SoundBreaker

“We wanted fans to feel like they’re inside the music.”In this episode of SoundBreaker, host Bob Shami sits down with guests Ornagh Lynch and Ben Dawson, the visionary minds behind immersiv.es. Together, they explore how music, technology, and XR converge to reshape nightlife and live entertainment. From Ben’s beginnings as a choir boy to his leap into electronic music, to Ornagh’s early projects blending fashion and sound, their journeys reveal how creativity fuels innovation. Discover how live streaming gigs around the world sparked the idea for immersiv.es—a platform that transforms clubs, concerts, and festivals into unforgettable, fully immersive experiences. Learn how collaboration, XR storytelling, and cutting-edge music technology are setting a new standard for modern audiences seeking connection, creativity, and next-level nightlife.Ornagh Lynch: https://www.linkedin.com/in/ornagh/Ben Dawson: https://www.linkedin.com/in/bendawson/Immersive.es : https://immersiv.es/

"If you can’t tell your own story, someone else will."In this episode of SoundBreaker, we sit down with Joe Gallo, founder of Catch Buzz, to explore the art and science of music branding. Joe shares his journey into the music industry, revealing how his passion for connection, culture, and lifestyle shaped his work with artists.From the importance of a unique brand story to the role of innovation, technology, and AI in the evolving music landscape, Joe offers practical advice for independent artists looking to stand out. He highlights why branding isn’t just about visuals—it’s about building a deep emotional connection with your audience.We also dive into how music, fashion, and lifestyle industries intersect, the challenges artists face in a siloed industry, and why community and collaboration are essential for long-term success. Whether you’re an artist, manager, or music enthusiast, this episode will inspire you to think beyond the sound and into the brand world.Visit our guest’s website: https://catchbuzz.co/Contact our guest: [email protected] | https://www.linkedin.com/in/joe-gallo-3a322851/

In this episode of SoundBreaker, host Bob Shami sits down with Andrew Schiffman—music industry veteran and former MTV executive—who has helped shape the sound of generations. From major labels to today’s indie explosion, Andrew shares an insider’s look at how the music business has evolved in the digital age.We explore the rise of independent artists and how curated playlists have become essential for exposure. Schiffman also breaks down the role of artificial intelligence in music discovery and curation, and why nostalgia is making a comeback in physical formats.Beyond music, Andrew discusses how CrossFit and fitness have enhanced his mental clarity and focus—fueling his ability to stay sharp in an ever-evolving industry. Whether you’re an artist, curator, or just love music, this episode delivers valuable insights on where the industry is heading and how technology continues to shape it.Visit our guest’s website: https://sociatap.com/shiftynyc/ Contact our guest: https://www.linkedin.com/in/andrew-schiffman/ | [email protected]

In this episode of Soundbreaker, Australian-born country music artist Shea Fisher shares her compelling journey from growing up in a rodeo family to becoming a chart-topping country singer in Australia and breaking into the U.S. music scene. Shea reflects on falling in love with country music in 1990s Texas and the whirlwind success of her debut album, which featured four #1 hits. But the road wasn’t always smooth—after signing with a U.S. label, she faced a major setback when it suddenly shut down. Instead of giving up, Shea chose to stay in Nashville, focus on songwriting, and embrace the path of an independent artist. Tune in as she discusses the shifting landscape of the music industry, the power of authenticity, and what she’s working on now—including new singles and music videos. This episode is packed with insights for aspiring musicians and fans of country music alike.Visit our guest’s website: https://sheafisher.com/Contact our guest: https://www.instagram.com/sheafishermusic/, https://www.tiktok.com/@sheafishermusic, https://www.facebook.com/sheafisher

In this episode of Soundbreaker, host Bob Shami sits down with jazz vocalist and flamenco dancer Andy James to explore her unconventional path from flamenco stages in Australia to jazz clubs in Las Vegas. Andy opens up about her early influences, her artistic evolution, and the making of her latest album, Happy People, a bold fusion of flamenco passion and jazz improvisation.They also delve into broader conversations about the global jazz scene, the increasing independence of artists in today's music industry, and how AI in music may (or may not) shape the future. A strong advocate for creative ownership, Andy discusses running her own label, Lecoque Records, and why she believes writing your own songs is more vital than ever. Whether you're a jazz enthusiast, an indie artist, or just curious about where music is heading, this episode is a must-listen.Visit our guest’s website: https://andyjames.com/Contact our guest: [email protected]