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From 10 epsHost
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Recent episodes
Scalable or Just Lazy? Podcast Tourism is Killing Your Results
Jun 24, 2026
Unknown duration
Why Podcast Marketing Is a Magnet, Not a Megaphone with Kristen Nolan
Jun 17, 2026
Unknown duration
Muting the Megaphone with Kate DiLeo
Jun 10, 2026
Unknown duration
From Megaphone To Magnet: The How For Creator Capitalists
Jun 3, 2026
Unknown duration
Focus On The Problem with Jessica Miller
May 27, 2026
Unknown duration
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| Date | Episode | Topics | Guests | Brands | Places | Keywords | Sponsor | Length | |
|---|---|---|---|---|---|---|---|---|---|
| 6/24/26 |  Scalable or Just Lazy? Podcast Tourism is Killing Your Results | Too many podcast guests are showing up, talking, disappearing, and then wondering why nothing is happening. Interview: Valet's COO, Jessica Morgan, explains to host Tom Schwab that this is called podcast tourism: lots of interviews, zero strategy, and zero results. Together, they break down why treating podcast appearances as one-time conversations is quietly killing your brand authority. You'll learn how to prepare like a pro, promote every episode after it airs, repurpose content across platforms, and build a repeatable system that turns every interview into a compounding asset, not just another checkbox. Timestamps From This Episode [03:59] Podcast guest appearances are live speaking events, treat them like it [13:53] Optimizing for trust, not just exposure [16:25] Scaling your efforts for better results [28:44] Actionable advice for 'lazy guests' Resources From This Episode PodcastInterviewMarketing.com InterviewValet.com | — | ||||||
| 6/17/26 |  Why Podcast Marketing Is a Magnet, Not a Megaphone with Kristen Nolan | Too many thought leaders and founders treat podcast guesting like a megaphone. Only chasing bigger shows, more downloads, and maximum exposure. But exposure isn't the goal. Business is. Host Tom Schwab sits down with Interview Valet Success Strategist Kristen Nolan to unpack the mindset shift that changes everything: borrowed trust. When you show up on a podcast, you're stepping into a relationship the host has already built. The question is whether you'll make noise or become a magnet. Timestamps From This Episode: [04:48] Why are guests adopting the megaphone mindset [10:13] Avoiding the transactional guest trap [17:51] Compounding authority with a digital footprint [22:25] The value of authenticity in the age of AI Resources From This Episode PodcastInterviewMarketing.com InterviewValet.com Offers.InterviewValet.com/podcast-interview-audit | — | ||||||
| 6/10/26 |  Muting the Megaphone with Kate DiLeo | The Brand Trifecta That Turns Noise Into Conversions. Why clarity always comes before conversation with brand architect and author of Muting the Megaphone, Kate DiLeo. With AI, we all have more tools, automations, and content than ever before. But more volume doesn't equal more trust. With host Tom Schwab, Kate explains her Brand Trifecta - tagline, value proposition, and differentiators – and how getting those three elements right helps the right buyers self-select. Because your clarity matters long before you ever step behind a microphone. Timestamps From This Episode: [03:17] Conversations that convert vs Megaphone marketing [10:05] The strategy before the message [18:44] Rethinking the sales funnel (hint: quality always wins over quantity) [24:11] The Brand Trifecta Resources From This Episode: KateDiLeo.com Linkedin.com/in/KateDiLeo/ PodcastInterviewMarketing.com InterviewValet.com | — | ||||||
| 6/3/26 |  From Megaphone To Magnet: The How For Creator Capitalists | In this special solo episode, Interview Valet founder Tom Schwab reads his new minibook, From Megaphone to Magnet: The HOW for Creator Capitalists, a practical companion to the bestselling Creator Capitalist by Christopher Lochhead and Eddie Yoon. Tom breaks down why broadcasting your message to everyone is the wrong strategy, and how strategic podcast interviews serve as the most powerful and most overlooked vehicle for building reputation capital and relationship capital. From context and conversation to conversion and continuity, Tom shares a repeatable four-move playbook to help thought leaders stop shouting into the void and start attracting the right clients. Timestamps From This Episode: [02:34] The Map and The Vehicle [04:09] The Big Reframe [08:28] The two capitals that compound [12:57] One conversation away [18:20] The Four Move Playbook Resources From This Episode: Download the minibook – InterviewValet.com/minibook Get the minibook on Amazon Kindle – From Megaphone to Magnet PodcastInterviewMarketing.com InterviewValet.com | — | ||||||
