Swim Against The Tide

Redemption Roasters isn’t just competing in London’s crowded coffee market - it’s using coffee to help break the cycle of reoffending.In this episode, MD Toby Bradon explains how the King’s Award-winning business trains people in prison, supports them into meaningful employment and achieved a remarkable zero reoffending rate among its participants last year, compared with anational average of 42%.Toby shares the lessons he learned scaling Vue Cinemas across Europe, navigating the cinema industry through Covid and now helping Redemption Roasters enter its next phase of growth.It’s a fascinating conversation about brave leadership, building a commercially successful business with genuine purpose, and why - in Toby’s words - “profit powers purpose.”The SATT Team :)#podcast #business #swimagainstthetide #growth #entrepreneurship

What happens when an outsider takes on one of the world’s biggest industries? In this episode of Swim Against The Tide, Steve Henry sits down with Sid Sethi, Founder of Specscart, to hear how a broken pair of glasses as a university student sparked a mission to reinvent eyewear.From challenging industry monopolies to building a business obsessed with innovation, customer experience and speed, Sid shares the thinking behind one of the UK’s fastest-growing challenger brands.This is a conversation about solving real customer problems, building a culture where innovation comes from every corner of the business, and how founders must evolve as their company scales. Sid also reveals why customer obsession beats convention every time, how Specscart is preparing for US expansion, and why delegation became one of the biggest lessons of his entrepreneurial journey.If you are interested in challenger brands, entrepreneurship, marketing, leadership or building a business that refuses to follow the rules, this episode is packed with insights you won’t want to miss.The SATT Team :)#podcast #business #swimagainstthetide #growth #entrepreneurship

In this podcast episode, Mark Murphy shares his unexpected journey to becoming the co-founder and CEO of Burgerism, a food delivery brand that has gained a cult-like fandom with their customers.He discusses the challenges of entrepreneurship, the importance of team culture, and the evolution of the brand from delivery-only to a physical presence.Mark emphasises the significance of building a community of fans and the lessons learned throughout his journey, including the need for real resilience and self-confidence in the face of uncertainty to grow a brand from scratch.The SATT Team :) #podcast #business #swimagainstthetide #growth #entrepreneurship

Ben Fennell has spent his whole career learning and developing as a leader from those around him. Whether that was his early days in London agencies, to working across every market and culture in Asia, to then meeting some of the biggest sports stars in the world and hearing what drives them succeed.In this conversation he shares his journey from aspiring rugby player to becoming the CEO of The Growth House, reflecting on his experiences at BBH and the lessons learned in leadership, team dynamics, and client relationships. He discusses the importance of cultural understanding in advertising, the challenges of starting a new business, and the insights gained from writing a book on high-performance teams with Will Greenwood called World Class.The conversation emphasises the significance of communication, collaboration, and building strong relationships in both business and personal growth.The SATT Team :) #podcast #business #swimagainstthetide #growth #entrepreneurship