
Episode 24: Content Bites: Marketing to Millennials
From The Content Goodies Podcast by The Content Lab
February 10, 2026 · 9 min · Episode 24
About this episode
This episode explores what Millennials value in brands and how to effectively market to them.
If your idea of “marketing to Millennials” still looks like a Facebook post from 2012, this episode is for you. In this Content Bites episode, Mia looks at what’s important to Millennials when it comes to brands, buying decisions, and trust (and why trying too hard is usually the fastest way to lose them). What we yapped about: Why Millennials don’t really do brand loyalty Where they actually spend their time online The kinds of brands they’re more likely to trust What makes them want to buy what you’re selling How to talk to them without sounding painfully out of touch
Topics covered
- Marketing
- Millennials
- Brand Loyalty
- Online Behavior
- Trust
Keywords
- Millennials
- Marketing Strategies
- Brand Trust
- Consumer Behavior
Mentioned in this episode
Books & works: Content Bites
More episodes of The Content Goodies Podcast
- Episode 29: Founder Voice: Josh Hall – Web Designer Pro™ · April 14, 2026 · 43 min
- Episode 28: Founder Voice: Tracy O’ Shaughnessy – Branding And Beyond · March 31, 2026 · 44 min
- Episode 27: Founder Voice: Alex Faiers – Addictivity · March 17, 2026 · 42 min
- Episode 26: Founder Voice: David Pisarek – Wow Digital · March 3, 2026 · 32 min
- Episode 25: Content Bites: Marketing to Gen Z · February 17, 2026 · 7 min
- Episode 23: Founder Voice: Kyle Van Deusen – The Admin Bar · January 27, 2026 · 41 min
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