EP64: What early stage SaaS companies miss about product discovery
From In Demand: How to Grow Your SaaS and Stay In Demand by Asia Orangio & Kim Talarczyk
May 15, 2026 · 55 min · Season 7 · Episode 64
About this episode
Asia and Kim discuss the importance of product discovery for early stage SaaS companies and how to avoid building features that users do not need.
In this episode of In Demand, Asia and Kim dive into product management. They cover problem space versus solution space and why so many founders and product teams build features based on assumptions, customer requests, or competitive pressure without doing the discovery work necessary to understand what users are actually trying to accomplish. This episode is a masterclass on how to avoid building features nobody uses and how to create products that customers genuinely adopt, value, and pay for. Got a question you’d like Asia to unpack on the podcast? Record a voicemail here. Links: DemandMaven Subscribe to The Work by DemandMaven on Substack The Lean Product Playbook by Dan Olsen Playing to Win: How Strategy Really Works Continuous Discovery Habits by Theresa Torres
People in this episode
Hosts: Asia Orangio, Kim Talarczyk
Topics covered
- product management
- product discovery
- SaaS
- user needs
- feature development
- customer adoption
Keywords
- SaaS
- product discovery
- user needs
- feature development
- customer adoption
- product management
Mentioned in this episode
Organizations: DemandMaven, Substack
Books & works: The Lean Product Playbook, Playing to Win: How Strategy Really Works, Continuous Discovery Habits
More episodes of In Demand: How to Grow Your SaaS and Stay In Demand
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- EP62: The four levels of product consciousness · April 28, 2026 · 35 min
- EP61: Why companies get stuck at $3-5M ARR · April 9, 2026 · 44 min
- EP60: From growth tactics to storytelling: building a center of excellence in Marketing · March 24, 2026 · 49 min
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