Ep 28. Trap or Trade off What small businesses should know before getting a website

Ep 28. Trap or Trade off What small businesses should know before getting a website

From No Script Show by Nathan Wrigley, David Waumsley

February 6, 2026 · 54 min

About this episode

This episode discusses the pros and cons of no code website builders versus hand coding for small business owners considering a website.

UntitledAre you a small business owner thinking about getting a website? In this episode, David Waumsley and Nathan Wrigley break down the real traps and trade-offs of using no code website builders versus hand coding your site. - How the commercial website builder market is taking over—and what that means for business owners - The surprising decline of hand-coded websites and why HTML still matters - The hidden costs and limitations of using platforms like Wix and Squarespace - A practical walkthrough of building a simple one-page business site from scratch - Why simplicity, clear messaging, and owning your code can set you apart from the competition Want to avoid vendor lock-in and make smarter website choices? Dive in for actionable advice and real-world examples.

People in this episode

Hosts: David Waumsley, Nathan Wrigley

Topics covered

  • small business websites
  • no code website builders
  • hand coding
  • website builder market
  • vendor lock-in
  • website choices

Keywords

  • small business
  • website builders
  • hand coding
  • Wix
  • Squarespace
  • HTML
  • vendor lock-in
  • website design

Mentioned in this episode

Organizations: Wix, Squarespace

Books & works: Ep 28. Trap or Trade off What small businesses should know before getting a website

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