
The eCom Show by Shan
Welcome to The eCom Show, a Malayalam podcast where we explore everything related to e-commerce. Whether you're a budding entrepreneur or a seasoned business owner, our show delivers valuable insights, strategies, and re...
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1K to 9K🎙 ~2x weekly·117 episodes·Last published 5d ago - Monthly Reach
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2K to 18K - Active Followers
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1.1K to 9.9K
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| Date | Episode | Description | Length | ||||||
|---|---|---|---|---|---|---|---|---|---|
| 10/24/26 | “Funding is NOT Success!” | Kerala Startup Founders ന്റെ Biggest Mistakes | “Building a company” isn’t the same as “building a founder.”Most founders keep thinking like a builder long after the company needs a leader. In this episode, Ramees Ali breaks down how a founder’s role must change at every stage, using his own journey with Interval and Little Genie, from ₹8 Cr to ₹28 Cr.You’ll see:- Why funding is only fuel, and why treating it as success is one of the biggest mistakes young founders make.- How moving from manager to leader broke Interval’s revenue stagnation and triggered a growth leap.- Why avoiding hard conversations with co-founders and team members makes every problem more complex over time.- Why Apple and Meta kept growing because they obsessed over the market and pivoted, not over their original idea.Watch the full episode. | 1h 30m 02s | ||||||
| 10/17/26 | Pro Tips to Build Connections Using Personal Branding┃Personal Branding Series ┃Final Episode | What Does It Take to Actually Start Your Personal Branding Journey?Here’s Episode 6, the final episode of our Personal Branding Series, covering how to go from Zero to One and take your first real step. Through Shad’s own experiences, this episode breaks down how to pick a topic, choose your content formats, build lasting connections, and stand out so people remember you.Tune in now for the latest episode. | 10m 41s | ||||||
| 10/10/26 | Know Your ICP or Burn Your Money: The Marketing Mistake Founders Keep Making | “Spending more on ads” isn’t the same as “building growth.”Most founders chase acquisition and ignore everything that happens after the customer arrives. In this episode, Ramees Ali break down what a real growth system looks like, using examples from edtech, e-commerce, SaaS and healthcare.You can see:- Why paid ads are rented distribution, and what happens to your leads the day you switch them off.- How the iPhone and WhatsApp “wow moment” turns users into promoters without a single ad.- Why skipping your Ideal Customer Profile (ICP) burns money, with restaurant software, hospital queue systems, and shirt brands as examples.- How a company with just 3 staff tied up with 40 colleges and scaled with zero ad spend.The full episode is live now. | 59m 35s | ||||||
| 10/3/26 | Why Creating Content Makes You Better | Personal Branding Malayalam Series | What Does Content Creation Really Give You Beyond Views and Followers?Here's Episode 5 of our Personal Branding Series, covering the personal growth that comes from creating content consistently. Through Shad's own journey as a freelancer and business owner, this episode breaks down 5 benefits of personal branding.Tune in now for the latest episode. | 8m 08s | ||||||
