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On the show
From 15 epsHosts
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Recent episodes
The Exact Job Ad Framework That Gets Physical Therapists to Apply
Jun 23, 2026
Unknown duration
The 8-Step Hiring Framework Every Physical Therapy Practice Owner Needs
Jun 16, 2026
Unknown duration
How 40% of PT Practice Owners Fill Open Positions Before the Competition
Jun 9, 2026
10m 43s
The Two Biggest PT Hiring Windows of the Year And How to Use Them
Jun 5, 2026
25m 15s
How a Full PT Schedule Is Actually Costing You Reviews, Referrals, and Future Patients
May 25, 2026
11m 05s
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| Date | Episode | Topics | Guests | Brands | Places | Keywords | Sponsor | Length | |
|---|---|---|---|---|---|---|---|---|---|
| 6/23/26 | ![]() The Exact Job Ad Framework That Gets Physical Therapists to Apply | 🎯 FREE WORKSHOP — Hiring Workshop for PT Practice Owners | June 25th at 12pm EST. Reserve your seat: https://workshop.therehabceos.com/ppp-joinIf your job ads are getting views but no applications, the problem is not the platform. It is the copy. In this video, Dr. Robbie Woelkers breaks down exactly why physical therapists scroll past most clinic job posts and what you have to change to get qualified candidates to actually apply.Robbie walks through the psychology first: why applicants default to anxiety (focusing on outcomes they do not want) instead of anticipation (focusing on outcomes they do), and how your ad copy controls which state they land in. This is not theory. It is the same framework used to hire across a 50-person team and dozens of client clinics.Then he gets tactical. You will see the full 4-part ad body structure (Role, Responsibilities, Requirements, Results), how to write a job title that works with Indeed SEO instead of against it, why a salary range of $80K to $120K kills your applicant volume before anyone even clicks, and how to use your snippet, title, and salary band together to track exactly where your funnel is breaking.This is for clinic owners who have posted on Indeed and gotten silence. Watch it, rewrite your next ad using the framework, and see what changes.00:00 – Why PTs Aren't Applying to Your Job Ads01:05 – The Hiring Mistake That Cost Me 8 Months05:12 – How Copywriting Changed Our Recruiting Results07:12 – The Psychology Behind Why People Apply for Jobs09:25 – Anxiety vs. Anticipation: What Drives Action12:15 – How Candidates Frame Your Job Opportunity14:50 – The First Recruiting Bottleneck: Getting Clicks16:35 – What Makes a High-Performing Indeed Job Title18:40 – Salary Range Mistakes That Reduce Applications21:05 – How to Structure a Job Ad That Converts21:45 – Step 1: Define the Role22:55 – Step 2: Responsibilities25:05 – Step 3: Requirements26:35 – Step 4: Results & KPIs28:05 – Schedule, Location & Compensation29:20 – Benefits, Offer Enhancers & Career Growth31:05 – Vision, Mission & Core Values32:05 – Tracking the Metrics That Matter32:45 – Fixing Views, Clicks & Applications33:05 – Workshop Invitation & Final ThoughtsJoin 1,800+ PT clinic owners inside our free Skool community, where we post new trainings every week covering hiring, marketing, sales, operations, and profitability. Everything is free and built specifically for private-practice owners.https://skool.com/rehabceos | — | ||||||
| 6/16/26 | ![]() The 8-Step Hiring Framework Every Physical Therapy Practice Owner Needs | 🎯 FREE WORKSHOP — Hiring Workshop for PT Practice Owners | June 25th at 12pm EST. Reserve your seat: https://workshop.therehabceos.com/ppp-joinMost clinic owners who can't hire PTs aren't dealing with a market problem. They're dealing with a pipeline problem. And the breakdown is almost never where they think it is.In this video, Dr. Robbie Woelkers walks through the 8-level provider hiring framework that RehabCEOs uses with clients to diagnose exactly where their recruiting pipeline breaks down. From building a compensation package that reads as $135K