Shoptalk 2026: A Report from the Field

Shoptalk 2026: A Report from the Field

From Master B2B Friday 15 by Master B2B

March 27, 2026 · 29 min · Episode 122

About this episode

Andy and Brian share insights from the Shoptalk event in Las Vegas, highlighting differences and similarities between B2B and B2C eCommerce approaches.

Andy and Brian spent the week with their B2C peers in Las Vegas at the Shoptalk event, and they came back with some fascinating insights into how B2B and B2C differ in their approach to eCommerce and 5 ways that they're actually more similar than they thought.

People in this episode

Hosts: Andy, Brian

Topics covered

  • eCommerce
  • B2B
  • B2C
  • insights
  • similarities

Keywords

  • Shoptalk
  • eCommerce
  • B2B
  • B2C
  • Las Vegas
  • insights
  • similarities

Mentioned in this episode

Organizations: Shoptalk

Places: Las Vegas

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