Life at Ten Tenths

If you have a listing sitting on the market right now, and the price is right, the location is right, the comps support it, and it still isn't moving, this episode is for you. There's something else going on, and most agents are missing it. In this conversation, we get into the $100 bill analogy that explains why buyers keep picking the house down the street over yours. This isn't a real estate quirk (it's how people value everything). Good news is most of this is in the seller's control if you can have the right conversation upfront. It comes down to helping the seller see what the buyer sees, which is hard because they've lived with the wrinkles for so long the wrinkles have become invisible. Done right, your listing stops being the one buyers walk past and starts being the one they pick.Host by: Matt Bonelli and Garrett Frey.

Are you like the majority of agents who know they should delegate and automate? You try to hire an assistant or implement a new AI tool, only to have it fail miserably. In the end, you spend more time fixing the mess than if you had just done it yourself in the first place. The strategy wasn't the problem. The missing piece was.In this conversation, we get into standard operating procedures and why they're the prerequisite to almost everything you're trying to add to your business right now. We unpack why most agents have procedures locked in their head but never on paper, the restaurant dishwasher analogy Garrett uses to break a business into the small chunks you can actually systematize, the "definition of done" that turns a vague task into a finished one, the BMW brake job that paid Garrett the equivalent of $1,400 an hour because he had the experience and the process, Dan Martell's Buy Back Your Time and why we keep coming back to it, the trap of handing a brand new hire the job of writing their own SOP, and the SOP Builder we put together at tentenths.co/sop-builder to walk you through your first one.You already have the experience. The work is just getting it out of your head and onto paper, one process at a time. It comes down to picking one routine task you did today, sitting down with the SOP Builder, and letting it ask you the questions that unlock the procedure. Done right, your business becomes something you can hand off, automate against, and trust. And that's when hiring works, AI works, and burnout finally starts going the other direction.Process plus experience equals freedom.Join us in the 11 Circle for weekly coaching, additional resources, and full access to our online community. Join at https://tentenths.coHosted by Matt Bonelli and Garrett Frey, Life at Ten Tenths.#realestate #realtor #realestateagent #realestatecoaching #realestatebusiness #sops #standardoperatingprocedures #hiring #ai #burnout