S1 #26: Stop Overthinking Email Marketing: Build Your Local Business Email List in Days

About this episode

This episode discusses the importance of email marketing for local businesses and how it can help them stay remembered by their audience.

A lot of local business owners don’t struggle with marketing, they struggle with staying remembered. And email marketing often gets pushed aside because social media feels faster, easier, and more visible. The thing is, those platforms don’t belong to you. Email marketing changes that. It gives you a direct line to your audience without algorithms deciding who sees you and when. And for a local business, that shift is the difference between being occasionally noticed and consistently bo...

People in this episode

Host: Lindsay Smith

Topics covered

• email marketing
• local business
• customer engagement
• marketing strategies
• business growth

Keywords

• email list
• local business marketing
• social media
• audience engagement
• marketing tactics

More episodes of Market This: The Marketing Podcast for Small Business Owners

• S1 #30: Content Marketing for Local Business Owners. What if You're Overthinking It? · June 10, 2026 · 18 min
• S1 #29: Is Your Website Quietly Turning Away Clients? | Website Copywriting · June 3, 2026 · 15 min
• S1 #28: Your Website Copywriting Problem Isn’t Your Design. It’s Your Headline. · May 27, 2026 · 15 min
• S1 #27: What Local Business Owners Get Wrong About Standing Out · May 20, 2026 · 21 min
• S1 #25: Local Business Marketing Isn’t Just Instagram Anymore · May 6, 2026 · 18 min
• S1 #24: The 3 Things Your Marketing Needs to Say (Before Anything Else Works) · April 29, 2026 · 17 min