Insights from recent episode analysis
Audience Interest
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Publishing Consistency
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Insights are generated by CastFox AI using publicly available data, episode content, and proprietary models.
Est. Listeners
Based on iTunes & Spotify (publisher stats).
- Per-Episode Audience
Est. listeners per new episode within ~30 days
25,001 - 50,000 - Monthly Reach
Unique listeners across all episodes (30 days)
75,001 - 150,000 - Active Followers
Loyal subscribers who consistently listen
15,001 - 40,000
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* Data sourced directly from platform APIs and aggregated hourly across all major podcast directories.
On the show
Recent episodes
10 essential tips to make you a better writer
Mar 14, 2021
Unknown duration
How to manage multiple projects and deadlines
Mar 7, 2021
Unknown duration
How journalists can reinvent themselves in this market, with careers coach Jane Jackson
Feb 1, 2021
Unknown duration
What we learnt from 2020 - and what we'll do differently
Jan 17, 2021
Unknown duration
BONUS EPISODE: Our favourite tips from the year that's been
Dec 23, 2020
Unknown duration
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| Date | Episode | Description | Length | ||||||
|---|---|---|---|---|---|---|---|---|---|
| 3/14/21 |  10 essential tips to make you a better writer | Does your writing need work? In this episode, we share ten essential tips for making your writing better - from making it more accessible, to ditching filler words, to how much time to spend on your opener and closing paragraphs, and much more. | — | ||||||
| 3/7/21 |  How to manage multiple projects and deadlines | As a freelancer, you're probably always juggling a few different projects, with some weeks busier than others. And if you don't have systems in place to track how you're going and meet your deadlines, things can get hairy, fast. In this episode, Lynne and I talk about the different ways we juggle our workload, the systems we've created to ensure deadlines are met, and how we assess whether we can fit another project in. Hope it gives you some new ideas! | — | ||||||
| 2/1/21 |  How journalists can reinvent themselves in this market, with careers coach Jane Jackson | With the last year bringing so much uncertainty to the media industry, both Rachel and I have known a few former colleagues who have moved to onto other roles – and even whole new careers. However, it can be a tricky switch, so in this episode we're chatting to careers coach Jane Jackson about making that step. A bit about Jane: Jane is a Career Management Coach, LinkedIn Top Voice 2020, Founder of The Careers Academy membership portal, host of Your Career Podcast and author of Amazon best-seller Navigating Career Crossroads. Over the past 20 years Jane has coached thousands of career changers, empowering them to make a successful career transition and create their dream career. Jane's MISSION: To make career guidance accessible and affordable to all who need it globally. In this episode, we talk about: - LinkedIn, marketing yourself and visibility - Job-seeking trends Jane's seen during the pandemic - Sideways careers and options for journalists - Retraining and transferrable skills - Keeping your spirits up when the job hunt goes on (and on) - Important skills for a future AI-dominated world of work - Future-proofing your career going forward - Jane's advice for all job-seekers looking for work Further reading From the Rachel's List blog: Just been retrenched? Careers coach Jane Jackson shares her tips Where to find Jane LinkedIn: https://www.linkedin.com/in/janejackson/ Twitter: https://twitter.com/JaneCareerCoach Website: https://janejacksoncoach.com/ Facebook: https://www.facebook.com/janecareercoach The Careers Academy: https://www.thecareersacademy.online/ | — | ||||||
| 1/17/21 | What we learnt from 2020 - and what we'll do differently | Hosts Rachel Smith from Rachel's List and journalist and content creator Lynne Testoni talk about what we have learnt during 2020 – and how it has made our work better. Last year took us out of our comfort zones, but it wasn't all bad. We each share our tips on what we are doing differently because of the pandemic. | — | ||||||
| 12/23/20 |  BONUS EPISODE: Our favourite tips from the year that's been | It's been a great year of stellar guests ... and in this bonus Christmas episode, we each share our top five tips and moments from the year that's been. Plus, find out the episodes in our back catalogue we really think are worth a listen. Merry Christmas! | — | ||||||
| 11/16/20 | Why freelancers should blog to get work (and what to blog about) with Brook McCarthy | Are you a freelancer with a website who struggles to blog regularly? This week, we have a longer episode for you that's packed with gold from digital marketer and trainer Brook McCarthy. Brook talks to us about why blogging is so essential, the mistakes writers make when blogging and topics we should be considering. Plus so much more. Grab the show notes at rachelslist.com.au | — | ||||||
| 11/2/20 | How to set up a home office | Whether you're renovating and creating a dedicated home office for yourself, or just carving out a corner for a workspace - this episode is all about bringing the elements together and creating a space you want to work in. | — | ||||||
| 10/19/20 | Tips, tricks and tools for creating great headlines | Whether you're writing a print story or a piece for digital, the headline is all-important. In this episode, we explain the differences between each, share our tips for writing great headlines including those requiring keywords and list our favourite online headline tools to speed up the headline writing process. | — | ||||||
| 9/28/20 |  Stuck in a slump? Here's how to get your mojo back | It's been a crappy year and many of us have lost work, faced extended lockdowns and isolation, and suffered poor mental health to boot. If that's you, what steps can you take to feel better? In this episode, we talk about what works for us to boost mood, motivation and a sense of positivity. | — | ||||||
