The Hair Game

In this episode, Charlie Musson @beauhaircreations shares her journey from marketing to hairdressing and explains how beauty professionals can attract clients by staying authentic and building a strong online presence. She covers local SEO, referrals, online reviews, and strategies for growing a client book beyond social media. Charlie also shares tips on client consultations, pricing transparency, and using digital tools to grow a successful hair business. Key Topics Charlie's career transition and how her marketing background shaped her approach to the hair industry. Why staying true to yourself and showcasing your personality can help attract the right clients. Strategies for attracting new clients without depending entirely on social platforms. The value of continued training, developing your skills, and finding your niche in the hair industry. How word-of-mouth recommendations and strong client relationships support long-term growth. How optimizing your digital presence helps potential clients find your services in their area. Using client reviews and testimonials to build credibility and attract new business. Using AI and online tools to understand your audience, improve visibility, and communicate pricing clearly to build trust with clients. Video versions of our episodes are on our YouTube channel for you to watch! Subscribe to our channel The Hair Game on YouTube and check out 'The Hair Game Podcast' playlist. Our podcast thrives on the opinions of you, the listener... if you have a moment (and you are an Apple user), please leave us a rating & review on the Apple podcasts app or iTunes! Here's what you do: Scroll down to 'Ratings & Reviews' Click on the empty purple stars (5 is the best)! Click on 'Write a Review' and let us know what you love most! Each rating & review helps us reach more and more of your fellow hair loves, and our goal is to help as many hairdressers as we can find success. Thanks in advance! FOLLOW US @thehairgamepodcast @salonrepublic @loveerictaylor FOLLOW CHARLIE @beauhaircreations The Overs Hair Club

In this episode, @adamcunningham___ shares his journey from a young apprentice in Dublin to becoming a global educator. He opens up about the lessons that shaped his career, from persistence and continuous practice to developing personal style and understanding the value of quality craftsmanship. Adam also discusses pricing, education, client relationships, and the mindset it takes to build a lasting career in the hair industry. Key Topics Adam's journey from apprentice in Dublin to global educator The influence of his family and early experiences of his career The importance of persistence, practice, and continuous learning How personal style can reflect personality and identity The craftsmanship and quality behind Japanese and Damascus steel Building strong client relationships with a thick skin and soft heart Understanding pricing, value, and earning the right to charge your worth The importance of structure and clear standards in the industry The role of passion, love, and continuous self-improvement in building a successful career Video versions of our episodes are on our YouTube channel for you to watch! Subscribe to our channel The Hair Game on YouTube and check out 'The Hair Game Podcast' playlist. Our podcast thrives on the opinions of you, the listener... if you have a moment (and you are an Apple user), please leave us a rating & review on the Apple podcasts app or iTunes! Here's what you do: Scroll down to 'Ratings & Reviews' Click on the empty purple stars (5 is the best)! Click on 'Write a Review' and let us know what you love most! Each rating & review helps us reach more and more of your fellow hair loves, and our goal is to help as many hairdressers as we can find success. Thanks in advance! FOLLOW US @thehairgamepodcast @salonrepublic @loveerictaylor FOLLOW ADAM @adamcunningham___

Blonding and color specialist @leahdoesmyhaircville shares her inspiring journey from military service to becoming a successful independent hairstylist, opening up about the challenges, lessons, and experiences that shaped her career. Leah dives into building authentic client relationships, finding confidence in who you are, and creating a business that reflects your personality and values. She also shares practical insights on social media, content creation, pricing, client engagement, and what it takes to thrive as an independent stylist while navigating changes in the beauty industry. This Week's Topics • Leah's Journey From Military Service to Hairstyling • Transitioning From the Military to a Career Behind the Chair • Starting Her Own Studio and Navigating Early Challenges • Building Authentic Client Relationships Through Trust and Connection • Finding Success as an Independent Hairstylist • The Importance of Authenticity and Being Yourself • Using Social Media to Grow Your Business • Managing an Independent Salon and Adapting to Industry Changes • Learning From Hair Horror Stories and Building Client Trust Video versions of our episodes are on our YouTube channel for you to watch! Subscribe to our channel The Hair Game on YouTube and check out 'The Hair Game Podcast' playlist. Our podcast thrives on the opinions of you, the listener... if you have a moment (and you are an Apple user), please leave us a rating & review on the Apple podcasts app or iTunes! Here's what you do: Scroll down to 'Ratings & Reviews' Click on the empty purple stars (5 is the best)! Click on 'Write a Review' and let us know what you love most! Each rating & review helps us reach more and more of your fellow hair loves, and our goal is to help as many hairdressers as we can find success. Thanks in advance! FOLLOW US @thehairgamepodcast @salonrepublic @loveerictaylor FOLLOW LEAH @leahdoesmyhaircville

