Ad Age Editor-in-Chief, Jeanine Poggi
From Wharton Marketing Matters by The Wharton School
February 5, 2026 · 29 min
About this episode
Jeanine Poggi discusses the evolution of high-stakes advertising with Barbara and Americus.
Jeanine Poggi, Editor-in-Chief of Advertising Age, joins Barbara & Americus to discuss the evolution of high-stakes advertising, exploring the rise of AI-generated creative and the surprising emergence of healthcare and pharmaceutical brands during the year’s biggest televised event. Hosted on Acast. See acast.com/privacy for more information.
People in this episode
Hosts: Barbara, Americus
Guest: Jeanine Poggi
Topics covered
- advertising
- AI-generated creative
- healthcare brands
- pharmaceutical brands
- televised events
Keywords
- advertising
- AI
- healthcare
- pharmaceuticals
- television
Mentioned in this episode
Organizations: Advertising Age
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