total value instead of an $82K salary, to why 40% of new grads accept positions at their clinical site, to the one step where most owners silently lose candidates they already had (responding too slow), this is a ground-level look at how to stop treating hiring like a one-step problem.If you have patients and no provider to see them, that gap is costing you roughly $5,000 a week. This framework tells you which of the 8 levels is responsible.Who this is for: outpatient PT clinic owners who are stuck in reactive hiring mode and want a repeatable system they can actually diagnose and fix.TIMESTAMPS:00:00 Why most owners are stuck at level two02:45 Building a package that reads as $135K total comp05:50 The four recruitment channels and where to start09:15 The 24-hour response rule (and what it costs to miss it)12:20 How to vet candidates before the interview15:10 Selling the future, not the features18:45 Onboarding and the 30-60-90 day plan21:40 The retention formula for star performers24:26 Workshop invitation and next stepsIf this hiring framework hit close to home, this is exactly the kind of operational system we build with clinic owners inside the RehabCEOs program. We work with over 400 PT clinics around the nation on recruiting, retention, and the full business infrastructure behind a clinic that doesn't depend on the owner doing everything. The program comes with a 28-day free trial. Book a call to see if it's the right fit.https://rehabceos.com/book-a-call/ | — | ||||||
| 6/9/26 | ![]() How 40% of PT Practice Owners Fill Open Positions Before the Competition✨ | hiring practicesphysical therapy+3 | Dr. Robbie Woelkers | PTCAS | — | PT practicehiring bell curve+3 | — | 10m 43s | |
| 6/5/26 | ![]() The Two Biggest PT Hiring Windows of the Year And How to Use Them✨ | PT hiring strategiestiming in hiring+3 | Dr. Robbie Woelkers | — | — | PT hiringclinic staffing+3 | — | 25m 15s | |
| 5/25/26 | ![]() How a Full PT Schedule Is Actually Costing You Reviews, Referrals, and Future Patients✨ | patient retentionclinic management+3 | Dr. Robbie Woelkers | The Fully Booked & Waitlisted WorkshopSkool+2 | — | patient scheduleclinic efficiency+3 | — | 11m 05s | |
| 5/18/26 | ![]() Why Your PT Clinic Feels Full But Your Schedule Is Only 76%✨ | clinic efficiencypatient retention+3 | Dr. Robbie Woelkers | Rehab CEOs | — | PT clinicpatient drop-off+3 | — | 22m 38s | |
| 5/11/26 | ![]() The Front Office Fix That Took This 2-Location PT Clinic From 16% to 42% Conversion✨ | conversion ratesclinic management+3 | — | PT clinic | — | conversion ratePT clinic+3 | — | 22m 05s | |
| 5/4/26 | ![]() The 3-Step System to Fill Your PT Schedule and Confidently Hire Your Next Provider✨ | PT clinic managementhiring strategies+3 | Dr. Robbie Woelkers | Rehab CEOs | Minnesota | PT clinicscheduling+5 | — | 22m 50s | |
| 4/28/26 | ![]() How to Have Hard Conversations Without Losing Your Team✨ | hard conversationsteam management+3 | — | — | — | hard conversationsteam performance+5 | — | 24m 28s | |
| 4/22/26 | ![]() Why Your Best Culture Fit Isn’t Hitting Productivity (And How to Fix It)✨ | clinic managementemployee productivity+3 | — | The Rehab CEOs | — | productivityteam development+3 | — | 14m 16s | |
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| 4/16/26 | ![]() Why Your Business Still Depends on You (And How to Fix It)✨ | team managementaccountability+3 | — | Rehab CEOs | — | business growthteam ownership+3 | — | 12m 35s | |
| 4/6/26 | ![]() Why Your Best PT Will FAIL as a Clinical Director (And What to Do Instead)✨ | leadershipclinical director+3 | Dr. Robbie Woelkers | The LevelsRehab CEOs | — | clinical directorleadership readiness+3 | — | 17m 34s | |
| 4/6/26 | ![]() Why Free Discovery Visits Are Killing Your Clinic’s Revenue Per Visit✨ | clinic profitabilitypatient commitment+3 | — | — | — | discovery visitsrevenue per visit+3 | — | 18m 46s | |
| 4/6/26 | ![]() How to Raise PT Prices Without Losing Patients (Exact Framework Clinic Owners Use)✨ | pricing strategypatient retention+3 | Dr. Robbie Woelkers | PT clinic | — | PT pricespatient retention+3 | — | 30m 11s | |
