Future-Proof Your Agency

Future-Proof Your Agency

From Schmidt List - Business Insights by Kurt Schmidt

February 24, 2026 · 32 min · Episode 312

About this episode

Kurt Schmidt interviews Meeky about building a specialized tech agency and the impact of AI on the industry.

In this episode of The Schmidt List, host Kurt Schmidt interviews Meeky, the co-founder and CEO of Endeavor, a leading technology development agency. Meeky shares her journey of building a specialized tech-focused agency, choosing to partner with creative teams rather than offering full-service solutions. She explains the benefits and challenges of niching down by industry and tech stack, offering valuable insights for agency leaders looking to refine their focus. The discussion dives into the latest trends in open-source CMS platforms, the continuing impact of WordPress, and how Endeavor adapts to evolving client needs in both enterprise and mid-sized businesses. Meeky and Kurt examine the influence of AI on software development, including how AI tools can streamline tasks but won’t fully replace developers. They also explore what this means for the future of junior developers and talent in the tech industry. Meeky shares lessons learned about marketing her agency, the importance of building a supportive network with other agency owners, and her unique perspective as a woman and minority in tech leadership. The episode wraps up with actionable advice for agency owners and…

People in this episode

Host: Kurt Schmidt

Guest: Meeky

Topics covered

  • agency leadership
  • technology development
  • AI in software
  • marketing strategies
  • niching down
  • open-source CMS

Keywords

  • agency
  • technology
  • AI
  • WordPress
  • marketing
  • software development
  • niching

Mentioned in this episode

Organizations: Endeavor, WordPress

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