Hey Julie Simon
Hey Julie Simon is a podcast about women, business, creativity, and the courage to build something of your own.Hosted by Julie Simon, founder and maker behind Moss Bags, the show features honest conversations with women ...
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450 to 4.0K🎙 Monthly cadence·20 episodes·Last published 3w ago - Monthly Reach
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200 to 1.8K
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| Date | Episode | Description | Length | ||||||
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| 9/29/26 |  What’s Working in My Handmade Business Right Now: My Q4 PR + Gift Guide Strategy | Q4 is almost here, and this year I’m approaching holiday marketing for Moss Bags a little differently.Instead of constantly creating new products, posting more, or immediately reaching for another sale, I’m narrowing in on the products I already know people love - and working on getting those best sellers in front of more people.In this episode of Hey Julie Simon, I’m sharing what’s actually working inside my handmade business right now: pitching Moss Bags for holiday gift guides, learning to do my own PR after a very expensive experience with a PR agency, using ChatGPT to help uncover potential media opportunities, and building a system where PR, SEO, email marketing, and our website all work together.I also share why I’m paying more attention to backlinks and third-party mentions, how I’m thinking about product discovery in both Google and AI search, and why a great feature doesn’t have to result in an immediate sale to be valuable.If you own a handmade or product-based small business, this is a behind-the-scenes look at my Q4 game plan - while I’m right in the middle of testing it myself.And if you have a PR tip, gift-guide resource, or pitching strategy that’s working for your business, send it my way. I’d love to keep adding helpful resources for other small businesses.Learn more about Moss Bags and Moss Dogs at https://www.mossbags.com + https://www.mossbags.com/pages/moss-dogs | 13m 05s | ||||||
| 9/10/26 |  Sarah Dylan Jensen: Farmers Market Tips for Small Businesses | What really makes a small business stand out at a farmers market? In this episode, I’m chatting with Sarah Dylan Jensen, Executive Director of the Snohomish Farmers Market and host of The Market Maven podcast, about the behind-the-scenes work of building a thriving market, supporting small businesses, and creating real community. We talk about:how Sarah found her way into farmers markets and grew into her rolewhat successful vendors do differentlycommon mistakes newer vendors makewhy showing up early, prepared, and engaged mattershow storytelling can help your business feel more humanwhy community and collaboration are such powerful growth toolswhat Sarah has learned from working alongside so many makers and small businessesFavorite quote:“Society is craving a little bit more authenticity.”It’s such a good reminder that people connect with what feels real - not necessarily what feels perfectly polished.Connect with Sarah at yourmarketmaven.com, on Instagram at @yourmarketmaven, and through Facebook @themarketmavenConnect with Julie | Moss Bags:Website: https://mossbags.comInstagram: https://instagram.com/moss.bagsPhotography by Lisa Aamot | https://www.merakiphotographynw.com | 39m 38s | ||||||
| 8/20/26 |  Creativity, Connection & the Creative Revolution Tour with Flora Bowley | What if creativity didn’t have to feel productive, polished, or perfect - but instead felt like a way back to yourself?In this episode, I’m joined by artist, author, and creative guide Flora Bowley to talk about the heart behind her upcoming Creative Revolution Tour - a 7,500-mile journey with seven stops across the country, including six one-day immersive workshops and a five-day retreat at the Omega Institute in New York. The tour is designed to bring people together in person to create, move, connect, and step away from the pressure of perfection. Each gathering is meant to feel welcoming whether you consider yourself an artist or not.We talk about why gathering in person feels so important right now, creativity as a lifeline, what happens when we loosen our grip on perfection, and simple ways to reconnect with your creative spark when you’re feeling disconnected. Flora also shares how the tour came to life, what she hopes people carry home with them, and why creativity, connection, and community feel like such an important response to this moment.And because we always like to talk a little business around here, we also get into Flora’s journey of building a life around her creative work, how she slowly transitioned into supporting herself as an artist, and why staying connected to what feels alive has shaped the way she continues to grow and evolve.If you’ve been feeling creatively stuck, disconnected, or simply ready for a reset, this conversation is a beautiful reminder that you don’t have to wait until you feel ready. Sometimes you just have to start.Connect with Flora Bowleyhttps://florabowley.com/we-are-the-revolution/https://www.instagram.com/florabowleyP.S. You may notice a few audio imperfections in this episode - we chose to keep the conversation as-is because we had so much fun, and there was just too much goodness to leave out.Connect with Julie | Moss Bags:Website: https://mossbags.comInstagram: https://instagram.com/moss.bagsPhotography by Lisa Aamot | https://www.merakiphotographynw.com | 57m 29s | ||||||