| 10/31/25 | ![]() We Bought 1,000 Alex Hormozi Books (and Here’s What PT Owners Can Learn From Them)✨ | business advicephysical therapy+3 | — | Money Models | — | Alex Hormoziphysical therapy+3 | — | 9m 12s | |
| 10/24/25 | ![]() Stop Giving Away “Free Stuff” That Doesn’t Work (Try This Instead)✨ | patient acquisitionworkshop strategies+3 | — | Fill Your Practice ChallengeRehab CEOs+2 | — | free stuffworkshops+3 | — | 9m 09s | |
| 10/17/25 | ![]() The 5x5x5 Follow-Up System That Changed Everything for PT Clinics✨ | follow-up systempatient conversion+3 | — | — | — | 5x5x5 systempatient leads+3 | — | 12m 54s | |
| 10/11/25 | ![]() W2 vs 1099 in PT Clinics: The Costly Mistake Owners Keep Making | Every PT owner hits this question: 𝘞𝟤 𝘰𝘳 𝟣𝟢𝟫𝟫?And almost every time, they get it wrong.Here’s the truth → in 99% of cases, PTs should be W2.In this video, Dr. Joey Allbritton breaks down the 𝘁𝗵𝗿𝗲𝗲 𝗖’𝘀 𝗼𝗳 𝗰𝗹𝗮𝘀𝘀𝗶𝗳𝗶𝗰𝗮𝘁𝗶𝗼𝗻—Control, Cash, Connections— and why most PT owners hurt themselves (and their teams) chasing the 1099 𝘴𝘩𝘰𝘳𝘵𝘤𝘶𝘵.𝗪𝗵𝗮𝘁 𝘆𝗼𝘂’𝗹𝗹 𝗱𝗶𝘀𝗰𝗼𝘃𝗲𝗿:⚠️ Why “almost nothing” in PT is truly a 1099⚠️ The fines and risks of misclassification⚠️ Why unicorn 1099 hires aren’t a growth model⚠️ How to build profitability with W2 and benefits⚠️ What to fix if you “can’t afford” W2Timestamps:00:00 – The 1099 vs. W2 debate in PT clinics00:22 – Why Skool group questions come first00:49 – Pete’s question: advantages & drawbacks01:17 – Why almost nothing classifies as 109901:42 – The three C’s: Control, Cash, Connections02:35 – Why mobile PT is still a gray area03:03 – How salons vs. PT differ in classification03:28 – The 3 real problems PT owners face03:59 – Why Rehab CEOs flipped to a 28-day free trial04:49 – State differences in enforcement06:36 – Why W2 = culture + buy-in07:27 – The risk owners push onto providers08:22 – Overpaying evals to “make up” for no benefits09:19 – Why your revenue-per-visit math doesn’t work09:47 – Why unicorn hires aren’t a business model10:45 – Fix systems before worrying about hiring status | — | ||||||
| 10/10/25 | ![]() 3 Ways to Hire Great PTs (Without Using Indeed) | Hiring a new physical therapist without using Indeed isn’t just possible—𝗶𝘁’𝘀 𝘀𝗺𝗮𝗿𝘁𝗲𝗿.In this video, Dr. Joey Allbritton breaks down 3 proven strategies PT clinic owners use to attract top clinicians without competing for the same candidates everyone else is chasing.You’ll learn: • How to build a long-term hiring pipeline through clinical rotations • Why referral bonuses work (and how to make them irresistible) • The secret to finding (and connecting with) high-quality PTs directly on LinkedIn • Plus one bonus method that turns CEU events into powerful recruiting toolsStop posting and hoping. Start building a system that attracts the right hires naturally.00:00 – What to do if you’re hiring without using Indeed01:15 – The biggest hiring advantage most clinics ignore02:10 – Why every clinic needs to set up clinical rotations04:00 – The right way to use referral bonuses to attract quality PTs06:00 – How to headhunt like a pro using LinkedIn and local research08:30 – Bonus strategy: turning CEUs into recruiting opportunities10:00 – How to join the Skool community for more daily Q&A sessions | — | ||||||
| 9/27/25 | ![]() Should PT Owners Lease or Buy Their Clinic Building? | When PT owners grow, one of the biggest questions they face is: should I keep leasing or buy the building?In this video, Dr. Joey Allbritton breaks down the pros and cons of leasing vs. owning your PT clinic space, including:✔️ The risks of short-term leases and rent hikes✔️ When buying makes sense as a hedge against risk✔️ How real estate compares to opening another location✔️ Tax benefits of ownership (accelerated depreciation, liability protection)✔️ Why return on attention is just as important as return on investmentWhether you’re a single-location owner or running multiple clinics, this video gives you the framework to decide if investing in real estate is the right move—or if your growth capital is better spent elsewhere.