WJR Business Beat

Data shows that moms rely far more on recommendations from other moms. Reviews and real life experiences than traditional advertising key friction points to address in order to win them. 69% of moms struggle with home organization these days. 56% struggle to find time for themselves, and 52% struggle with meal planning. Word of mouth is the single most powerful driver of purchase behavior among moms. Hosted by Simplecast, an AdsWizz company. See https://pcm.adswizz.com for information about our collection and use of personal data for advertising.

New data from the rental car company, Hertz, shows that Americans are traveling differently this spring break. With more flexible timing and longer getaway windows as top priorities in 2026. The data shows that more travelers are taking to the roads this year to avoid congestion in America's busiest airports. Following the partial government shutdown, according to Hertz, travelers are skipping the single peak traveled period and instead taking vacations across both March and April, opening more opportunities for families and groups to travel and save. Hosted by Simplecast, an AdsWizz company. See https://pcm.adswizz.com for information about our collection and use of personal data for advertising.

Most Easter chocolates were produced when cocoa was extremely expensive. He goes on to say, so shoppers should expect prices similar to or slightly above Valentine's Day levels. Despite this, the National Retail Federation says, expect consumers to spend $3.5 billion on Easter candy alone this year. With shoppers dropping an expected total of $25 billion on the holiday overall surpassing previous spending records. Hosted by Simplecast, an AdsWizz company. See https://pcm.adswizz.com for information about our collection and use of personal data for advertising.