Series 6 Episode 9 - Artificial Intelligence makes CRO better if you know your sh**!

Series 6 Episode 9 - Artificial Intelligence makes CRO better if you know your sh**!

From #THEBIGLIFT by Webtrends Optimize

August 29, 2025 · 34 min · Season 6 · Episode 9

About this episode

Johann Van Tonder discusses the transformative potential of AI in organizations beyond just cost reduction.

On this episode of #TheBigLift we are joined by Johann Van Tonder, CEO of AWA Digital, who first appeared on our podcast 18 months ago. This episode focuses on the benefits that AI can have to your organisation, rather than just using it to reduce costs. 'Everything will become something that we cannot understand today', says Johann. He argues that the growth of technology and AI in particular proves this, and the best is still come. Johan says that eventually AI will be used to achieve the m...

People in this episode

Guest: Johann Van Tonder

Topics covered

  • Artificial Intelligence
  • CRO
  • business growth
  • technology
  • cost reduction

Keywords

  • Artificial Intelligence
  • CRO
  • business
  • technology
  • cost reduction
  • AWA Digital

Mentioned in this episode

Organizations: AWA Digital

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