Ep. 154 - Creative Effectiveness With Andrew Tindall.
From Inside Marketing by dentsu & Irish Times Media Solutions
February 26, 2026 · 1h 8m
About this episode
Andrew Tindall discusses his book The Creative Dividend and its framework for enhancing creative effectiveness.
This week Andrew Tindall of System 1 discusses his new book The Creative Dividend and how it lays out a practical framework for improving creative effectiveness.
People in this episode
Guest: Andrew Tindall
Topics covered
- creative effectiveness
- marketing
- book discussion
Keywords
- creative dividend
- System 1
- framework
Mentioned in this episode
Products: The Creative Dividend
Books & works: Ep. 154, Creative Effectiveness, The Creative Dividend
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