| 7/16/26 |  How to Trust Your Intuition and Build a Business with Intention with Larissa Stewart of Clover Skin Studio | In this episode, I’m chatting with Larissa Stewart, esthetician and founder of Clover Skin Studio in Fairhaven.Larissa has been an esthetician since 2011, and her work is rooted in holistic skincare, intuition, and meeting people exactly where they are. We talk about the early days of Clover Skin Studio, the pivots that brought her back to skincare, how motherhood shaped the way she works, and the new Fairhaven location she recently opened - with skincare services upstairs and a curated boutique downstairs.In this episode, we talk about:How Clover Skin Studio began and what the early days really looked likeWhy Larissa moved away from services that no longer felt alignedHow motherhood helped her trust her body, time, and energy in a new wayThe importance of intuition when making business decisionsThe story behind her new Fairhaven location in Bellingham, WACreating a space that feels easeful, calm, and intentionalThe systems and tools that help keep a business running behind the scenesWhat may be next for Clover Skin Studio, including online shopping and community eventsAdvice for anyone dreaming of starting a service-based businessFavorite quote from the episode:“I took my intuition’s hand, and I let her lead me.”If you’re dreaming of starting something of your own, or learning how to trust the next right step, this conversation is full of honest encouragement and thoughtful insight.You can find Larissa at Clover Skin Studio in Fairhaven, visit cloverskinstudio.com, and follow along on Instagram at @CloverSkinStudio.And since Larissa and I talked about the possibility of adding online shopping to her next chapter, I’m also sharing my Shopify link below. Shopify has been a game changer in my own business for selling products, managing inventory, and keeping everything connected as my shop has grown. If you’re thinking about upgrading your website or adding e-commerce to your business, it’s worth checking out!Start Your Store on ShopifyThe ecommerce platform I use and recommend for product-based businesses.Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.Connect with Julie | Moss Bags:Website: https://mossbags.comInstagram: https://instagram.com/moss.bagsPhotography by Lisa Aamot | https://www.merakiphotographynw.com | 44m 53s | ||||||
| 7/9/26 |  Tori King of Tori Tornado: Building a Bold, Sweary Handmade Brand | What does it look like to build a creative business that is colorful, handmade, empowering, and completely true to who you are?In this episode, I’m joined by Tori King, the artist, maker, and owner behind Tori Tornado - a bold paper goods and gift brand based in Skagit Valley that inspires what Tori calls “badassery.” Her work is bright, funny, honest, and often a little sweary, but behind every card, calendar, magnet, and gift is a deeper message about self-worth, humor, and living life on your own terms.Tori shares how she moved from graphic design into handmade goods, how a nickname from her bartending days became the name of her brand, and what it really looks like to run a creative business alongside a full-time job and motherhood. We also talk about markets, wholesale, pop-up shops, letting go of a physical retail space, and why not being for everyone can actually be one of the strongest parts of your business.In this episode, we talk about:• Where the name Tori Tornado came from• What “badassery” means to Tori and how it shapes her brand• Moving from graphic design into handmade paper goods and gifts• Building a bold brand voice that uses humor, color, and swear words• How Tori decides which markets, shops, and events are the right fit• What she learned from having a physical shop and why she recently let it go• Running a creative business while also working a full-time job and being a mom• Growing through wholesale, online sales, and intentional markets• The importance of knowing the difference between revenue and profit• Why using your authentic voice matters in a creative businessFavorite quote from the episode:“Badassery is living your own badass life. It’s your choice, your life - not what someone thinks you should do.”Connect with Tori online:Website: https://www.toritornado.comInstagram: https://www.instagram.com/toritornadocreativeConnect with Julie | Moss Bags:Website: https://mossbags.comInstagram: https://instagram.com/moss.bagsPhotography by Lisa Aamot | https://www.merakiphotographynw.com | 26m 50s | ||||||