| 9/26/26 | Ramees | നിങ്ങളുടെ ടീമിലെ ആളുകൾ ശരിക്കും "high performing" ആണോ, അതോ വെറും "busy" ആണോ? 🤔ഇത്തവണ ഞങ്ങളുടെ Guest Ramees Ali, കുറച്ചു real founders ൻറെ (Elderly Healthcare, General Trading, Digital Marketing) കൂടെ ഇരുന്നു ഒരു open discussion നടത്തിയിട്ടുണ്ട്. Team Building, Hiring Mistakes, Talent Density എന്നിവയെ കുറിച്ച്.ഒരു ടീം build ചെയ്യാൻ പ്ലാൻ ഉള്ളവരും, ഹയറിംഗിൽ mistakes ചെയ്യുന്നുണ്ടോ എന്ന് അറിയാൻ ആഗ്രഹിക്കുന്ന founders ഉം definitely കാണേണ്ട ഒരു Episode ആണിത്.Watch the latest episode. | 1h 05m 12s | ||||||
| 9/19/26 | Personal Brand കൊണ്ട് എത്ര Earn ചെയ്യാം? Real Numbers Breakdown | Ep 4 | How to Turn Personal Branding into Opportunities?Here's Episode 02 of our Personal Branding Series, covering why personal branding matters in 2026 and how you can turn it into real opportunities. Through real-life examples, this episode breaks down the "Surface Area" technique and how you can apply it.Tune in now for the latest episode. | 15m 57s | ||||||
| 9/12/26 | Google My Business Exposed: Scams, Fake Reviews & What Business Owners Get Wrong | #117 | "We're on Google Maps" isn't the same as "we're doing it right."We took our mics on the road across Calicut and live-audited real businesses: a restaurant, a clothing brand, a leather shop & a boutique, fixing their Google Business Profiles on the spot 🎙️You can see:- Duplicate Google listings silently killing businesses.- How Google actually decides who ranks #1 on Maps.- What AI search means for local businesses.The full episode is live now. | 2h 35m 27s | ||||||
| 9/5/26 | Why Content Creation is the Gold Mine of Personal Branding | Malayalam Series | E-03 | How to Turn Personal Branding into Opportunities?Here's Episode 02 of our Personal Branding Series, covering why personal branding matters in 2026 and how you can turn it into real opportunities. Through real-life examples, this episode breaks down the "Surface Area" technique and how you can apply it.Tune in now for the latest episode. | 13m 06s | ||||||
| 8/29/26 | How to Build a Brand With Zero Marketing Budget | Ayurveda Founder's Playbook | ft. Dr.Parvathy Sabu | #116 | From treating high-risk pregnancies as an Ayurvedic doctor to building India's only doctor-owned mother & baby care brand, Dr. Parvathy Sabu's journey is proof that your biggest struggle can become your strongest business.In this episode, she opens up about her own 136kg pregnancy journey, building a home-service therapist model from scratch, training 450+ doctors, and scaling a bootstrapped D2C brand with zero funding and almost no ad spend.Full episode is live now | Check Latest Episode | 1h 41m 54s | ||||||
| 8/22/26 | The Surface Area Secret Behind Personal Branding┃Personal Branding Series - Episode 02 | How to Turn Personal Branding into Opportunities?Here's Episode 02, covering why personal branding matters in 2026, and how you can turn it into real opportunities. Through real-life examples, this episode breaks down the "Surface Area" technique and how you can apply it.Tune in now on the latest episode. | 10m 38s | ||||||
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| 8/15/26 | From ₹8 Lakh to ₹1 Crore: Inside the Creator Economy | ft. Mallu Chekkan | #115 | Instagram ക്രിയേറ്റേഴ്സിന് കോടികൾ കൊടുക്കുന്നത് എന്തിനാണ്?ആഡ് പോലും റൺ ചെയ്യാത്ത ക്രിയേറ്റേഴ്സിന് പോലും Meta കോടികൾ സ്പെൻഡ് ചെയ്യുന്നതിന്റെ പിന്നിലെ രഹസ്യം അജു (Fabsquad & Monk-E) പറയുന്നു.8 ലക്ഷം റെവന്യൂവിൽ നിന്ന് 1 കോടിയിലേക്ക് ഒരു ക്രിയേറ്ററെ ഗ്രോ ചെയ്യിച്ച കഥ, ഏജൻസികളുടെ ഇൻസൈഡ് ഗെയിം, "മല്ലു ചെക്കൻ" ആയി തുടങ്ങിയ ജേർണി. കാണാം പുതിയ എപ്പിസോഡിൽ. | 1h 19m 53s | ||||||
