The First Red Flags of a Broken Sales Pipeline

The First Red Flags of a Broken Sales Pipeline

From B2B Business Class by Westport Studios

September 23, 2025 · 36 min

About this episode

Lindsay Rios discusses the importance of sales pipeline health and cultural shifts in B2B businesses.

In this episode, we dive into the murky world of sales pipeline health with fractional executive and founder coach Lindsay Rios . Lindsay reveals how a "poopy pipeline" of misaligned sales data and bad habits can tank company growth and sabotage accurate forecasting. From exposing the first red flags to dispelling common founder myths, she provides a masterclass on how to create intentional strategies for your go-to-market team. Learn why it’s a cultural issue, not just a sales problem, and discover the practical steps needed to build a robust, people-first B2B business. Join us as we discuss: [1:34] How the poopy sales pipeline and misalignment tanks company growth [9:01] Sorting qualified leads across your pipeline’s appropriate buckets [16:52] Why fixing your company’s sales pipeline starts with a culture shift To hear this interview and many more like it, subscribe on Apple Podcasts , Spotify , or our website , or search for B2B Business Class in your favorite podcast player. Hosted on Ausha. See ausha.co/privacy-policy for more information.

People in this episode

Host: Westport Studios

Guest: Lindsay Rios

Topics covered

  • sales pipeline health
  • company growth
  • sales data
  • founder myths
  • go-to-market strategies
  • cultural issues

Keywords

  • sales pipeline
  • company growth
  • qualified leads
  • cultural shift
  • B2B business
  • sales data
  • founder myths

Mentioned in this episode

Organizations: Westport Studios

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