How to Get Your B2B Brand Cited by LLMs Using LinkedIn (Without Falling for the Hype)
From Social Media for B2B Growth: LinkedIn Strategy for B2B Marketers by Michelle J Raymond - LinkedIn B2B Expert
March 11, 2026 · 18 min · Episode 216
About this episode
Michelle J Raymond discusses how B2B brands can improve their visibility and citation in AI tools using LinkedIn.
LinkedIn is now the most cited domain in AI tools like ChatGPT, Perplexity, and Google AI Mode — but does that mean your LinkedIn content is getting cited? Not necessarily. In this episode, Michelle J Raymond cuts through the noise and breaks down what the latest research actually says about LinkedIn and AI citations, so B2B marketers and businesses can make smarter decisions about where to focus their energy. Key moments in this episode - 00:00 LinkedIn AI citations — what's the real story? 01:30 Two LinkedIn AI research studies you need to know 03:00 LinkedIn is cited (but here's the catch) 05:00 Not all LinkedIn content performs the same 06:30 Why LinkedIn Company Pages outperform profiles 08:00 The 3 fundamentals AI needs to cite your brand 11:00 Practical tips to boost your LinkedIn AI visibility 13:30 How to check if your LinkedIn content is indexed Find all the details in this week's newsletter CONNECT WITH MICHELLE J RAYMOND Michelle J Raymond on LinkedIn Book a free intro call https://socialmediaforb2bgrowthpodcast.com/ B2B Growth Co newsletter Today's episode is sponsored by Metricool . Make sure to register for a FREE Metricool account today. Use Code MICHELLE30 to try…
People in this episode
Host: Michelle J Raymond
Topics covered
- B2B marketing
- LinkedIn strategy
- AI citations
- content performance
- brand visibility
Keywords
- B2B brand
- LinkedIn content
- AI tools
- citations
- marketing strategy
Sponsors
Metricool
Mentioned in this episode
Organizations: LinkedIn, ChatGPT, Perplexity, Google AI Mode
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- Stop Using AI for B2B Marketing on LinkedIn Until You Fix This First · May 10, 2026 · 18 min
- LinkedIn's Algorithm Didn't Kill Company Pages. Marketers Did... · April 21, 2026 · 16 min
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