
Crossing The Streams Podcast - MoreAmor
From Rocket Fuel: Youth Marketing by Rocket
July 18, 2025 · 56 min · Season 7 · Episode 7
About this episode
The episode features an interview with live streaming expert Amor, discussing his experiences and insights in the live streaming space.
Going live in the days of television was a once in a year event. It was the thing that if you missed you were out of the loop of a cultural moment. These days going live is as easy as whipping out the super computer in your pocket and pressing a couple of buttons. So we went out and found an expert in the live streaming space, someone who has been live streaming on Twitch (the current market leader for live streaming content creators) before the platform was even called Twitch. We found Amor. He has a podcast called Crossing The Streams where he interviews other live stream content creators, big and small, and all in various niches that honestly we didn't know were even making this kind of content until we found him. We find out about Amor's history as a live streamer, we talk about his podcast and what he has learned along the way, we find out how brands get it wrong and get it right when it comes to working with these kind of creators, and, most importantly we ask Amor, for his, rocket fuel. And if you think you would be a great guest on the show or wanna get in touch with us about the work we do here at Rocket (we just won the International CMA for best small agency of the…
People in this episode
Host: James Erskine
Guest: Amor
Topics covered
- live streaming
- Twitch
- podcasting
- content creation
- youth marketing
Keywords
- cultural moments
- brands
- content creators
Mentioned in this episode
Products: Twitch
Books & works: Crossing The Streams, the International CMA for best small agency of the year 2024
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