𝗧𝗶𝗺𝗲𝘀𝘁𝗮𝗺𝗽𝘀00:00 – Leasing vs. owning: the real question00:24 – How PT owners are asking these questions00:51 – The hidden risks of short-term leases01:19 – Why real estate feels expensive but tempting01:47 – Hedging risk with long-term leases or ownership02:17 – The current commercial real estate market02:46 – The benefit of joining a real PT owner community03:13 – Case study: clinics buying vs. leasing locations04:06 – Tax advantages of ownership (accelerated depreciation)04:34 – Why private equity buyers don’t want real estate05:28 – The ROI of opening a new location vs. buying a building05:58 – Build-out costs and the growth potential per therapist06:27 – ROI vs. ROA (return on attention)06:55 – Why real estate requires more focus and management07:24 – When interest rates make buying less attractive07:53 – Why leasing often wins for growth-focused PT owners08:21 – The “index fund vs. real estate” comparison08:48 – The realities of managing commercial real estate09:14 – Why Skool community questions drive these conversations | — | ||||||
| 9/27/25 | ![]() No-Show Secrets Every PT Owner Must Know | In this podcast, Dr. Joey Allbritton shares the exact system Rehab CEOs uses to handle no-shows and cancellations without damaging patient relationships. Most clinics either charge a flat $25 fee (that doesn’t even cover costs) or avoid fees altogether—losing money every time a patient skips. Dr. Joey explains:• Why most no-show policies fail• How to calculate the true cost per visit• What to say when patients cancel last minute• Why you should waive the first fee—but enforce the second• A scheduling strategy that keeps patients compliant without overbooking• 𝗕𝗼𝗻𝘂𝘀: how to turn no-show fees into a positive PR moveThis isn’t about nickel-and-diming patients. It’s about creating urgency, protecting your schedule, and keeping people on track with their plan of care.𝗧𝗶𝗺𝗲𝘀𝘁𝗮𝗺𝗽𝘀00:00 – The truth about no-show/cancel policies01:22 – Intake setup: card on file & clear communication02:14 – How to calculate your real expense per visit04:24 – Why waiving the first fee builds trust05:22 – The 48-hour reschedule rule06:19 – Second no-show policy: same-day scheduling07:35 – Handling repeat offenders fairly08:01 – Bonus tip: donating no-show fees to charity08:54 – Why this system protects profit and reputationIf you found this video helpful, be sure to like, subscribe and click the link below to book a Game Plan Call with Rehab CEOs. https://rehabceos.com/book-a-call/We can help you build the skills, processes, and confidence needed to serve more patients and grow your practice. | — | ||||||
| 9/26/25 | ![]() 3 Keys to Filling Your PT Clinic (Even During a Shortage) | In this podcast, Dr. Robbie breaks down why PT clinics still struggle to fill their schedules—even when there’s a shortage of physical therapists—and shares the 3 systems that solve it for good: Reach, Registration, and Reputation.Timestamps00:00 – The PT shortage myth and why clinics still struggle00:28 – Quick win marketing explained (ads, events, promotions)01:56 – Paid leads vs. time-based leads: where to invest03:41 – The 28-day free trial system that drives growth04:04 – Building reputation: reviews, referrals, and returns05:24 – The Dream 100 method for long-term lead flow06:31 – Registration: converting leads into evals07:30 – How reach, registration, and reputation build the Perfect Patient Engine07:59 – Winning “Best Of” and building community visibility09:00 – How Rehab CEOs helps clinics implement these systemsWhen you're ready, here are 3 ways we can help you out:👉 Join our upcoming Fill Your Practice challenge: https://challenge.therehabceos.com👉 Schedule your Game Plan Call here: https://rehabceos.com/book-a-call/👉 Join 1500+ other clinic owners in Practice Success Academy: https://www.skool.com/rehabceos | — | ||||||