| 8/1/26 | 💻IT ജോബിൽ നിന്ന് ലക്ഷങ്ങളുടെ Mashroom ബിസിനെസ്സിലേക്ക്.🍄 | ft. Grow The Funguy | #114 | US കമ്പനിയിൽ ജോലി ചെയ്യുമ്പോൾ തന്നെ ലക്ഷങ്ങളുടെ മഷ്റൂം ബിസിനസ് തുടങ്ങിയ മലയാളി.10 വർഷം US-ൽ കമ്പ്യൂട്ടർ എഞ്ചിനീയർ ആയി ജോലി ചെയ്തിരുന്ന ആദം ഒരു ചെറിയ മഷ്റൂം ഗ്രോ കിറ്റ് ഐഡിയയിൽ തുടങ്ങി. ഇന്നത് "Grow The FunGuy" എന്ന വലിയ മഷ്റൂം ബ്രാൻഡ് ആയി മാറി കഴിഞ്ഞു- Software career ഉപേക്ഷിച്ച് സ്വന്തമായിട്ട് ഒരു ഫാം ബ്രാൻഡ് കെട്ടിപ്പടുത്തു.- - Rafthaar Agri Incubation-ൽ നിന്ന് ₹20 ലക്ഷം ഗ്രാന്റ് നേടി ബിസിനസ് വളർത്തി.- - ഇപ്പോൾ ₹10 ലക്ഷത്തിന് ഒരു Shipping Container Mushroom Farm വരെ ഉണ്ടാക്കുന്നു.- ഒരു വർഷം കൊണ്ട് 380 ടൺ മഷ്റൂം പെല്ലറ്റ് വിറ്റ ബിസിനസ്.ഇന്ന് D2C-ൽ നിന്ന് B2B ഫാർമർ കമ്മ്യൂണിറ്റി ആയി മാറിയ variety ബിസിനസ് idea.കൂടുതലറിയാൻ മുഴുവൻ കാണുക.Watch Now:https://www.youtube.com/watch?v=zBgwd8xGtnE | 1h 11m 29s | ||||||
| 7/24/26 | Guide to Scaling A Startup with Zero Funding | Scaling from 1-10 | ft. Rahul Raghav | What gets covered:✅ Why we accidentally built 10 businesses solving one problem, and the Holding Company model behind it.✅ How we decide what to scale, shut down, or sell, and how we structure co-founder equity.✅ The key metrics we track before scaling: Revenue, Customers, Community, NPS, eNPS, CAC, and LTV.✅ Our roadmap to grow from ₹12L/month to ₹96L/month using OKRs and KPIs.✅ Why growth without stability fails, and how we're building a stronger foundation before scaling.If you're a founder juggling multiple ideas, unsure whether to focus or diversify, or trying to scale without VC money This is a real, unscripted working session, not just advice. | 1h 43m 08s | ||||||
| 7/11/26 | From Curry Powder to ₹2700 Crore Empire | Eastern Group's Untold Growth Story | #112 | From Curry Powder to ₹2700 Crore Empire | Eastern Group's Untold Growth Story | #112At the age of 26, at a time when the IPO market was nothing like it is today, a man took his family business public through an IPO.That business, which began by selling curry powder, has now grown into a ₹2,700-crore group.In this episode, he shares:✅ Why he chose to take the company public at just 26.✅ How bringing experienced professionals onto the board in 1998 changed the company.✅ The story behind the merger of two ₹950-crore businesses.✅ Why raising money from investors can cost more than taking a bank loan.✅ What he learned while expanding into new industries.✅ The idea behind building a Kerala Super League football team.✅ Why many family businesses struggle with succession and how to avoid it.✅ His honest views on D2C brands and their future.Watch the full video to find out who he is.The eCom Show - Kerala’s #1 Ecommerce & D2C Podcast. | 2h 22m 54s | ||||||
| 7/4/26 | 10 Years as an Air Hostess to Building a Crore-Revenue Saree Brand | #111 | 🎙️ Podcast EpisodeDinu spent nearly 10 years as flying crew with Air India. Today, she's the founder of Aham Collections — a saree and designer-wear brand generating crore-level revenue, built from a single tailoring unit run alongside her flying career.In this episode:✅ How she started a stitching business while still flying full-time✅ Surviving three back-to-back crises: Kerala Floods, Nipah, and COVID✅ Building a Shopify-based ecommerce brand from scratch✅ How AI is used in accounting (Zoho + Shopify integration)✅ Running 3 retail stores with a true omnichannel model✅ Backend systems: supply chain, dispatch, and customer support✅ Her upcoming plan to offer backend-as-a-service for fashion influencersThe eCom Show — Kerala's #1 Ecommerce & D2C Podcast. | 1h 03m 55s | ||||||