| 5/27/26 |  Focus On The Problem with Jessica Miller | Growth consultant Jessica Miller joins Tom Schwab to unpack why leading with the problem, not your product, process, or story, is the most powerful way to build trust and convert clients. Jessica shares how she helps business owners find hidden profits by identifying the real constraint in their business and fixing it. From diagnosing root causes to doubling down on what's already working, this conversation is packed with practical insight for coaches, consultants, and service providers ready to stop chasing and start converting. Timestamps From This Episode: [02:14] The problem is the hook [08:59] Growth through subtraction [19:15] Start with the end in mind [22:51] Doubling down on what works [27:33] Data and numbers vs your gut feeling Resources From This Episode JessicaMillerCoaching.com Linkedin.com/in/jessica-miller-coaching-growth-consultant It's Your Offer podcast PodcastInterviewMarketing.com InterviewValet.com | — | ||||||
| 5/20/26 |  The Power of Differentiation with Barry LaBov | AI allows us to generate average content at scale. So staying average may be the most dangerous place to be. Barry LaBov, author of The Power of Differentiation, joins host Tom Schwab to explore what makes you truly different. Not louder, not trendier, but genuinely distinct. Barry says your differentiation is likely already there, you just need to discover it, honor it, and celebrate it. Whether you're building a brand, growing a business, or showing up as a podcast guest, this conversation will explore the power of differentiation to win hearts, minds, and market share. Timestamps From This Episode [04:25] The threat of commoditization and AI [09:05] The danger of not communicating your difference [15:06] What brands often get wrong [19:43] Winning hearts, minds, and market share Resources From This Episode BarryLaBov.com The Power of Differentiation on Amazon Difference Talks podcast PodcastInterviewMarketing.com InterviewValet.com | — | ||||||
| 5/13/26 |  Meaningful Data vs. Meaningless Noise: What Podcast Numbers Actually Tell You | Bigger numbers in podcasting don't always mean better results. Interview Valet's Senior Account Manager, Chloe Williamson, addresses the growing problem of meaningless data in podcast interview marketing. With host Tom Schwab, she points out that ghost X followers and misleading download counts don't drive results. They explain how to separate signal from noise, why vanity metrics can steer you wrong, and what data actually predicts whether a podcast audience will listen, engage, and take action. Timestamps From This Episode: [02:20] Defining meaningful data vs noise [06:48] Understanding YouTube views and platform audience demographics [12:28] Downloads vs listens [20:54] Third-party vs. self-reported data [23:17] How databases estimate listens and how they can "pad" their stats Resources From This Episode: PodcastInterviewMarketing.com InterviewValet.com/Chloe | — | ||||||
| 5/6/26 |  How to Get Recommended by AI, Not Just Found with Andreas Voniatis | AI isn't rewarding noise, it's rewarding signal. Andreas Voniatis, who built his first machine learning model in 2019 and founder of Artios.io, joins Tom Schwab to break down how AI search (GEO) is fundamentally different from traditional SEO. Generic, rehashed content won't get you recommended. Proprietary research, real conversations, and original insights will. Discover why podcast interviews are uniquely positioned to feed AI the kind of content it's looking for, how to become visible, and, more importantly, be recommended. Timestamps From This Episode: [02:48] Original content makes AI models smarter and makes you more visible [04:45] AI search is 8x more expensive than Google, so it requires high-value, unique content to justify the cost [07:19] SEO vs GEO. AI is persona-driven, not keyword-driven [14:18] Why old SEO hacks no longer work [21:38] Podcasts & AI indexing transcripts feed AI. Video is the future Resources From This Episode: artios.io/winning PodcastInterviewMarketing.com InterviewValet.com | — | ||||||
| 4/29/26 |  From Book to Business: How Relationship-Centered Podcasting Builds Brand and Impact✨ | podcastingbusiness development+3 | Lee Baucom, PhD | Book To Business BlueprintBookToBusinessBlueprint.com+3 | — | Book to Businesspodcast marketing+3 | — | 33m 13s | |
| 4/22/26 |  How Podcast Exposure Impacts Valuation At Sale with Amanda Rogers✨ | podcast marketingcompany valuation+4 | Amanda Rogers | Digital StorytellerPodcastInterviewMarketing.com+1 | — | podcast appearancescompany sale price+4 | — | 35m 08s | |
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| 4/15/26 |  The Goal Of Podcasting Isn't Downloads, It's Influence with Roger Nairn✨ | branded podcastingauthority building+4 | Roger Nairn | JAR Podcast SolutionsJarPodcast.com+3 | — | podcastinginfluence+6 | — | 37m 32s | |