| 8/23/20 |  Niches: Yes, they're important AND can help you charge more | Can being very specific about the niches you operate in help bring you higher-paying clients? Especially when it comes to content marketing? Many experts in this space say yes, and today we're talking about how to isolate your niches and market yourself more effectively. | — | ||||||
Want analysis for the episodes below?Free for Pro Submit a request, we'll have your selected episodes analyzed within an hour. Free, at no cost to you, for Pro users. | |||||||||
| 8/16/20 |  On-boarding systems for clients and why you need them | We know, on-boarding doesn't sound like the sexiest topic - but if you're putting new clients on your schedule, having seamless systems in place will save you time, money and a world of pain down the track. We talk about how we devised our own on-boarding systems, the mistakes we made and why it's essential to keep tweaking and making your systems better. | — | ||||||
| 8/3/20 | Series 4, Ep 8: Internships...good for your career, or exploitative? | Are you starting off in your career and looking at an internship? This week Rachel and Lynne talk about unpaid internships - and share tips on how to find the good ones and how to make them work for you. | — | ||||||
| 7/26/20 |  We chat to Wendy Moore about moving from print to TV | Do print journos have transferrable skills for broadcast? In this episode, we put that question to Wendy Moore, the head of Foxtel's Lifestyle Channels, a former House Rules on-camera judge - and a highly experienced editor and publisher with over 20 years in print herself. (She's also the sister of one of us!) Find out why print journos are 'doers', the skills you need to work in TV and much more. | — | ||||||
| 6/28/20 |  Think weeks: what are they and why do you need one? | Ever since we read about Bill Gates' penchant for think weeks - a 7-day solo stay to read, think and come up with ideas without distractions - we've loved the idea. In this episode, we talk about how to plan your own 'think week' for your business, what to take and whether you should invite a co-thinker along with you. | — | ||||||
| 6/14/20 |  Why interviewing is an essential skill - and our top tips | New to interviewing people for stories or content pieces? Or perhaps you've been interviewing people for a while but want to get better at it? In this episode, we talk about why it's such an important skill (and one in danger of being lost) and our tips for doing a great interview. | — | ||||||
| 6/8/20 |  Moving into content marketing with guest Claire Bradley from content agency Suddenly | In today's episode, we talk to Claire Bradley, Head of Content at content agency Suddenly (an off-shoot of News Corp). She talks to us about what content marketing clients want, what she looks for in good freelancers, transferrable skills journos have that they can bring to content marketing and much more. | — | ||||||
| 6/1/20 |  6 things you need to do as soon as you start freelancing | Whether you've been forced into freelancing from a redundancy or recently made the decision to start working for yourself, it can be a learning curve. In this episode, we share the 6 things we think you need to do to get set up, establish your systems and start earning money. | — | ||||||
| 5/24/20 |  Why it's a great time to do an online course (and what to consider) | Found yourself with less work and more time on your hands? During coronavirus, many online courses are free or heavily discounted, making now a great time to plug the gaps in your skillset. We share our experiences and let you know about a master list of courses to get you started. | — | ||||||
| 5/17/20 |  Awkward conversations: How to deal with them as a freelancer | The longer you're in business, the more clients you'll come across - and the more awkward conversations you may need to have. In this episode we look at some common freelance issues that can crop up as part of your client management and suggest ways to handle each scenario. | — | ||||||
| 5/11/20 |  How to write faster so you can make more money | Want to be able to write content faster so you can take on more work and make more money? In this episode we share a heap of time-saving strategies that we use ourselves - and explain why they help to ramp up your output. | — | ||||||
| 5/4/20 |  8 ways to find work you may not have considered | Whether it's spruiking yourself on your socials, building a Reddit profile, finding new outlets to pitch to or teaming up with other creatives, here are eight ways to pick up work you might not have tried. | — | ||||||
| 4/26/20 |  Essential SEO for content writers, featuring Kate Toon | We're stoked to bring our first ever guest, SEO queen Kate Toon, to this podcast episode. We chat to Kate about what journos, copywriters and content producers need to know about SEO, why it's essential to have an understanding of it if you're writing for content clients and how you can get started and build on your knowledge as you go. A must-listen if you've put SEO into the 'too hard' basket! | — | ||||||
| 4/18/20 |  How content marketing can pay your bills | If you're looking for an income stream beyond journalism, content marketing could be just the ticket - it's a form of marketing writing that's designed to generate interest in a brand or its products or services. And it's an easy transition for anyone used to writing features for a living. In this episode, we talk about what content marketing is, how to find this type of work and what it pays. | — | ||||||
| 4/12/20 |  A freelancer's guide to pitching - our top tips | In today's episode, we talk pitching - why it's important to do it, researching markets before you pitch and the many (many!) different types of content or services you could pitch right now. We also look at how often you need to follow up on your pitches, and the importance of having a system for monitoring your pitching efforts. | — | ||||||
| 4/6/20 |  6 ways to start future-proofing your freelance business | Work or no work, there are a number of things you can start doing now to future-proof your freelance business. In this episode, we talk about how to navigate the new landscape by expanding your network, reaching out to clients, upskilling and much more. | — | ||||||
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Chart Positions
1 placement across 1 market.
Chart Positions
1 placement across 1 market.