| 7/2/26 |  How Marisa Papetti of Marie’s Bees Grew Backyard Honey Into a Thriving Product-Based Business | Marisa Papetti, founder of Marie’s Bees, didn’t set out to build a large product-based business. What started with honey, beekeeping, family, and caregiving slowly grew into a thriving Pacific Northwest brand with wholesale accounts, farmers markets, in-person events, cooking classes, employees, and a full production setup.In this episode, Marisa shares the real story behind Marie’s Bees - from caring for her grandmother and delivering farm baskets, to discovering the grounding magic of bees, to learning how to build a business that could keep going even when life gets messy.We talk about:How Marie’s Bees started and the personal story behind the nameWhat the early days of selling honey and farm baskets looked likeWhy Marisa moved from pouring honey at home to a commercial kitchenHow she built systems, hired employees, and stopped doing it all herselfWhat she learned from past business challenges and burnoutHow she works with her husband without stepping on each other’s toesWhy finding your people and building community matters in small businessHer best advice for starting a product-based business todayThis conversation is honest, funny, and full of practical wisdom for women in small business, especially anyone building a product-based brand, selling at markets, growing a team, or trying to create a business that can last.My Favorite Quotes“Stop thinking you can do it alone.”“If you don’t have systems in place for when actual life happens, you’re dead.”“A good business owner is like a business ninja - you constantly adapt, adapt, adapt.”“The secret to keeping good people is to take care of good people.”“You need to prepare to build a business, not build a hobby that has a business name.”“People have their talents. You have to go with their strong suits.”“Stop overthinking it. Get out of your own way. Stop being so damn scared.”Connect with Marisa:Shop Marie's Bees online: www.mariesbees.comText Marisa Papetti: (360) 224-2387Events + Classes: https://mariesbees.com/pages/eventsIG: https://www.instagram.com/mariesbeeswaPNW Artisan Marketplace: https://pnwartisanmarketplace.comConnect with Julie | Moss Bags:Website: https://mossbags.comInstagram: https://instagram.com/moss.bagsPhotography by Lisa Aamot | https://www.merakiphotographynw.com | 53m 07s | ||||||
| 6/25/26 |  Sales in the Background: How to Make Your Email List Work While You’re Not | You started growing your email list… now what?In this episode, I’m talking about the next step after list-building: setting up email automations that help your business keep working even when you’re not manually sending every single email.Because your email list shouldn’t just sit there waiting for you to remember to send a newsletter. With the right automations in place, your email can welcome new subscribers, bring interested shoppers back to your site, recover missed sales, and follow up after someone buys.And no, your emails don’t always have to be long, emotional, or packed with personal stories. Sometimes the best sales email is short, clear, and direct - with one goal: getting someone curious enough to click over to your website.In this episode, I’m sharing:Why growing your list is only the first stepWhat email automations are, even if your platform calls them flows, sequences, or workflowsWhy business and marketing are a numbers gameThe 4 foundational automations I’d start with: welcome, abandoned cart, browse abandonment, and post-purchaseHow these automations support the full customer journey: acquire, recover, reengage, and retainWhy post-purchase emails have become one of my favorite ways to connect with Moss Bags customersWhy simple, repeatable systems help your business keep moving without everything depending on you doing moreFavorite takeaway:A newsletter is something you send. An automation is something you build. And when your automations are working, your email list becomes more than a list - it becomes a system that supports your business.Join the Waitlist:I’m currently building The Email Flow Fix, a fast-action course for product-based business owners who know email matters but don’t want to figure out every automation, email, and setup step from scratch.Join the waitlist to be the first to know when it’s ready:https://heyjulie.systeme.io/flowwaitlistStart Your Store on ShopifyThe ecommerce platform I use and recommend for product-based businesses.Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.Connect with Julie | Moss Bags:Website: https://mossbags.comInstagram: https://instagram.com/moss.bagsPhotography by Lisa Aamot | https://www.merakiphotographynw.com | 18m 11s | ||||||
| 6/18/26 |  Start Growing Your Email List Before You Think You’re Ready | Have you ever been told, “You need to grow your email list,” and immediately thought, “Okay… but how?”In this episode, Julie shares why one of the smartest things you can do for your small business is start growing your email list before you feel fully ready - not when your website is perfect, not when your product line is huge, and not when you have a complete email strategy mapped out.You’ll hear the imperfect way Julie started her own list, why email gives small business owners more control than social media alone, and how to start inviting the right people in without overcomplicating it.In this episode, we talk about:Why your email list is one of the few marketing assets you actually ownHow Julie started her list imperfectly and barely emailed it at firstWhy social