iGaming Daily

The World Cup is here and for sports betting operators, it could be one of the biggest player acquisition and engagement opportunities of the year.In this episode of iGaming Daily, live from SBC Summit Americas 2026, Fernando Noodt is joined by Jeff and Mauricio from Optimove to discuss how operators can turn huge World Cup traffic into long-term player value.The conversation explores how sportsbooks can retain first-time depositors, cross-sell World Cup bettors into other products, personalise CRM campaigns, and use AI decisioning to deliver the right message, bonus and experience to the right player at the right time.In this episode:✅ Why the 2026 World Cup is a major opportunity for US and Canadian sportsbooks✅ How operators can retain first-time depositors✅ Why cross-selling into casino, Wimbledon, baseball and other sports matters✅ How player behaviour changes after a favourite team is eliminated✅ Why Latin American football passion goes beyond bonuses✅ How operators can avoid spammy World Cup messaging✅ Why personalisation is more than putting a name in an email✅ How testing and measurement can optimise bonuses✅ The difference between generative AI and AI decisioning✅ Why the “NFLification” of World Cup betting could drive engagementWith 104 matches in a single month, operators have a huge opportunity but also a major challenge: how do you keep players engaged without overwhelming them?🔔 Subscribe for weekly iGaming news, analysis, and industry interviews.Finally, remember to check out Optimove at https://hubs.la/Q02gLC5L0 or go to Optimove.com/sbc to get your first month free when buying the industry's leading customer-loyalty service. #iGamingDaily #WorldCup #SportsBetting #Optimove #iGaming #PlayerEngagement #CRM #AI #BettingIndustry #WorldCup2026 #SBCSummitAmericas

Sir Keir Starmer is out and Andy Burnham could be heading to Number 10. But what does that mean for UK gambling? We break down Burnham's full track record on gambling regulation, from cancelling the Supercasino project to his anti-sponsorship campaigns as Mayor of Greater Manchester.Is the online gambling UK industry facing its biggest political threat in years? Martyn Elliott (SBC Media Director) and Ted Orme-Claye (SBC News Editor) join us to analyse the warning signs, the political chaos at the DCMS, and what the industry should be watching right now.🎙️ IN THIS EPISODE:Starmer Out, Burnham In?Burnham's history with gambling regulationThe Supercasino decision & what it tells usGreater Manchester anti-gambling campaigns explainedDCMS instability: 7 Culture Secretaries since 2019Baroness Twycross: the one voice of continuity?What happens to UK gambling tax under a new PM?Industry verdict: danger signs or manageable risk?🔔 Subscribe for weekly iGaming news, analysis, and industry interviews.Finally, remember to check out Optimove at https://hubs.la/Q02gLC5L0 or go to Optimove.com/sbc to get your first month free when buying the industry's leading customer-loyalty service. #UKGambling #AndyBurnham #iGaming #GamblingRegulation #UKPolitics

Prediction markets have become one of the biggest stories in gaming, fintech and sports betting, but Canada's approach looks very different from the United States.Kalshi is entering the Canadian market through a partnership with Wealthsimple, giving users access to thousands of event contracts. However, there is one major restriction: no sports betting contracts and no political markets. In this episode of iGaming Daily, Fernando Noodt is joined by Canadian Gaming Business Editor Tom Nightingale to break down:🎯 Kalshi's entry into Canada🎯 The Wealthsimple partnership🎯 Why sports contracts are prohibited🎯 Canada's unique regulatory framework🎯 The role of CIRO and Canadian regulators🎯 How prediction markets differ from sports betting🎯 What this means for operators and sportsbooks🎯 Whether sports prediction markets could eventually arriveThe pair explore why regulators are taking a cautious approach and what the future could hold for one of the fastest-growing sectors in betting and financial trading. #PredictionMarkets #Kalshi #Fintech #iGaming #SportsBetting #Canada #GamingIndustry #BettingIndustry #Wealthsimple #Regulation

In this episode, SBC Media Director Martyn Elliott is joined by industry experts Alex Kane (CEO and founder of Sporttrade), David Aron (Financial markets lawyer at Lowenstein Sandler), and Ian McGinley (Partner at Sidley Austin LLP). Together, they discuss the rise of prediction markets, navigating regulatory challenges, and the long-term impact on betting and trading platforms. They also explore how these markets became mainstream and what future regulatory developments could mean for the industry.Key Topics:Prediction markets' mainstream adoptionRegulatory landscape and legal challengesImpact of CFTC and Congress on prediction marketsDraftKings' strategy and prediction marketsMarket maker and exchange models in betting platformsHost: Martyn ElliottGuests: Alex Kane, David Aron & Ian McGinleyProducer: Anaya McDonaldEditor: Anaya McDonaldLearn how Optimove’s Positionless Marketing is changing how iGaming teams operate. Discover how operators are using Optimove’s Positionless Marketing Platform to launch personalised CRM campaigns, dynamically change casino lobbies and bet slips, and create engaging gamified experiences. Learn more at optimove.com.Finally, remember to check out Optimove at https://hubs.la/Q02gLC5L0 or go to Optimove.com/sbc to get your first month free when buying the industry's leading customer-loyalty service.

In this episode, we analyse Flutter Entertainment's decision to delist from the London Stock Exchange and its implications for the UK and US markets. We explore the strategic shifts, investor reactions, and broader industry impacts, providing insights into the evolving landscape of global gambling.Key TopicsFlutter's delisting from LSE and move to NYSEImpact on UK economy and gambling sectorUS market strategy and investor influenceBroader industry implications and regulatory environmentShareholder changes and investor sentimentHost: Charlie HornerGuests: Ted Menmuir & Ted Orme-ClayeProducer: Anaya McDonaldEditor: Anaya McDonaldLearn how Optimove’s Positionless Marketing is changing how iGaming teams operate. Discover how operators are using Optimove’s Positionless Marketing Platform to launch personalised CRM campaigns, dynamically change casino lobbies and bet slips, and create engaging gamified experiences. Learn more at optimove.com.Finally, remember to check out Optimove at https://hubs.la/Q02gLC5L0 or go to Optimove.com/sbc to get your first month free when buying the industry's leading customer-loyalty service.