How to effectively stay top of mind with your digital marketing.
From Digital Marketing Dive by Seth Goldstein & Friends
June 1, 2025 · 36 min · Season 4 · Episode 3
About this episode
Seth Goldstein and Brian Griffiths discuss strategies for staying top of mind with your audience in digital marketing.
Welcome back to another episode of Digital Marketing Dive! This time, hosts Seth Goldstein and Brian Griffiths are tackling one of the biggest challenges in the digital space: how to effectively stay top of mind with your audience. In this lively and insightful conversation, Seth and Brian share practical strategies—from repurposing your content and maintaining consistency across platforms, to knowing where your audience really is and the importance of personal engagement. You'll hear some fun behind-the-scenes banter, stories about real-world networking wins, and tips for keeping your messaging authentic whether you're on LinkedIn, email, or even Slack and Discord. They also dive deep into the value of segmenting your email lists, using automation without losing your personal touch, and how building community around your brand can set you apart in a crowded market. Whether you’re a B2B or B2C marketer, if you’ve ever struggled to get your content noticed—or just want to hear what really works in the day-to-day of digital marketing—this episode is packed with actionable advice, plenty of laughs, and some honest takes on what it really means to show up for your audience. So, sit…
People in this episode
Host: Seth Goldstein
Topics covered
- digital marketing
- audience engagement
- content repurposing
- email segmentation
- community building
Keywords
- B2B
- B2C
- automation
- personal touch
- authentic messaging
Mentioned in this episode
Products: Slack, Discord, LinkedIn
Books & works: LinkedIn: Modern Business Water Cooler
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