Episode 60: Stop Chasing Leads: Build a Referral-Only Business with Relationships, Not Ads

About this episode

In this episode, Jennifer Kok interviews Scott Grates about building a referral-only business and his successful strategies for leveraging relationships over traditional advertising.

If you’ve ever felt like you can’t compete with big brands, massive ad budgets, and the constant pressure to “do more marketing,” this episode will feel like a deep exhale. Jennifer sits down with referral expert, TedX speaker, entrepreneur and author of Referrals Done Right, Scott Grates, to talk about how he built multiple seven-figure businesses almost entirely on referrals. Scott breaks down his 5 S’s referral framework, why schools are his “secret sauce,” and how ANY small business owner...

People in this episode

Host: Jennifer Kok

Guest: Scott Grates

Topics covered

• referrals
• business growth
• entrepreneurship
• marketing strategies
• networking

Keywords

• referral business
• Scott Grates
• marketing without ads
• business relationships
• entrepreneurship tips

Mentioned in this episode

Books & works: Referrals Done Right

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