media is great for discovery, but not something you fully controlWhy unsubscribes are not always a bad thingWhy a healthy, engaged list matters more than a huge listHow to give people a clear reason to join your email listWhere to place your sign-up form so people can actually find itWhy your list can grow while your business growsBest quote from the episode:“People are busy. They don’t need another email just for the sake of getting another email. So if you’re asking someone for their email address, ask yourself: what am I giving them in return?”If your newsletter list is tiny, untouched, or still just an idea in your head, check out The Email List Growth Fix - Julie’s beginner-friendly guide for small product-based business owners who want to grow an email list full of people who actually want to buy from them.The Email List Growth FixA simple 5-day system to start growing an email list full of future buyers.https://heyjulie.systeme.io/elistsalesStart Your Store on ShopifyThe ecommerce platform I use and recommend for product-based businesses.Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.Connect with Julie | Moss Bags:Website: https://mossbags.comInstagram: https://instagram.com/moss.bagsPhotography by Lisa Aamot | https://www.merakiphotographynw.com | 16m 27s | ||||||
| 6/11/26 |  Marketing, Wholesale, and AI for Small Businesses with Jessi McNeal Marketing + Bookkeeping | In this episode of Hey Julie by Moss Bags, I’m joined by Jessi McNeal of Jessi McNeal Marketing + Bookkeeping.Jessi started as a maker, artist, singer, and songwriter before evolving into marketing and bookkeeping support for other small businesses. Today, she helps product-based business owners with websites, email marketing, wholesale pitching, bookkeeping, and the behind-the-scenes systems that make business feel less overwhelming.We talk about what makers often overthink in marketing, how to start when everything feels like too much, what’s working in wholesale and direct-to-consumer sales, and how small business owners can use AI without losing their own voice.In this episode, we talk about:Jessi’s journey from music and art to product-based businessWhy her handmade pet products gained tractionThe reality of labor-heavy products and burnoutHow she shifted into marketing and bookkeeping supportWhat makers are overthinking in their marketingWhy your website is often the best place to startWholesale pitching tips for makers and product-based brandsHow to use Faire without losing track of your marginsWhy email marketing still mattersHow AI can help small businesses without replacing their voiceFavorite quote:“Deep breath, number one. Quiet the voices. Maybe take a little Instagram break from all the business influencers and your peers, and just get a little quiet.”Connect with JessiWebsite: jessimcneal.comInstagram: jessimcnealmarketingStart Your Store on ShopifyThe ecommerce platform I use and recommend for product-based businesses.Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.Connect with Julie | Moss Bags:Website: https://mossbags.comInstagram: https://instagram.com/moss.bagsPhotography by Lisa Aamot | https://www.merakiphotographynw.com | 48m 32s | ||||||
| 6/4/26 |  RANGE | Art by Darcie Gray: Motivation, Murals, and Building a Creative Business | Today I’m chatting with artist and muralist Darcie Gray, the creative behind RANGE | Art by Darcie Gray.Darcie’s work is immediately recognizable: natural landscapes, a limited palette of blue, green, black, and white, and this beautiful balance of calm and energy that feels so connected to nature.In this conversation, we talk about what keeps her creating - how she stays motivated, builds momentum as an artist and business owner, and keeps the work feeling playful and alive even when it became her livelihood.Darcie shares how her background in apparel design shaped the way she sees art in people’s everyday lives, why recognizability builds connection, and how saying yes to new creative ideas - like murals, hand-painted clothing, and public art - has helped her business grow in unexpected ways.Favorite Quote“You’ve gotta infuse fun in your work and do things just because you want to.” - Darcie GrayIn this episode, we talk about:How Darcie’s limited color palette became part of her signature styleWhy her apparel design background influences the way she creates art todayHow artists can forget their work is still new and exciting to everyone elseWhat helps Darcie stay motivated as a self-employed artistWhy deadlines, calendars, and saying yes can create momentumHow she protects joy, curiosity, and experimentation in her businessThe story behind her murals, hand-painted clothing, and public artConnect with Darcie:My website is: www.rangedesignstudio.comPrint Shop on Etsy: https://www.etsy.com/shop/RangeDesignStudioIG: @darciegray_artStart Your Store on ShopifyThe ecommerce platform I use and recommend for product-based businesses.Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.Connect with Julie | Moss Bags:Website: https://mossbags.comInstagram: https://instagram.com/moss.bagsPhotography by Lisa Aamot | https://www.merakiphotographynw.com | 42m 05s | ||||||