| 4/8/26 |  Video Authority: The Art and Science of Converting Viewers Into Clients with Aleric Heck✨ | video marketingclient acquisition+3 | Aleric Heck | AdOutreachPodcastInterviewMarketing.com+2 | — | video authorityclient acquisition system+3 | — | 34m 54s | |
| 4/1/26 |  The Art of the Podcast Guest Intro: How to Get a Host's Attention and a Yes with Doug Downs✨ | podcast pitchingguest introductions+3 | Doug Downs | Stories and StrategiesInterview Valet+2 | — | podcast pitchesattention grabbing+3 | — | 37m 01s | |
| 3/25/26 |  Stand Out or Fade Out: The Storytelling Strategy for Experts with Park Howell✨ | storytellingAI+3 | Park Howell | Story Cycle GenieBusiness of Story+2 | — | storytellingAI+5 | — | 42m 39s | |
| 3/18/26 |  God Hates a Coward: How to Be Bold, Unforgettable, and Lead Your Market with Rick Bennett✨ | guerrilla marketingbold messaging+4 | Rick Bennett | OracleSalesforce+4 | — | bold marketingunforgettable guests+4 | — | 35m 45s | |
| 3/11/26 |  The Authority Filter: How AI, LinkedIn, and Podcasting Decide Who Gets Heard with Matt Halloran✨ | authority buildingAI and content indexing+4 | Matt Halloran | Interview ValetLinkedin.com+2 | — | authority filterAI+5 | — | 32m 22s | |
| 3/4/26 |  Keep The Podcast Conversation Going With Your Own AI Clone with Joe Fier✨ | AI clonepodcast marketing+4 | Joe Fier | Delphi AIHustle and Flowcharts+2 | — | AI clonepodcast interviews+5 | — | 37m 49s | |
| 2/25/26 |  How Podcasts Open Doors To Strategic Partnerships with Giuseppe Grammatico✨ | strategic partnershipspodcast interviews+3 | Giuseppe Grammatico | GGTheFranchiseGuide.comInterviewValet.com+1 | — | podcast interviewsstrategic partnerships+5 | — | 35m 33s | |
| 2/18/26 |  The 2026 State of Podcast Guesting: Beyond The Data | This special edition episode with host Tom Schwab and Interview Valet's Marketing Manager Tiffany Meenk goes beyond the data reported in the 2026 State of Podcast Guesting. Together, they discuss what's really happening in podcast guesting in 2026. Backed by over a decade of proprietary data, they reveal which platforms are rising, why video and virtual recordings dominate, and how timelines from outreach to publish now span nearly a full quarter. With competition at an all-time high, they share actionable strategies to stand out, build credibility, and maximize interviews as a long-term growth engine. If you want to leverage podcast guesting strategically, not just tactically, this episode delivers the insights and predictions you need. Get your own copy of The 2026 State of Podcast Guesting and watch the video presentation here: Offers.InterviewValet.com/sopg | — | ||||||
| 2/11/26 |  Your Lack Of Camera Confidence Could Be Seen As A Lack Of Business Expertise | Have you ever cringed at the sound of your voice, or worse, avoided video altogether because you don't like how you look on camera? You're not alone. Video expert of True Focus Media, Jeff Long, breaks down what really matters when showing up on camera. From camera angles, lighting, and audio to posture, energy, and mindset, Jeff shares practical ways to look confident, credible, and authentic without feeling fake. With host Tom Schwab, he explains why this isn't about vanity, it's about authority, trust, and connection in today's video-first podcasting world. Timestamps From This Episode: [01:16] Why on-camera presence matters [04:47] Camera setup and audio essentials [14:44] Energy and animation on camera [20:42] Consistency in your appearance [26:07] Framing for repurposing content Resources From This Episode: TrueFocusMedia.com LinkedIn.com/in/JeffDLong InterviewValet.com | — | ||||||
| 2/4/26 |  Category Creation Formula with Kevin Maney and Mike Damphousse | What if standing out on podcasts isn't about being better but about owning a category? Co-authors of The Category Creation Formula and original voice behind Play Bigger, Mike Damphousse and Kevin Maney, break down how category design actually works in practice. Talking with host Tom Schwab, they discuss why product-market fit is backward thinking and how leaders can craft a point of view that makes them unforgettable. Plus, Mike & Kevin share the proven formula and why becoming a category of one is the fastest path to trust, referrals, and growth. Context + Missing + Innovation. Timestamps From This Episode: [02:27] Origins of Category Design and Play Bigger [09:06] Coining the term Category Design [21:41] Expressing the problem & market impact [23:35] Category Creation Formula explained Resources From This Episode: CategoryDesignAdvisors.com TheCategoryCreationFormula.com InterviewValet.com | — | ||||||