| 9/5/25 | ![]() The #1 Reason Staff Hate Metrics (And How to Fix It in Your Clinic) | Ready to scale your clinic for FREE? Join 1500+ other clinic owners in Practice Success Academy: https://www.skool.com/rehabceos In this video, Dr. Joey Allbritton reveals why most practice owners AND staff feel drained by metrics… and how to flip that around so your numbers drive growth, energy, and accountability in your practice. Here’s what you’ll discover: 0:00 – Why 75% of clinics struggle with negative energy between staff and owners 3:10 – The hidden connection between expectations, measurement, and positivity 6:40 – Push vs. Pull metrics (and which ones actually move your clinic forward) 10:15 – How to use feedback loops to build staff trust & accountability 14:00 – Why metrics don’t have to be scary (and how to make them exciting) If you found this video helpful, be sure to like, subscribe, and click the link below to book a Game Plan Call with Rehab CEOs. We can help you build the skills, processes, and confidence needed to serve more patients and grow your practice. Schedule your Game Plan Call here: https://rehabceos.com/contact And don't forget to follow Dr. Robbie Woelkers & Dr. Joey Allbritton on social media: https://rehabceos.com/media | — | ||||||
| 8/30/25 | ![]() 11 Reasons Your Google Ads Aren’t Getting Patients (Clinic Owner’s Guide) | Ready to start/scale your clinic for FREE? Join 1500+ other clinic owners in Practice Success Academy: https://www.skool.com/rehabceosIn this video, Dr. Joey Allbritton walks through the 11 most common reasons why your Google Ads aren’t turning clicks into new patients. From slow websites, wasted spend on irrelevant keywords, to agencies targeting the wrong locations, these are the silent killers that drain your budget without filling your clinic.00:00 – Why your Google Ads clicks aren’t becoming patients01:10 – Search ads vs. local service ads vs. performance max02:45 – Wasted spend from wrong targeting (city/location errors)04:05 – The #1 silent killer: slow clinic websites06:10 – The importance of mobile optimization for ads07:45 – How negative keywords protect your ad budget09:20 – Why branded search ads often waste your money11:00 – Understanding Google’s bidding system (and how to win)13:15 – When to stop paying for keywords you already rank for14:40 – The problem with sending ads to poorly built websites16:00 – How to fix these issues and actually get patients⸻If you found this video helpful, be sure to like, subscribe and click the link below to book a Game Plan Call with Rehab CEOs. We can help you build the skills, processes and confidence needed to serve more patients and grow your practice.Schedule your Game Plan Call here: https://rehabceos.com/contactAnd don’t forget to follow Dr. Robbie Woelkers & Dr. Joey Allbritton on social media: https://rehabceos.com/media | — | ||||||
| 8/22/25 | ![]() 7 Amazon Website Secrets That Double Physical Therapy Clinic Patient Bookings | Ready to start/scale your clinic for FREE? Join 1500+ other clinic owners in Practice Success Academy: https://www.skool.com/rehabceosIn this podcast, Dr. Joey Allbritton reveals the 7 conversion secrets Amazon uses that can instantly transform your physical therapy clinic website into a patient-booking machine. Discover why most PT websites are glorified business cards and how Amazon's billion-dollar strategies can fix your conversion problems today.Timestamps:00:00 Why Amazon holds the key to PT clinic website success00:40 Secret #1: Remove friction from patient scheduling01:32 Secret #2: Separate new vs existing patient booking flows02:02 Secret #3: Stop educating, start converting ready buyers03:00 Secret #4: Use human interaction to close the conversion gap04:25 Secret #5: Build trust with social proof (like Amazon's 5-star system)05:19 Secret #6: Website speed kills or converts patients07:11 Secret #7: Basic SEO mistakes costing you thousands weekly08:36 The "People Also Ask" strategy for PT websites09:05 How much money you're losing without these systems | — | ||||||
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