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| 5/28/26 |  Shopify Isn’t Just a Website - It’s the Ecosystem My Business Needed | If you’ve ever pieced together your business across Etsy, Squarespace, in-person sales, email, and wholesale inquiries, this episode is for you.This week, I’m sharing why I outgrew the platforms that helped me get started, how Shopify became the home base for my business, and what I think every product-based business owner should consider when building an online store that actually supports growth.In this episode, I cover:Why outgrowing a platform doesn’t mean you made the wrong choiceThe difference between having places to sell and having a connected businessWhy Shopify works so well for product-based businessesHow apps, analytics, and integrations can help your business growThe role of product photos, video, and descriptions in building trustHow to make your website work harder by answering customer questionsWhy your website should support your brand, not just your checkoutIf you’re building a handmade or product-based business and craving a stronger system, this one is for you."A beautiful store gets attention, a strategic store gets conversions, and a strong store gives you room to grow."Start Your Store on ShopifyThe ecommerce platform I use and recommend for product-based businesses.Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.Connect with Julie | Moss Bags:Website: https://mossbags.comInstagram: https://instagram.com/moss.bagsPhotography by Lisa Aamot | https://www.merakiphotographynw.com | 17m 08s | ||||||
| 5/21/26 |  Mary Morris Solomon of MaryGold Tales on Building a Creative Business One Yes at a Time | In this episode, I’m sitting down with Mary Morris Solomon, the artist and storyteller behind MaryGold Tales, to talk about her path from secret childhood art to building a creative business filled with small-batch stationery, illustrations, paintings, and live event portraits.Mary shares what it looked like to leave behind a career that no longer felt aligned, start creating during a season of massive change, show up to her first market with a four-foot table and seven card designs, and learn to trust the gut feelings that kept opening the next door.We also talk about:Building a creative business without a rigid planWhy in-person markets can create instant connectionSeeing social media as community, not just contentSaying yes to opportunities, then knowing when to realignWhy artists and makers need to understand their numbersBuilding something that feels like you, not someone elseFavorite quote from the episode:“Don’t chase my dream. Chase yours, and let me clap for you.”If you’ve ever wondered whether the creative thing you keep quietly making could become something more, this conversation will remind you: start where you are, follow what feels aligned, and let your story unfold.Connect with Mary:Website: https://www.marygoldtales.comInstagram: @marygold.talesStart Your Store on ShopifyThe ecommerce platform I use and recommend for product-based businesses.Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.Connect with Julie | Moss Bags:Website: https://mossbags.comInstagram: https://instagram.com/moss.bagsPhotography by Lisa Aamot | https://www.merakiphotographynw.com | 51m 23s | ||||||
| 5/14/26 |  Helen Worthington of Three in Kind on the Trademark Issue That Forced Her to Rebuild Her Business | Helen didn’t plan to rebuild her business because of a trademark issue - but that’s exactly what happened.In this episode, I’m sitting down with Helen Worthington, the designer and maker behind Three in Kind, to talk about her journey from U.S. Navy jet pilot to creative small business owner. Helen first built CAVU Creations, a brand deeply connected to her aviation background and love of making, but after years in business, she received a letter about a trademark issue that forced her to make a difficult decision: fight it, rename it, or close that chapter and start again.We talk about what small business owners should understand about naming, trademarks, research, business insurance, and protecting your work - not as legal advice, but as a real, honest story from someone who lived it.Helen also shares what the early days of selling on Etsy looked like, how she brought her kids into her business and markets, why she eventually wanted to move away from handmade production, and how she created Three in Kind as a brand with more room to grow.If you’re naming a business, launching a product, building a brand, or wondering what to do when your business needs to pivot, this conversation is such an important reminder: do your research, ask questions, and know that starting over does not mean starting from scratch.Favorite Quote:“Sometimes you do not choose the timing of the change, but you still get to choose what comes next.”In this episode, we talk about:How Helen went from U.S. Navy jet pilot to creative small business ownerThe early days of CAVU Creations and selling on EtsyWhat CAVU meant and why the name was so personal to herThe trademark issue that forced Helen to decide whether to fight, rename, or rebuildWhat small business owners should consider when naming a business or productWhy business insurance does not always cover the issues you might expectHow she chose the name Three in Kind and built a brand with more room to growThe role her kids played in markets, making, and the heart behind her businessWhy research, community, and asking questions matter so much for makersConnect with Helen:Website: https://threeinkind.comInstagram: https://www.instagram.com/threeinkind/Start Your Store on ShopifyThe ecommerce platform I use and recommend for product-based businesses.Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.Connect with Julie | Moss Bags:Website: https://mossbags.comInstagram: https://instagram.com/moss.bagsPhotography by Lisa Aamot | https://www.merakiphotographynw.com | 44m 23s | ||||||
