
Why social media can’t be your community plan, with Sally Burns
From The Soap Box Podcast by Peta O'Brien-Day
January 26, 2026 · 46 min · Season 3 · Episode 6
About this episode
This episode discusses the limitations of social media for community building and explores alternative platforms for creators and learners.
If social media is pay-to-play, and your website is a slow burn, where are people meant to build genuine community now? That question sits right in the middle of this episode with Sally Burns, founder of The Portal, a platform trying to fix two things at once: the way online learning works, and the way creators find each other without shouting into the algorithm void. We get into interactive learning, course overwhelm, cross-pollination between creators, and why “community” isn’t a Facebook g...
People in this episode
Host: Peta O'Brien-Day
Guest: Sally Burns
Topics covered
- social media
- community building
- online learning
- course overwhelm
- creator collaboration
Keywords
- social media
- community plan
- online learning
- interactive learning
- course overwhelm
- creators
Mentioned in this episode
Organizations: The Portal
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