Stylist, interior designer, style expert, and author @bethaniejeanofficial shares her unique journey through the beauty and design industries, exploring how personal style, creativity, and individuality shape the way we see ourselves and connect with others. Bethanie dives into the philosophy of self-expression, breaking traditional fashion and hair rules, and finding confidence in your own unique aesthetic. She also shares insights on creativity, client relationships, social media, and the importance of balancing style with real life. This Week's Topics • Bethanie Jean's Journey from Hairstylist to Interior Designer, Style Expert, and Author • The Philosophy of Personal Style as a Form of Self-Expression • Breaking Traditional Fashion and Hair Rules • Building Confidence Through Individual Style Choices • The Importance of Creativity and Individuality in Hair Artistry • Collaborating With Clients to Create a Style That Feels Authentic to Them • The Impact of Social Media on Beauty Standards and Personal Style • Balancing Aesthetics, Comfort, and Lifestyle • Building Strong Client Relationships Through Trust and Communication • Embracing Your Uniqueness in the Beauty and Fashion Industries Video versions of our episodes are on our YouTube channel for you to watch! Subscribe to our channel The Hair Game on YouTube and check out 'The Hair Game Podcast' playlist. Our podcast thrives on the opinions of you, the listener... if you have a moment (and you are an Apple user), please leave us a rating & review on the Apple podcasts app or iTunes! Here's what you do: Scroll down to 'Ratings & Reviews' Click on the empty purple stars (5 is the best)! Click on 'Write a Review' and let us know what you love most! Each rating & review helps us reach more and more of your fellow hair loves, and our goal is to help as many hairdressers as we can find success. Thanks in advance! FOLLOW US @thehairgamepodcast @salonrepublic @loveerictaylor FOLLOW BETHANIE @bethaniejeanofficial

Scissor cutting specialist, hair educator, and entrepreneur @tylerrcarlson shares his journey from Massachusetts to Huntington Beach, California, where he built a new clientele from scratch in just six months. Tyler discusses the power of social media, finding your niche, rebooking clients, pricing with confidence, and creating a strong client experience. He also shares valuable insights on staying consistent, understanding your value, and navigating the challenges of building a successful career in the hair industry. This Week's Topics • Tyler's Journey from Massachusetts to California and Building a New Clientele • The Challenges and Rewards of Starting Over in a New Market • Using Social Media to Attract the Right Clients and Grow Your Business • Finding Your Niche and Marketing Specifically to Your Ideal Client • The Importance of Consistency in Content Creation and Marketing • Rebooking Strategies and Building Long-Term Client Relationships • Understanding Your Value and Developing a Confident Pricing Strategy • The Role of Education, Growth, and Continued Learning in the Hair Industry • Overcoming Industry Challenges and Staying Authentic in Your Business Video versions of our episodes are on our YouTube channel for you to watch! Subscribe to our channel The Hair Game on YouTube and check out 'The Hair Game Podcast' playlist. Our podcast thrives on the opinions of you, the listener... if you have a moment (and you are an Apple user), please leave us a rating & review on the Apple podcasts app or iTunes! Here's what you do: Scroll down to 'Ratings & Reviews' Click on the empty purple stars (5 is the best)! Click on 'Write a Review' and let us know what you love most! Each rating & review helps us reach more and more of your fellow hair loves, and our goal is to help as many hairdressers as we can find success. Thanks in advance! FOLLOW US @thehairgamepodcast @salonrepublic @loveerictaylor FOLLOW TYLER @tylerrcarlson For information on Tyler's upcoming 2-Day Hands-On Precision Cutting Course in Boston, MA on September 20–21, as well as additional education and business mentorship opportunities, visit tylercarlsonhair.com.