| 1/28/26 |  The Importance of Consistency From The Longest Running Daily Podcast | What's the real secret to long-term success in podcasting, and in business and life? Founder of the Morning Coach and host of nearly 6,000 daily episodes over 20 years, JB Glossinger says that it's consistency. It isn't theory; it's decades of hard-earned experience. Talking with host Tom Schwab, JB breaks down how consistency builds trust, keeps your message fresh, and creates meaningful connections, even on days you don't feel like showing up. Whether you've done one interview or a thousand, this conversation shows why consistency isn't just a strategy, it's a superpower. Timestamps From This Episode: [03:10] Early days of podcasting and growth [09:00] Mission, vision, and values for long-term consistency [17:51] Strategic thinking vs tactical chasing [24:00] Appreciating small audiences and avoiding vanity metrics Resources From This Episode: MorningCoach.com InterviewValet.com | — | ||||||
| 1/21/26 |  Market Eminence with David Newman | Author of Do It! Marketing David Newman unpacks the powerful idea of market eminence, the ability to become the first, most trusted choice in your category without shouting for attention. Drawing from David's new book with host Tom Schwab, the conversation explores how professionals can rise above AI-generated noise by shifting from "how-to" content to leadership-driven, belief-shaping ideas. David shares actionable frameworks, contrarian thinking, and three clarifying questions you can use immediately in your next podcast interview to create magnetic messages, repel poor-fit clients, and monetize your expertise with authority and impact. Timestamps From This Episode: [02:10] Getting noticed in a noisy AI world [11:25] Contrarian thought leadership vs being objectionable [19:45] The value of rejection and differentiation [25:25] Three pillars of market eminence content [30:52] The top 5% - Mavericks and market leaders Resources From This Episode: MarketEminence.com DoItMarketing.com InterviewValet.com | — | ||||||
| 1/14/26 |  The Rolling Thunder Strategy To Dominate Your Category with Trevor Young | PR strategist and thought leadership expert Trevor Young unpacks what it really takes to dominate your category without chasing empty hype. Talking with host Tom Schwab, Trevor introduces his Rolling Thunder strategy, a long-game approach to visibility built on consistency, credibility, and trust rather than one-off "big splash" moments. Tom and Trevor dig deep into the distinction between earned authority and manufactured influence, challenging the obsession with follower counts, virality, and shortcuts. They discuss why being talked about by the right people matters far more than being followed by the wrong ones, how niche podcasts and smaller stages often lead to bigger opportunities, and why credibility must come before conversions, especially in a world driven by short attention spans and AI-powered discovery. Timestamps From This Episode: [02:30] The Rolling Thunder Strategy [07:07] Earned authority vs. manufactured influence [13:51] Know-Like-Trust and beyond [20:00] Credibility before conversions [26:04] Visibility in the age of AI search Resources From This Episode: TrevorYoung.me/earn/ TrevorYoung.me/rolling-thunder-strategy InterviewValet.com | — | ||||||
| 1/7/26 |  The Podcast Book Tour with Nick Pavlidis | CEO of Podfest Multimedia Expo and Authority Ghostwriting, Nick Pavlidis, shares one of the most underutilized strategies for authors and thought leaders: the podcast book tour. Drawing from his work behind the scenes with bestselling authors and his firsthand role in helping host Tom Schwab bring his own book to life, Nick explains why trust is the true currency of business and how consistent conversations scale authority far more effectively than isolated content. Together, they explore how podcasting creates intimacy, accelerates credibility, and transforms interviews into long-term assets that support both book launches and business growth. Nick shares how he has leveraged podcast guesting to grow his ghostwriting business, build deep partnerships with publishers, and step into leadership as CEO of Podfest. The conversation goes beyond tactics into strategy, showing how audio turns books from informational products into relational experiences, and why authors, coaches, and consultants who rely solely on writing miss a critical opportunity. Timestamps From This Episode: [06:25] Trust as currency for business growth. [16:06] Service vs Product: Trust in professional services. [21:41] How The Millennial Whisperer book led to consulting opportunities and business growth. [30:03] AI & technology's impact on trust. Resources From This Episode: Nick@AuthorityGhostwriting.com AuthorityGhostwriting.com PodfestExpo.com InterviewValet.com | — | ||||||
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