| 5/7/26 |  Fringe Boutique Owner Rhiannon Troutman on Wholesale, Consignment, and Building Strong Maker/Retailer Relationships | In this episode of Hey Julie by Moss Bags, Julie sits down with Rhiannon Troutman, owner of Fringe Boutique in Bellingham, Washington, for a behind-the-scenes conversation about the maker and retailer relationship.Rhiannon shares how Fringe began from her lifelong love of styling, curating, and small business retail, and how she has intentionally created space for local makers from the very beginning. Julie and Rhiannon talk about what boutique owners are really looking for when deciding whether to carry handmade products, and why a “no” from a shop does not mean your product is not good.They also break down the difference between wholesale and consignment, why pricing matters so much, how branded packaging can help products sell, and what makers should understand before approaching boutiques.If you are a maker dreaming of getting your products into shops, or a small business owner trying to build thoughtful relationships, this episode is full of practical, honest, and encouraging takeaways.In This Episode, We Cover:How Fringe Boutique got startedWhy Rhiannon has always made space for local makersWhat makes a handmade product a good fit for a boutiqueThe difference between wholesale and consignmentWhy pricing is one of the biggest things makers need to understandHow branded packaging helps products feel more specialWhy a full display can help products sellHow makers can handle rejection without taking it personallyWhy not every creative hobby needs to become a businessWhat healthy maker and retailer relationships can look likeFavorite Quote:“Don’t be afraid of nos. Show up authentically as you, and the right audience will find you.”Connect with Rhiannon and Fringe Boutique:Website: https://wearfringe.comInstagram: https://www.instagram.com/wearfringe/Visit Fringe in downtown Bellingham on the corner of Holly and Commercial Street.Start Your Store on ShopifyThe ecommerce platform I use and recommend for product-based businesses.Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.Connect with Julie | Moss Bags:Website: https://mossbags.comInstagram: https://instagram.com/moss.bagsPhotography by Lisa Aamot | https://www.merakiphotographynw.com | 43m 29s | ||||||
| 4/30/26 |  Building Texture Clothing with Teresa Remple: Markets, Wholesale, and Creating from the Heart | In this episode of Hey Julie by Moss Bags, Julie sits down with Teresa Remple, textile artist and founder of Texture Clothing - a brand she officially launched in 2001 after years of selling at festivals and markets.Teresa shares what it looked like to build a clothing business through farmers markets, wholesale, festivals, and even a brick-and-mortar shop, and how that journey has evolved into the small-batch and custom work she focuses on today. This conversation is full of wisdom about longevity, following your own rhythm, and creating products that carry care, intention, and real heart.If you’ve ever wondered what it looks like to build a business over decades instead of just seasons, this episode is such a beautiful reminder that meaningful growth doesn’t have to be fast or flashy.In this episode, we cover:How Texture Clothing began and the early festival yearsWhat Teresa learned from 16 years at the farmers marketThe role of wholesale in growing a product-based businessWhy slow transitions are still valid transitionsHow she shifted from large-scale production to small-batch and custom workThe emotional value of handmade products and personal connectionWhy follow through matters so much in businessGetting clear on what’s really written on your heartFavorite quote:“May you feel wrapped in love every time you wear this thing.”Connect with Teresa:Texture Clothing: www.textureclothing.comInstagram: Texture ClothingCraft A Life You Love: https://craftalifeyoulove.comStart Your Store on ShopifyThe ecommerce platform I use and recommend for product-based businesses.Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.Connect with Julie | Moss Bags:Website: https://mossbags.comInstagram: https://instagram.com/moss.bagsPhotography by Lisa Aamot | https://www.merakiphotographynw.com | 39m 00s | ||||||