| 6/27/26 | How Hypermarkets Make Billions | #110 | How Hypermarkets Make Billions 💰The Hypermarket Business ExplainedInside the Hypermarket Business ModelHow to Start a Hypermarket BusinessThe Secret Behind Successful HypermarketsHypermarket vs Supermarket: What's the Difference?How Hypermarkets Earn ProfitThe Future of the Hypermarket Business | 1h 35m 06s | ||||||
| 6/20/26 | How to Get a Job in 2026 | #109 | How to Get a Job in 2026 Malayalam PodcastMake This Resume and Recruiters Will Call You How to Build a Resume That Actually Gets JobsHow to Get a Job: The Resume Strategy Before You Apply for Any Job, Watch This The Resume Trick That Recruiters Love How to Get Hired Faster Than Everyone Else | 44m 09s | ||||||
| 6/13/26 | Kitchen products:അടുക്കള മുഴുവൻ വിഷം നിറയുന്നുവോ? | D2C Secrets | Founder Lessons | #108 | ഞങ്ങളുടെ WhatsApp ഗ്രൂപ്പിൽ ചേരാൻ / ഞങ്ങളുടെ Shopify Course (2 Hour) ലേക്ക് ജോയിൻ ചെയ്യാൻ / നിങ്ങളുടെ ബിസിനസ്സ് വളർത്താൻ / നിങ്ങളുടെ ബിസിനസ്സ് ഓൺലൈനിലേക്ക് മാറ്റാൻ തുടങ്ങിയ എന്ത് ആവശ്യത്തിനും ഞങ്ങളെ ബന്ധപ്പെടുക : https://link.theecomshow.com/ep-108----------------------------Supported by:FixMyStore.com - Audit your Shopify store for conversion, speed, SEO, and AI visibility👉🏼 Fix your store -https://link.theecomshow.com/fixmystore-ep108Orders.app - Auto-organize orders from WhatsApp and Instagram DMs into a clean CRM-style dashboard - no manual entry, no missed orders👉🏼 Organize your orders - https://link.theecomshow.com/ordersapp-ep108---------------------------- | 1h 09m 43s | ||||||
| 6/6/26 | Everyone Says Cloud Kitchens Are Cheap to Start. They're Wrong. | #107 | In this episode: → Cloud Kitchen vs Ghost Kitchen vs Hybrid - what actually differs → Running 85 brands from one kitchen - how station-level ops work → Brand dilution and threshold markets - the mistake every F&B founder makes → Revenue per square foot - the metric that actually matters → 85 brands, 5 platforms - how to never depend on one aggregatorThe eCom Show - Kerala's #1 eCommerce & D2C Podcast. | 1h 44m 38s | ||||||
| 5/30/26 | How to Scale Your Business with WhatsApp Automation | Libromi Founder Sibin | #106 | 🎙️ Podcast EpisodeHe was a BCA student. Made $50/day from blogging in 2009. Paid ₹1.5 lakh for a domain. Lost ₹19 lakh on an app. Slept in a bed space in Dubai. Today, Sibin is the founder of Libromi - a WhatsApp marketing platform used by Marks & Spencer, Al Madina, and enterprise clients across the Middle East and India.In this episode: → From blogging, AdSense, and affiliate marketing to building a SaaS → How he built and scaled a quick commerce platform → Real business use cases of WhatsApp automation → How AI took their development productivity 20x → How to scale a SaaS through an agency partner modelThe eCom Show is Kerala's #1 ecommerce and D2C podcast. Subscribe - don't miss an episode. | 1h 22m 50s | ||||||
