 | — | 12m 44s | ||
| 8/20/26 | AI Search VisibilitySEO+5 | — | ChatGPTAI Overviews+3 | — | RedditChatGPT+5 | — | 9m 12s | ||
| 8/13/26 | AISEO+3 | — | Microsoft ClarityLinkedIn | — | Microsoft ClarityAI Citations+3 | — | 10m 31s | ||
| 8/11/26 | AI search visibilitySEO+3 | — | — | — | AIsearch visibility+5 | — | 26m 44s | ||
| 8/6/26 | AI visibilitySEO+3 | — | Microsoft ClarityMicrosoft+2 | — | Microsoft ClarityAI visibility metrics+5 | — | 15m 09s | ||
| 8/4/26 | AI search visibilitycontent approval process+3 | Rose Ann Mullet | The Visibility Report | — | AI visibilitycontent workflow+3 | — | 26m 45s | ||
| 7/30/26 | AI Overviews Hit 43%, Search Console Adds Social, and the AI Correction Gap | Send us Fan Mail 📬 You like this podcast? You’ll love the newsletter. Join the weekly The Visibility Report: subscribe AI Overviews now appear in roughly 43% of Google searches, up from 15% a year ago. But buried in the same dataset is a number almost nobody is quoting: as of May 2026, only about 6.8% of U.S. ChatGPT desktop queries returned an answer that cited anything at all. Citations are growing fast. They're also still the exception. This week's news update covers four developments that... | 18m 34s | ||||||
| 7/28/26 | Is Your AI Visibility Problem Actually a Messaging Problem? | Send us Fan Mail 📬 You like this podcast? You’ll love the newsletter. Join the weekly 3-2-1 on AI search + marketing: subscribe Most brands treat AI search visibility as a technical problem. Add the schema, clean up the structure, fix the crawl paths, wait to get cited. Then nothing happens. David Kirkdorffer has been doing B2B marketing since the nineties and now works with CMOs, CROs, and CEOs on exactly this. His argument: the technical layer is a building block, not the answer. What actua... | 33m 34s | ||||||
| 7/23/26 | Google's Earnings, the Publisher Revolt, and What It All Means for AI Visibility | Send us Fan Mail 📬 You like this podcast? You’ll love the newsletter. Join the weekly 3-2-1 on AI search + marketing: subscribe This week was one of the busiest news cycles we've had in a while. Five stories, all connected. What we cover: Alphabet Q2 2026 earnings: Google reported $119.8 billion in revenue, up 24% year-over-year, with Google Cloud growing 82%. Search revenue hit $63.3 billion and queries are at an all-time high. But here's the tension: AI experiences are driving more search a... | 13m 00s | ||||||
| 7/21/26 | AI Competitive Intelligence: How to Track What's Citing Your Competitors | Send us Fan Mail 📬 You like this podcast? You’ll love the newsletter. Join the weekly 3-2-1 on AI search + marketing: subscribe Vlad Pivnev has been doing digital marketing for 16 years. Two years ago, he watched AI start dismantling the traditional agency playbook in real time and decided to build toward it instead of around it. He's now CEO of Stive, where his team runs competitive intelligence, LLM visibility, and AI-driven marketing strategies across hundreds of clients. In this episode, ... | 22m 34s | ||||||
| 7/16/26 | Google Calendar Joins AI Mode, Ads Hit 1 in 3 Queries, and Mueller Softens on A/B Tests | Send us Fan Mail 📬 You like this podcast? You’ll love the newsletter. Join the weekly 3-2-1 on AI search + marketing: subscribe AI search personalization just got a lot more personal. This week Google added Calendar to AI Mode's personal context layer — and the content strategy implications go way deeper than "cool, I can schedule a meeting from search." Plus: new data on ads in AI Mode, and John Mueller says something that contradicts Google's own documentation. What we cover: Google Calenda... | 9m 40s | ||||||
Showing 25 of 91
Pitch Fit is a Pro feature
See how bookable this show is for guests, which brands already advertise, the per-episode ad value, and the best-fit guest and sponsor profile. The numbers are blurred on the free plan.
How readily this show books outside guests like you.
How proven this show is for host-read sponsorships.
For Guests
ProFor Advertisers
ProUpgrade to Pro to unlock guest cadence, sponsor categories, fit scores, and per-episode ad value for this show.
Similar Audience Demographics
Podcasts that attract a similar listener profile
Distribution & Reach
About the show, platforms, and key insights.
Distribution & Reach
About the show, platforms, and key insights.
Cassie Clark is a fractional content strategist and an expert in AI search optimization, known for her work with both startups and enterprise brands. With a focus on the evolving landscape of digital marketing, she leverages her expertise to help audiences navigate the complexities of AI-driven search technologies. "Found in AI" is a unique podcast that delves into the intersection of artificial intelligence and search visibility, specifically targeting marketers, founders, and content strategists. Each episode features in-depth discussions on real-world experiments, SEO, GEO/AEO strategies, and content marketing, utilizing platforms like ChatGPT and Google’s AI-powered search features to guide listeners in enhancing their online visibility. The show attracts a diverse audience of marketing professionals keen to adapt to rapid changes in search technology. Listeners benefit from actionable insights and expert analysis, empowering them to implement effective strategies that boost their content's discoverability in an AI-driven era.
By the numbers
- Total followers: 55
- Total plays: 24K
Platforms
TuneIn
- Followers: 15
Castbox
- Followers: 3
- Plays: 100
YouTube
- Subscribers: 37
- Views: 24K
- Videos: 147
Audience
adults
Key insights
What the show covers
- AI search optimization
- real-world SEO experiments
- GEO and AEO strategies
- content discovery in AI
Audience interests
- AI search visibility strategies
- SEO best practices
- content marketing techniques
- founder and marketer insights
Platform reach
- no platforms detected yet
- unknown follower count
- limited distribution information
- potential for growth in reach
Publishing consistency
- 51 episodes released
- active for 1 year
- weekly publishing cadence
- reliable content updates
Chart history for Found in AI: AI Search Visibility, SEO, & GEO
Peaked at #87 in Sweden, currently #87 in Sweden.
| Market | Genre | Peak | Current | Trend |
|---|---|---|---|---|
| Sweden | — | #87 | #87 | — |
| Denmark | — | #122 | #122 | — |
| IL | — | #138 | #138 | — |
| AE | — | #150 | #150 | — |
| Finland | — | #151 | #151 | — |
| BE | — | #154 | #154 | — |
| Canada | — | #167 | #167 | — |
Chart Positions
7 placements across 7 markets.
Chart Positions
7 placements across 7 markets.