Persephone Says

My bridal bestie Tiffany Wu, creative director of House of Wu, is here, and this one goes everywhere: business, friendship, family, and motherhood.Tiffany grew up with the business in the background but was always pushed to build her own path, which led her to law school (thanks in part to a letter from Tiffany & Co.) and a decade in real estate. Then, while on maternity leave with her second child, her family bought the brand back from private equity, and a conversation with her Dad changed everything.We get into:The real, nuanced story of private equity in bridal, and why it isn’t all doomComing back into a family business as the “most outside insider” and why that’s a superpowerPitching your Dad like an investorOur iconic Miami shoot (yes, there was a boat with a Y and a moped moment)Navigating Dad as boss, identity shifts, mom guilt, and letting your kids see you workWhere bridal retail is headed: succession, consolidation, and the next generation stepping inConnect with Tiffany at houseofwu.com and on Instagram @byTiffanyWu.This is a Media Socialites Production.

Every business owner and employee eventually faces it: a project that isn't landing, a frustrated client, or a boss you've let down. Today I unpack what to do when something goes wrong, because making mistakes is human and the rebound is what really counts.We cover:- Why accountability starts with naming the elephant in the room- Why you should stop hiding behind Slack and just pick up the phone- How to hear someone's frustration without getting defensiveLet me know if you like these quickie episodes in the comments.This is a Media Socialites Production.

Be prepared for my most awkward and funny guest - my 9 year-old- son Roman. Today's episode is ADD AF, so hang on to your hat. We cover:- His first WIPA event- Baby's first Gala- How I 'yell' and 'scream'He's so dry and so funny. This one was recorded a few weeks ago and made me giggle. xo This is a Media Socialites Production.

Life didn't hand me a calm month just because I needed one. In this raw catch-up episode, I'm pulling back the curtain on the wildest stretch of my year: a house fire while I was mid-recording, a scraped esophagus from choking on a vitamin, presenting the wrong slide deck to a packed room, and somehow still pulling off WIPACon's first-ever national conference from scratch in nine weeks. Between the chaos, I get into the real talk: industry friendships, the beauty I think we glaze over in our own work, and why I needed a beta blocker just to stay present through it all. Oh, and I caught COVID right after.This is a Media Socialites Production.

I'm finally telling a story I've been hinting at for almost two years how I ended up half a million dollars in debt.In 2023 we had our biggest year ever, and I still couldn't figure out why things felt so tight. Turns out we were over-servicing nearly every client, carrying way too much payroll, and I'd signed off on loans without fully understanding what I was agreeing to. When it all caught up with us, I had to make some of the hardest calls of my life letting go of people who'd been with me since the beginning, freezing every personal expense, and sitting down line by line with my team to finally see the real numbers.This is me sharing the whole messy, humbling process the denial, the shame, the friends who told me hard truths I didn't want to hear, and the slow climb back to profitability. If you're a business owner, know your numbers. Surround yourself with people who'll tell you the truth. And trust that gut feeling when something's off it usually is.This is a Media Socialites Production.

I just got back from two weeks in Mexico City with my family, and it was not the highlight reel you saw online. Here's what really happened:- Three moves in 24 hours- A Michelin dinner that turned into a stomach bug for the whole family- A 3am spiral that cracked something open. This episode is about what happens when things fall apart on vacation and how fast my mommy issues showed up in how I was parenting my own kids. We talk about control, presence, guilt, and a dinner table conversation with my husband Eddie and twins that hit harder than I expected. Deeply personal, a little messy, very honest.This is a Media Socialites Production.

Hiring out of desperation nearly burned me, so I rebuilt our entire process from the ground up. In this episode, I'm pulling back the curtain on exactly how we hire at the agency now: the non-negotiables I screen for, why wedding industry experience can matter more than marketing chops (and when it's the reverse), and the strategy prompt that instantly separates thoughtful applicants from the ChatGPT copy-pasters. I'm also sharing the personality test that's saved us from near-miss hires, why I finally started calling references (four years late), our 60-day onboarding process, and the new step I'm adding: getting my veteran team members' blessing before anyone gets an offer. Whether you're building a remote team or just tired of babysitting employees, this one's for you.This is a Media Socialites Production.

Pricing drama, shady contracts, AI-jacked photos — the wedding industry has gone wild and we have to turn it around. This episode is a brick-to-the-forehead breakdown of what clarity actually looks like in your business and how to combat the ghosting and issues in our industry.This is a Media Socialites Production.

She fled cartel violence at 18 with nothing but a suitcase, taught herself a craft nobody was talking about, and built a luxury business that changed an entire industry. But the real story? What happened after the explosive growth.My beautiful friend, Andrea Cole of DB Andrea sits down with me for the most unfiltered conversation yet — and we hold nothing back. From running a 15-person operation out of her living room to buying a whole-ass building, Andrea rode the wave hard. She shares her brilliance in building a very successful floral preservation business and what she's learned the hard way.This is part of 2 - make sure you listen to part 1 on Andrea's podcast - The Bridal Club.This is a Media Socialites Production.

One of the most vulnerable episodes - we are back with my husband, partner in all the ways - Eddie Maglaya. This week we celebrated 18 years together and 14 years married and we get really vulnerable. We cover off on:- One recurring fight for the past 18 years- The intrusive thoughts we have - Zero plans to quit- How we return to our true north - What we really fight on Happy anniversary to my favorite person — let's get into it.This is a Media Socialites Production.

This one is for the girlies and the gays... Today I am spilling all my beauty secrets — no filter, no shame. From Botox at 22 and Sculptra to liquid nose jobs and nefertiti neck lifts, we got there.This is a Media Socialites Production.

Everyone's doing the same thing — and it's costing you the right clients.Copycat culture in the wedding industry isn't new, but it's getting worse — and most people don't want to talk about why. In this episode, we're getting into the algorithm trap, the brand strategy void, and what it actually costs you when your content starts looking like everyone else's.Spoiler: it's not just bookings. It's the right bookings.We break down why copying is rooted in fear, how to audit what makes you genuinely different, and the content moves that are actually cutting through the noise in 2026. This is a Media Socialites Production

Have you ever booked the client, landed the opportunity, got the yes — and your very first reaction was panic? Not excitement. Panic. Today we are talking about imposter syndrome and most importantly how we are going to talk through and work through it, together. Okay? I share the moments it's hit me personally, why some of the most successful people I know behind closed doors are fighting the same battle, and the actual tools I use to push through it. If you've ever shrunk yourself in a room, given away credit that was yours to keep, or convinced yourself your success was just good timing — this one's for you.This is a Media Socialites Production.