Why people don't trust your business

Why people don't trust your business

From A Digital Strategy Podcast by Tennis

May 8, 2026 · 19 min · Episode 45

About this episode

The episode discusses the critical impact of brand inconsistency on trust and the hidden risks associated with lacking a design system.

Most companies think brand inconsistency is an aesthetic problem. It's not. It's a trust problem, and in 2026, AI is making it exponentially worse. In this episode, Symon and Marcello break down why the absence of a design system is one of the biggest hidden risks in your business right now, what design debt actually costs you, and why moving fast without a foundation is setting you up for a very expensive cleanup. This is Part 1 of a 3-part series on design systems.

People in this episode

Hosts: Symon, Marcello

Topics covered

  • brand inconsistency
  • trust problem
  • design system
  • design debt
  • business risks
  • AI impact
  • design foundations

Keywords

  • brand inconsistency
  • trust
  • design system
  • design debt
  • business risks
  • AI
  • cleanup

Mentioned in this episode

Organizations: AI

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