84. The BrewDog forest - climate solution or greenwashing?

84. The BrewDog forest - climate solution or greenwashing?

March 4, 2026 · 60 min · Episode 84

About this episode

The episode explores BrewDog's reforestation project and questions its sustainability and the company's claims of being carbon-negative.

In 2020, BrewDog made headlines with a bold promise; to plant Scotland’s largest forest and become the world’s first carbon-negative beer company. Five years later, the land has been sold, the carbon-negative pledges have quietly vanished, and the company itself is fighting for survival. So what happened? This week, we dig into the rise and fall of BrewDog’s ambitious reforestation project, and ask whether the planned forest was ever quite as sustainable as it claimed. Plus, are tree guards rubbish or not, are food waste disposal units a good idea, and does Robbie have slopey shoulders?

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