| 5/23/26 | 60% Sales From Social Media | Silvan Musthafa on Why Content is Your Best Salesman | #105 | 🎙️ Podcast EpisodeA boy who sold chickpeas to earn pocket money. A young man who cried on a Dubai construction site. A businessman whose partner disappeared with everything. All the same person.Mustafa of Silvan Business Group joins The eCom Show.In this episode:- From nothing to 25 showrooms - the real journey- How he built a personal brand on YouTube and Instagram- How the Asarva brand was born- The day he stepped back and his team outperformed him- Baby Vita - a D2C brand built by accident- India's first VR tile showroom- His goal: free nutrition for 1 million children by 2030 | 1h 16m 00s | ||||||
| 5/16/26 | How Cremberie Beat Big Dairy Brands with Zero Funding | #104 | A Kerala yogurt brand supplied the Ambani pre-wedding in Jamnagar. That brand is Crumbery - and almost nobody saw it coming.Nahas started out selling tissue paper in Qatar for his family business. At 23, he came back home, spent 6 months learning yogurt production at Mannuthy Dairy College, and launched a zero-preservative yogurt brand with savings, a small loan, and 3-4 people.No revenue for 3 years. No external funding. Just the product.Today, Crumbery crosses ₹15 Cr annually and is on every major modern trade and quick commerce platform in Kerala.In this episode:→ Why he left the Gulf job and came back→ The Mannuthy Dairy College apprenticeship→ First 100 pieces at LuLu - sold out in 3 hours→ 18 months of follow-ups to crack Reliance→ The Ambani supply - what actually happened→ Quick commerce strategy on Swiggy Instamart, Blinkit & more→ How he thinks about marketing spend | 1h 07m 57s | ||||||
| 5/9/26 | WE GROW OUR FURNITURE BUSINESS USING ONLY INSTAGRAM REELS | #102 | Aseem's family has been in the furniture business for 45 years. Traditional shop, offline sales, no digital presence.He took one locked factory shed, a phone, and started posting reels.18 months later - ₹70 lakhs a month, 15 staff, and a Kerala-wide furniture marketplace called Furnish Shop.This is what second-generation thinking looks like. | 48m 24s | ||||||
| 5/2/26 | Starting a Clothing Brand is Easy… Making Money is Hard (But We Cracked It) | #102 | 🎙️ Podcast EpisodeWhat happens when three school friends borrow money, fly to Delhi with almost nothing, and come back with a suitcase full of second-hand clothes?They built Old Town - one of Kerala's most aesthetic thrift and surplus stores.In this episode we go deep with the co-founders of oldl Town on:→ What thrift and surplus actually means→ How they went from WhatsApp groups to a physical store→ The 3 months with zero sales - and what kept them going→ One reel that took them from 6K to 25K+ followers in a week→ Why North India customers started taking trains to visit them→ What's next: website launch, drops strategy, and scaleIf you're building a brand in Kerala or thinking about e-commerce - this is worth your time. | 43m 35s | ||||||
| 4/25/26 | At 23, ₹1 Crore Turnover – Selling Power Tools Online | #101 | 🎙️ Podcast EpisodeAt 23, a guy who didn’t even have ₹40 for petrol - today competes with Stanley Black & Decker on Amazon and runs a multi-crore business.Fawas from Kozhikode is the founder of BuyBox. His journey is about scaling a business by selling power tools - angle grinders, pressure washers, cordless impact wrenches - on Amazon.Starting from organizing PUBG tournaments, working as a salesperson in a shop, sourcing products from Coimbatore market, and living in a rented room in Chennai - he eventually reached ₹60 lakh sales in a single month. | 58m 37s | ||||||
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