
Unreasonable Hospitality & Magic Customer Moments at Scale | Episode 097
From The Digital CX Podcast: Driving digital customer success and outcomes in the age of A.I. by Alex Turkovic
September 23, 2025 · 17 min · Episode 97
About this episode
Alex Turkovic shares insights on creating magical customer moments in digital programs inspired by Will Guidara's book.
After a short hiatus, Alex is back—and he’s bringing some big energy and even bigger ideas to the Digital Customer Success podcast. In this solo episode, he shares a deeply personal and practical reflection on how we can create magical, human moments in our digital programs—at scale. Inspired by Will Guidara’s book Unreasonable Hospitality, Alex explores what it means to go beyond the expected, whether that’s sending a baby gift, a surprise mouse (the tech kind), or a handwritten note. The ...
People in this episode
Host: Alex Turkovic
Topics covered
- customer experience
- digital programs
- human moments
- hospitality
- personal reflection
Keywords
- customer success
- digital hospitality
- personal touch
- customer engagement
- scalable experiences
Mentioned in this episode
Books & works: Unreasonable Hospitality
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