About this episode

Jeanine Poggi discusses the evolution of high-stakes advertising with Barbara and Americus.

Jeanine Poggi, Editor-in-Chief of Advertising Age, joins Barbara & Americus to discuss the evolution of high-stakes advertising, exploring the rise of AI-generated creative and the surprising emergence of healthcare and pharmaceutical brands during the year’s biggest televised event. Hosted on Acast. See acast.com/privacy for more information.

People in this episode

Hosts: Barbara, Americus

Guest: Jeanine Poggi

Topics covered

• advertising
• AI-generated creative
• healthcare brands
• pharmaceutical brands
• televised events

Keywords

• advertising
• AI
• healthcare
• pharmaceuticals
• television

Mentioned in this episode

Organizations: Advertising Age

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