Hairstylist, educator, and entrepreneur @donovanmillshair shares his journey from a small town in Oregon to building a successful career in Los Angeles. Donovan discusses the importance of hard work, taking risks, embracing discomfort, and continuously evolving in the beauty industry. He shares valuable insights on building a clientele organically, mastering hair extensions, navigating multiple salon locations, and creating meaningful connections with clients while growing as a beauty professional. This Week's Topics • Donovan's Journey and Growth as a Hairstylist in the Beauty Industry • The Challenges and Rewards of Working Across Multiple Salon Locations • Embracing Discomfort as a Pathway to Growth • Taking Risks and Creating New Opportunities in the Beauty Industry • The Importance of Persistence, Passion, and Consistency • Overcoming Challenges and Finding Your Purpose Behind the Chair • The Importance of Education, Growth, and Evolving as a Beauty Professional • Words of Wisdom and Encouragement for the Next Generation of Hairstylists Video versions of our episodes are on our YouTube channel for you to watch! Subscribe to our channel The Hair Game on YouTube and check out 'The Hair Game Podcast' playlist. Our podcast thrives on the opinions of you, the listener... if you have a moment (and you are an Apple user), please leave us a rating & review on the Apple podcasts app or iTunes! Here's what you do: Scroll down to 'Ratings & Reviews' Click on the empty purple stars (5 is the best)! Click on 'Write a Review' and let us know what you love most! Each rating & review helps us reach more and more of your fellow hair loves, and our goal is to help as many hairdressers as we can find success. Thanks in advance! FOLLOW US @thehairgamepodcast @salonrepublic @loveerictaylor FOLLOW DONOVAN: @donovanmillshair

In this episode of the Hair Game Podcast, Alain Audet, shares his extensive journey in the beauty and fashion industry, discussing his experiences in various roles and his current position at Salon Interactive. He elaborates on the importance of the KIM Report, a new initiative aimed at collecting and analyzing industry data to provide valuable insights for beauty professionals. The conversation also touches on the challenges of data collection in a fragmented industry, trends in service pricing, and the significance of understanding average versus median pricing. Alain emphasizes the accessibility of the KIM Report for salon professionals and the potential benefits it offers to the industry. Key Takeaways: • Alain's introduction into the beauty and fashion industry • How the KIM Report collects vital industry data for better decision-making • Data collection in the beauty industry faces significant challenges • Retail sales in salons have been declining for three consecutive years • Understanding average vs. median pricing is crucial for salons • The evolution of Salon E-Commerce • How to understand the data behind your salon Video versions of our episodes are also available at: https://youtu.be/ue8DLBvzDP4 Subscribe to our channel The Hair Game on YouTube and check out 'The Hair Game Podcast' playlist Our podcast thrives on the opinions of you, the listener... if you have a moment (and you are an Apple user), please leave us a rating & review on the Apple podcasts app or iTunes! Here's what you do: Scroll down to 'Ratings & Reviews' Click on the empty purple stars (5 is the best)! Click on 'Write a Review' and let us know what you love most! Each rating & review helps us reach more and more of your fellow hair loves, and our goal is to help as many hairdressers as we can find success. Thanks in advance! FOLLOW US @thehairgamepodcast @salonrepublic @loveerictaylor

In this episode of the Hair Game Podcast, Fred Helou, shares his remarkable journey of becoming the founder and CEO of Vagaro. He discusses the pivotal moments in his life that shaped his entrepreneurial spirit, the challenges he faced in the tech industry, and the importance of customer feedback in developing innovative software solutions. Fred also touches on the future of AI in the beauty industry and introduces his new podcast, 'Know What I Mean?', where he aims to share stories from the beauty community. Key Takeaways: • Fred's Journey from Lebanon to the US • Growing Up in War •The importance of recognizing pivotal moments in life • Fred's experience in tech and how it led to the creation of Vagaro • The significance of customer feedback in developing software features • Creating his own podcast "Know What I Mean" and sharing stories from the beauty industry • Honoring your entrepreneurial spirit • The challenges and triupms of starting your own business Subscribe to our channel The Hair Game on YouTube and check out 'The Hair Game Podcast' playlist Our podcast thrives on the opinions of you, the listener... if you have a moment (and you are an Apple user), please leave us a rating & review on the Apple podcasts app or iTunes! Here's what you do: Scroll down to 'Ratings & Reviews' Click on the empty purple stars (5 is the best)! Click on 'Write a Review' and let us know what you love most! Each rating & review helps us reach more and more of your fellow hair loves, and our goal is to help as many hairdressers as we can find success. Thanks in advance! FOLLOW US @thehairgamepodcast @salonrepublic @loveerictaylor