| 4/23/26 |  Building Headwaters Farm with Nicole Huson: Flowers, Family Legacy, and Growing Slowly | In today’s episode, I’m joined by Nicole of Headwaters Farm for a conversation about family legacy, flower farming, motherhood, and building a business season by season.Nicole shares how growing up around her dad’s flower shop shaped her love of flowers, what the early years of building her farm business looked like, and how she found her way through pop-ups, wholesale, and community collaboration. We also talk about consistency, raising kids while growing a business, and the beauty of creating something that truly aligns with your life.If you’ve ever wondered what it looks like to build something meaningful slowly and with intention, this conversation is for you.Connect with NicoleHeadwaters Farm: https://www.headwatersfarmwa.com/Instagram: @headwatersfarm_waNorth Sound Flower Cooperative: 112 Ohio St. Suite 117, Bellingham, WAOpen Wednesdays 9am-12pmStart Your Store on ShopifyThe ecommerce platform I use and recommend for product-based businesses.Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.Connect with Julie | Moss Bags:Website: https://mossbags.comInstagram: https://instagram.com/moss.bagsPhotography by Lisa Aamot | https://www.merakiphotographynw.com | 30m 44s | ||||||
| 4/16/26 |  How to Prepare for Your First Market or Pop-Up: Tips That Make Selling Easier | If you’re getting ready for your first market, event or pop-up, there are so many little things no one really tells you until you learn them the hard way.Not just what to pack, but how to set up a booth that actually works. How to make it easy for people to shop. How to think beyond the sales you make that day. And how to prepare for all the little things that can go wrong - from weather to payment issues to forgetting the basics like food, water, or signage.In this episode, I’m sharing what years of markets and events have taught me about preparing well, creating a booth that feels clear and inviting, and making the most of in-person opportunities - especially if you’re new to pop-ups.Because a successful market booth is not just one that looks good. It’s one that helps people buy, remember your business, and come back later.If you’ve ever wondered what actually matters when preparing for an event, this episode is for you.In this episode, I talk about:what to bring to a market or pop-upwhy booth setup matters more than you thinksignage, business cards, and marketing materialshow to collect emails and grow your list at eventspreparing for selling out or having slower salespractical tips that make event days easierGrab my free Market Prep PDF here →Connect with Julie | Moss Bags:Website: https://mossbags.comInstagram: https://instagram.com/moss.bagsPhotography by Lisa Aamot | https://www.merakiphotographynw.com | 16m 31s | ||||||
| 4/9/26 |  When You Know It’s Not Your Path Anymore: Marijo Martini’s Journey to Building Martini Metal Craft | Marijo Martini didn’t build her business overnight - in fact, it took decades.In this episode, I’m sitting down with the founder of Martini Metal Craft and Martini Mercantile to talk about what it really looks like to build something meaningful over time. From making jewelry while working multiple jobs, and navigating burnout, to finally taking the leap into her own brick-and-mortar shop - Marijo’s story is a powerful reminder that there’s no one “right” timeline.We talk about the reality of balancing a day job while growing a business, the importance of understanding both your craft and the business behind it, and why building something sustainable often requires patience, pivots, and a whole lot of persistence.If you’ve ever felt behind, stuck, or unsure of your path, this conversation will remind you: you’re not late - you’re building.Connect with Marijo:Website: https://martinimetalcraft.comInstagram: @martinimetalcraft + @martinimercantileVisit her shop: Martini Mercantile at 2100 Iron Street, Bellingham, WAStart Your Store on ShopifyThe ecommerce platform I use and recommend for product-based businesses.Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.Connect with Julie | Moss Bags:Website: https://mossbags.comInstagram: https://instagram.com/moss.bagsPhotography by Lisa Aamot | https://www.merakiphotographynw.com | 33m 13s | ||||||
| 4/2/26 |  How Kira Rainey Built Cascadia Jewelry (and Why There’s No One Right Way to Grow a Business) | In this very first interview on Hey Julie by Moss Bags, Julie sits down with Kira Rainy, founder of Cascadia Jewelry - a brand known for its handcrafted, everyday pieces, including her signature hammered earrings.Kira shares how her business began with a simple metals class and evolved into a full-time career rooted in markets, community, and doing things her own way. From the early days of selling at art walks to navigating major life changes and going all in on her business, this conversation is an honest look at what it really takes to build something meaningful.If you’ve ever wondered if your idea could turn into something - or felt like there’s no clear roadmap - this episode will remind you to trust your instincts and create your own path.In This Episode, We Cover:How Cascadia Jewelry started from a single classWhat the early days of selling at markets really looked likeThe role of community in growing a product-based businessNavigating loss, change, and going all inWhy there is no one-size-fits-all business blueprintThe importance of consistency (and local markets!)Learning what actually sells—and leaning into itBalancing creativity with the realities of running a businessFavorite Quote:“There is no blueprint—and that’s actually the best part. No one does what you do.”Connect with Kira:Website: https://cascadiajewelry.comInstagram: https://www.instagram.com/cascadia.jewelry/ Find her at the Bellingham Farmer’s Market + local eventsStart Your Store on ShopifyThe ecommerce platform I use and recommend for product-based businesses.Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.Connect with Julie | Moss Bags:Website: https://mossbags.comInstagram: https://instagram.com/moss.bagsPhotography by Lisa Aamot | https://www.merakiphotographynw.com | 41m 47s | ||||||
