LIHA Beauty: From Kitchen Dream to Cult Brand

About this episode

Abi Oyepitan discusses the journey of LIHA Beauty from its kitchen beginnings to becoming a cult luxury skincare brand.

In this episode of LEAP into Luxury, we sit down with Abi Oyepitan, co-founder of LIHA Beauty, a luxury skincare brand that celebrates African heritage. Abi shares insights into the brand's journey, from its humble beginnings in a kitchen to its rapid expansion and successful launch in Anthropologie. We discuss the challenges and triumphs of scaling a luxury brand, the importance of in-person activations, and the valuable lessons learned along the way. Plus, we delve into how LIHA Beauty is n...

People in this episode

Hosts: Natalie Lennon, MJ Evely

Guest: Abi Oyepitan

Topics covered

• luxury skincare
• African heritage
• brand journey
• business challenges
• in-person activations

Keywords

• LIHA Beauty
• luxury brand
• skincare
• African heritage
• business growth
• entrepreneurship

Mentioned in this episode

Organizations: LIHA Beauty, Anthropologie

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