Why Podcasts Lose Listeners (How to Stop Breaking the 'Quiet Agreement')

About this episode

This episode explores why podcasts lose listeners due to broken trust and introduces the concept of the 'quiet agreement'.

Most podcasts don’t lose listeners because the content is bad — they lose them because trust gets broken quietly. Every time someone presses play, they’re making a small agreement with you. And most podcasts break it without even realising. In this episode, I unpack the idea of the “quiet agreement” — and why most if not all small podcasts break it, at least at first. I also share a simple test you can run on yourself to check whether your episodes earn the next listen. If you want your podcast to feel intentional, human, and worth sticking with — this episode will change how you think about every minute you record. Links: 🔗 Podmastery site – https://podmastery.co 🔗 Book a Podcast Audit – https://podmastery.co/lite Mentioned in this episode: Book your Podmaster audit Wanna get unstuck from the sub 100 downloads per month doldrums. Fancy getting closer to top 2% podcaster glory? Sounds like you need one of my Podmaster audits. Go to podmastery.co/lite and within 5 business days you’ll get a full video and written report on my findings. That's podmastery.co/lite Podmaster audit A Podknows Production Podknows helps brands and creators to build their podcasts into virtual sales and…

People in this episode

Host: Neal Veglio

Topics covered

• podcast listener retention
• trust in podcasts
• quiet agreement
• podcast growth
• podcast strategy

Keywords

• podcast retention
• listener trust
• quiet agreement
• podcast strategy
• podcast growth

Sponsors

Podmaster, Podknows

Mentioned in this episode

Organizations: Podmastery, Podknows, Podmaster

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