| 4/2/26 |  The Story Behind Moss Bags: 13 Years of Building a Handmade Product-Based Business | In this very first episode of Hey Julie by Moss Bags, I’m taking you behind the scenes of how my business began - and what 13 years of building a handmade product-based business has really looked like.From buying my first sewing machine at 10:30 PM and teaching myself how to sew… to navigating the highs, the hard seasons, and everything in between - this is the story of Moss Bags.In this episode, I share:• how I got started (with no real plan)• the early days of figuring it all out• the role community played from the very beginning• the seasons of growth, burnout, and reinvention• why your “why” matters more than anythingIf you’ve ever felt the pull to start something, questioned if you’re qualified, or found yourself in a hard season of business - this episode is for you.Because building a business isn’t about having it all figured out.It’s about starting, staying, and being willing to evolve.If this episode resonated with you, I’d love if you shared it with another small business owner.What We Talked About:• Starting a handmade business from scratch• Building a product-based business over 13 years• Navigating different seasons of business• The importance of community in entrepreneurshipStart Your Store on ShopifyThe ecommerce platform I use and recommend for product-based businesses.Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.Connect with Julie | Moss Bags:Website: https://mossbags.comInstagram: https://instagram.com/moss.bagsPhotography by Lisa Aamot | https://www.merakiphotographynw.com | 14m 21s | ||||||
| 4/2/26 |  Why Your Bestselling Product Matters More Than You Think - And How It Can Grow Your Business | If you’ve ever felt like you constantly need to create new products to grow your business, this episode is for you.In this episode of Hey Julie by Moss Bags, Julie shares one of the biggest shifts that changed her business after more than a decade - focusing on bestsellers instead of constantly launching something new.From real-life market experiences to building product ecosystems, this episode walks through how your bestselling product can guide your marketing, simplify your systems, and help you build a more sustainable business.In this episode, I share:How to identify your true bestseller using your dataWhy being known for one product matters more than offering everythingHow to market your bestseller (online and in-person)Simple ways to go deeper instead of wider with your product lineHow bestsellers build trust and repeat customersWhat we Talk About:Take time to review your top products by units sold and start building your strategy around what’s already working.If you're a maker, handmade seller, or product-based business owner looking to grow with more clarity and less overwhelm, this episode will help you rethink how you build.Start Your Store on ShopifyThe ecommerce platform I use and recommend for product-based businesses.Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.Connect with Julie | Moss Bags:Website: https://mossbags.comInstagram: https://instagram.com/moss.bagsPhotography by Lisa Aamot | https://www.merakiphotographynw.com | 15m 35s | ||||||
| 3/7/26 |  Welcome to Hey Julie by Moss Bags | Welcome to Hey Julie by Moss Bags - a behind-the-scenes look at what it really takes to build a small business that lasts.Hosted by Julie, founder of Moss Bags since 2013, this podcast shares honest stories, practical systems, and sustainable growth strategies for makers, handmade sellers, and product-based small business owners.From Shopify and Etsy to wholesale, markets, and marketing systems, Julie brings over a decade of real-world experience building a handmade brand.If you're building something meaningful and want community, clarity, and sustainable momentum, you're in the right place.New episodes feature honest conversations with founders and practical lessons from the messy middle of running a business.Follow the show so you don’t miss an episode. I’m so glad you’re here.Start Your Store on ShopifyThe ecommerce platform I use and recommend for product-based businesses.Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.Connect with Julie | Moss Bags:Website: https://mossbags.comInstagram: https://instagram.com/moss.bagsPhotography by Lisa Aamot | https://www.merakiphotographynw.com | 1m 28s | ||||||
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